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Show Results For
- All HBS Web
(10,440)
- People (26)
- News (1,876)
- Research (6,695)
- Events (48)
- Multimedia (96)
- Faculty Publications (4,844)
- June 2018
- Case
American Airlines' Value Pricing (Abridged)
By: Alvin J. Silk and Sunil Gupta
This is an abridged version of the 1992 case where American Airlines (AA) launched "Value Pricing" in an attempt to simplify the pricing structure of the airline industry. AA expected that this plan would benefit not only consumers, but also AA and the entire airline... View Details
Keywords: Consumer Marketing; Market Segmentation; Pricing; Pricing Strategy; Demand Analysis; Competition; Marketing; Segmentation; Price; Strategy; Demand and Consumers; Analysis; Air Transportation Industry
Silk, Alvin J., and Sunil Gupta. "American Airlines' Value Pricing (Abridged)." Harvard Business School Case 519-019, June 2018.
- 12 Jul 2012
- Other Presentation
New Opportunities for Company Performance and Purpose: Creating Shared Value
This presentation draws on ideas from Professor Porter's books and articles, in particular, Competitive Strategy (The Free Press, 1980); Competitive Advantage (The Free Press, 1985); "What is Strategy?" (Harvard Business Review, Nov/Dec 1996); and On Competition... View Details
Porter, Michael E. "New Opportunities for Company Performance and Purpose: Creating Shared Value." Mitsui HBS Global Management Program, Boston, MA, July 12, 2012.
- 2016
- Chapter
Value Creation through Collaboration
By: M. May Seitanidi and James E. Austin
Seitanidi, M. May, and James E. Austin. "Value Creation through Collaboration." In The Jossey-Bass Handbook of Nonprofit Leadership and Management. 4th edition, edited by David O. Renz and Robert D. Herman. Hoboken, NJ: John Wiley & Sons, 2016.
- September 2007
- Exercise
Values Concerning Inheritance Worksheet
By: John A. Davis
Outlines several questions that address core issues in planning for inheritance. Appropriate for all families, no matter what assets they have to pass to heirs. View Details
Keywords: Assets; Management Succession; Family Business; Family and Family Relationships; Planning; Value
Davis, John A. "Values Concerning Inheritance Worksheet." Harvard Business School Exercise 808-071, September 2007.
- 23 Jun 2015
- Video
Improving Value in Health Care: Recent Trends and Future Necessities
- 27 Aug 2020
- News
The value of talking to strangers — and nodding acquaintances
- September 2022
- Article
Drivers of Philanthropic Foundations in Emerging Markets: Family, Values and Spirituality
By: Valeria Giacomin and Geoffrey Jones
This article discusses the ethics and drivers of philanthropic foundations in emerging markets. A foundation organizes assets to invest in philanthropic initiatives. Previous scholarship has largely focused on developed countries, especially the United States, and has... View Details
Keywords: Philanthropy; Foundations; Spirituality; Philanthropy and Charitable Giving; Social Enterprise; Emerging Markets; Values and Beliefs; Africa; Asia; Latin America; Middle East
Giacomin, Valeria, and Geoffrey Jones. "Drivers of Philanthropic Foundations in Emerging Markets: Family, Values and Spirituality." Journal of Business Ethics 180, no. 1 (September 2022): 263–282. (https://doi.org/10.1007/s10551-021-04875-4.)
- November 1993 (Revised May 1994)
- Supplement
Dow Corning Corporation: Business Conduct and Global Values (A), Supplement
By: Lynn S. Paine
Describes the 1988 amendments to the Foreign Corrupt Practices Act of 1977. View Details
Paine, Lynn S. "Dow Corning Corporation: Business Conduct and Global Values (A), Supplement." Harvard Business School Supplement 394-068, November 1993. (Revised May 1994.)
- June 2025
- Case
That's Bananas! Art, Value and Our Capitalist way of Life
By: Sophus A. Reinert and Rafael Di Tella
- Article
The Ecosystem of Shared Value
By: Mark R. Kramer and Marc W. Pfitzer
Governments, NGOs, companies, and community members must all be involved in programs to create shared value, yet they work more often in opposition than in alignment. A movement known as collective impact has facilitated successful collaborations in the social sector,... View Details
Kramer, Mark R., and Marc W. Pfitzer. "The Ecosystem of Shared Value." Harvard Business Review 94, no. 10 (October 2016): 80–89.
- June 2012
- Article
The Economic Value of Celebrity Endorsements
By: Anita Elberse and Jeroen Verleun
What is the payoff to enlisting celebrity endorsers? Although effects on stock returns are relatively well documented, little is known about any impact on sales—arguably a metric of more direct importance to advertising practitioners. In this study of athlete... View Details
Keywords: Stocks; Value; Advertising; Sales; Brands and Branding; Decisions; Economics; Marketing Strategy; Investment Return
Elberse, Anita, and Jeroen Verleun. "The Economic Value of Celebrity Endorsements." Journal of Advertising Research 52, no. 2 (June 2012): 149–165.
- 20 Oct 2015
- Working Paper Summaries
Internalizing Global Value Chains: A Firm-Level Analysis
- February 2011
- Background Note
GUIDESlines: Benchmark Values for the GUIDES Framework
By: Matthew C. Weinzierl, Jacob Kuipers and Jonathan Schlefer
GUIDESlines provides benchmark values of the key economic indicators identified in the GUIDES framework for both developed countries (the OECD) and fast-growing emerging markets (the BRINCS countries). View Details
Weinzierl, Matthew C., Jacob Kuipers, and Jonathan Schlefer. "GUIDESlines: Benchmark Values for the GUIDES Framework." Harvard Business School Background Note 711-067, February 2011.
- 21 Mar 2024
- Video
The Value of an MBA in Entertainment, Media, and Sports
- June 2024
- Module Note
Value Creation Potential of New Business Models
By: David J. Collis
A business model is composed of three elements. These describe a generic way of creating value and identify the maximum potential value of that model for customers. The elements of a business model are the “job to be done” for the customer, the asset configuration, or... View Details
Keywords: Business Model; Corporate Strategy; Mission and Purpose; Competitive Strategy; Value Creation
Collis, David J. "Value Creation Potential of New Business Models." Harvard Business School Module Note 724-491, June 2024.
- Article
Roundtable on Shared Value
By: John Kania and Mark Kramer
"Roundtable on Shared Value." Stanford Social Innovation Review 9, no. 3 (Summer 2011). (Roundtable discussion led by John Kania and Mark Kramer.)
- May 2019
- Supplement
Fair Value Accounting at Berkshire Hathaway Inc. (A) and (B)
By: Jonas Heese and Suraj Srinivasan
- 20 Mar 2024
The Value of an MBA in Technology, Entrepreneurship, and Venture Capital
Whether you're currently immersed in the technology, entrepreneurship, or venture capital landscape, or you harbor aspirations for a future in these dynamic sectors, we invite you to join a panel of HBS students and alumni who share your... View Details
Understanding Organizational Misconduct
This project explores the dynamics of organizational misconduct using a longitudinal analysis of firms’ litigation. I answer several important questions about misconduct: When are managers most likely to engage in illegal activities? Why do they perceive certain... View Details