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Show Results For
- All HBS Web
(1,171)
- People (5)
- News (185)
- Research (717)
- Events (2)
- Multimedia (1)
- Faculty Publications (308)
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- 30 Oct 2018
- First Look
New Research and Ideas, October 30, 2018
that were more responsible and sustainable as well as how these strategies have faced constraints, trade-offs, and challenges of legitimacy. The industries covered range from sustainable finance and solar energy to organic food and wine,... View Details
Keywords: Dina Gerdeman
- April 2011
- Case
Shimano: The Intel of the Bicycle Business
By: Hirotaka Takeuchi and Carin-Isabel Knoop
Shimano, known as the Intel of the bicycle business, is contemplating on investing in a new growth market, namely the comfort bicycle market. View Details
- 21 Aug 2000
- Research & Ideas
Faculty Research Looks to Latin America
Business, Government and the International Economy required course as well as a course on Managing Regulation, Deregulation and Privatization. His research work focuses on privatization and on the interaction between private enterprise... View Details
Keywords: by Martha Lagace
- 18 May 2015
- Research & Ideas
Advertisers Get Serious About Playing With Their Brands
a $44,000 bid. Chalk up another win for companies that are willing to be a little playful with their brands, a potentially dangerous tactic that can easily backfire but that creates big wins with consumers if done well. Social media marketing, in fact, is all about... View Details
- 31 Jan 2005
- Research & Ideas
Rethinking Marketing’s Conventional Wisdom
generating goodwill in a nonaggressive way. Q: You write a lot about interactions between humans and technology. Are computers the perfect tool for customized marketing? A: The tailoring of messages via computer technology to a person's... View Details
- 13 Jun 2012
- HBS Case
HBS Cases: A Startup Takes On the Credit Ratings Giants
Fons is about to propose a strategy to Kroll to launch KBRA. Along with Fons, an economist specializing in credit risk and rating agency issues, students are asked to consider several key questions: Should KBRA enter this business, which... View Details
- 03 Oct 2006
- First Look
First Look: October 3, 2006
highlights the process through which diversity initiatives become successful and offers insight into how organizations can more effectively recruit and retain a diverse workforce. Download working paper: http://www.hbs.edu/research/pdf/07-019.pdf Manage Resource... View Details
Keywords: Sean Silverthorne
- 11 Mar 2008
- First Look
First Look: March 11, 2008
Working PapersTesting Strategy with Multiple Performance Measures Evidence from a Balanced Scorecard at Store24 Authors:Dennis Campbell, Srikant M. Datar, Susan L. Kulp, and V.G. Narayanan Abstract We analyze balanced scorecard data... View Details
Keywords: Martha Lagace
- 27 Jun 2007
- Lessons from the Classroom
Learning to Make the Move to CEO
executives in his classroom. While they come from countries around the world and from a variety of industries, they share a common characteristic. "They're at a point where it's valuable for them to stop and reflect," says Simons, a specialist in accounting,... View Details
- 10 Nov 2014
- HBS Case
How Restaurants in Lima and Copenhagen Became Best in the World
makers of things are enthusiastic about sharing them, and this is a way for them to interact with more people. There is a pride in transparency, and it also happens to work as a way to get loyal, adoring customers to spread the word.... View Details
- 29 May 2007
- First Look
First Look: May 29, 2007
legend in the newspaper community. The case describes the evolution of Schibsted's strategy from print media towards electronic media starting in 1995, including their choices around the internal structuring of new ventures. In September... View Details
Keywords: Martha Lagace
- 18 Mar 2008
- First Look
First Look: March 18, 2008
strategies are discussed in the context of the country's challenging political climate. A replacement of an earlier case done in 2003. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=707051 Microsoft... View Details
Keywords: Martha Lagace
- 07 Apr 2003
- Research & Ideas
XTV: Xerox’s Attempted Recovery From “Fumbling the Future”
the sponsorship of Adams, and armed with funding from XTV, Domit got the opportunity to develop his strategy outside Xerox's internal development units. Domit became the CEO of AWP, which gave him the resources to turn the... View Details
Keywords: by Henry Chesbrough
- 29 Jun 2007
- First Look
First Look: June 29, 2007
Abstract Stigmatized minorities may have an advantage in persuading majority group members during some face-to-face interactions due to the greater self-presentational demands such interactions elicit. In... View Details
Keywords: Martha Lagace
- 30 Jan 2006
- HBS Case
The Case of the Mystery Writer’s Brand
"Something hits as a success and dominates the market," Deighton comments. "It's similar to what has happened in other industries such as movies, television, and sports." Deighton examines three classic ages of marketing by contrasting the View Details
- 17 Sep 2024
- Research & Ideas
Advice for the New CEO: Talk to Your Employees Early and Often
Strategy at HEC Paris, and Andrea Prat, a professor of business at Columbia Business School. Why communication takes a dive The researchers analyzed millions of emails and meeting invitations at 102 companies in the United States, Canada,... View Details
Keywords: by Ami Albernaz
- 01 Dec 2021
- What Do You Think?
How Will the Metaverse Affect Productivity?
[expletive] out of the U-Stor-It.” Recently, Mark Zuckerberg reminded us that the notion of the Metaverse has been flourishing in the tech world. Let’s assume that his adoption of the notion as a central organizing strategy for Facebook... View Details
Keywords: by James Heskett
- 11 Jan 2000
- Lessons from the Classroom
New Game, New Rules: Developing Managers for a Competitive World
The Program for Global Leadership assembles senior executives from organizations worldwide who participate and interact in a unique, multi-phased educational process. The program's unusual structure helps them to gain fresh insight about... View Details
Keywords: by Staff
- 03 Feb 2009
- First Look
First Look: February 3, 2009
boundaries of these learning behaviors. We find that effective virtual teams, like co-located teams, engage in both reflective and action-oriented learning behaviors. However, the virtual context highlights distinct participation View Details
Keywords: Martha Lagace
- 06 Jun 2005
- Research & Ideas
Microsoft vs. Open Source: Who Will Win?
in a special issue of Management Science. Ultimately, the authors believe, neither side is likely to be forced from the battlefield—Microsoft has too much market share and OSS offers too many benefits for users. But there are strategies... View Details