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  • All HBS Web  (3,065)
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  • All HBS Web  (3,065)
    • People  (9)
    • News  (964)
    • Research  (1,285)
    • Events  (18)
    • Multimedia  (49)
  • Faculty Publications  (724)
← Page 24 of 3,065 Results →
  • March 2020
  • Technical Note

Influencer Marketing

By: Jill Avery and Ayelet Israeli
Despite a heavy barrage of advertising, most consumers declare that their purchases are most influenced by the experiences, advice, and recommendations of others, and not by marketers. Interpersonal communication between and among consumers serves as a potent path for... View Details
Keywords: Influencers; Marketing; Marketing Communications; Brands and Branding; Marketing Strategy; Media and Broadcasting Industry; Advertising Industry; Consumer Products Industry
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Avery, Jill, and Ayelet Israeli. "Influencer Marketing." Harvard Business School Technical Note 520-075, March 2020.
  • 25 Feb 2025
  • HBS Seminar

Michel Pham, Columbia University

  • 15 Nov 2007
  • News

Business and innovation

  • October 1998 (Revised November 1999)
  • Case

Farallon Capital Management: Risk Arbitrage (A)

By: Andre F. Perold and Robert Howard
Farallon Capital Management, an investment firm that specializes in risk arbitrage, has taken significant long and short positions in MCI Communications and British Telecommunications, respectively, in the belief that the proposed merger of these firms will be... View Details
Keywords: Mergers and Acquisitions; Capital; Capital Markets; Investment; Management; Risk Management; Strategy; Financial Services Industry
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Perold, Andre F., and Robert Howard. "Farallon Capital Management: Risk Arbitrage (A)." Harvard Business School Case 299-020, October 1998. (Revised November 1999.)
  • October 2005 (Revised September 2006)
  • Case

Museum of Fine Arts Boston

By: V. Kasturi Rangan and Marie Bell
One of Boston's main cultural attractions, the Museum of Fine Arts (MFA), has experienced a steady decline of its core audience over the last decade. The museum's executive director attempted to bridge the shortfall by staging new, innovative, special exhibitions,... View Details
Keywords: Product Marketing; Growth Management; Innovation Leadership; Capital; Financing and Loans; Service Operations; Consumer Behavior
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Rangan, V. Kasturi, and Marie Bell. "Museum of Fine Arts Boston." Harvard Business School Case 506-027, October 2005. (Revised September 2006.)
  • 2024
  • Book

The Ritual Effect: From Habit to Ritual, Harness the Surprising Power of Everyday Actions

By: Michael Norton
Our lives are filled with repetitive tasks meant to keep us on track—what we come to know as habits. Over time, these routines (for example, brushing your teeth or putting on your right sock first) tend to be performed automatically. But when we’re more mindful about... View Details
Keywords: Behavior; Happiness; Performance Productivity; Attitudes
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Norton, Michael. The Ritual Effect: From Habit to Ritual, Harness the Surprising Power of Everyday Actions. New York: Scribner, 2024.
  • December 2014
  • Article

Location Strategies for Agglomeration Economies

By: Juan Alcácer and Wilbur Chung
Geographically concentrated industry activity creates pools of skilled labor and specialized suppliers, and increases opportunities for knowledge spillovers. The strategic value of these agglomeration economies may vary by firm, depending upon the relative value of... View Details
Keywords: Location Strategies; Location Choices; Agglomeration Economies; Strategy; Value Creation; Geographic Location; Industry Clusters; Microeconomics; Manufacturing Industry; United States
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Alcácer, Juan, and Wilbur Chung. "Location Strategies for Agglomeration Economies." Strategic Management Journal 35, no. 12 (December 2014): 1749–1761.
  • May 1994 (Revised December 1997)
  • Case

Sealed Air Corporation 's Leveraged Recapitalization (A)

Less than a year after Sealed Air embarked on a program to improve manufacturing efficiency and product quality, the company borrowed almost 90% of the market value of its common stock and paid it out as a special dividend to shareholders. Management purposefully and... View Details
Keywords: Organizational Change and Adaptation; Corporate Finance; Manufacturing Industry
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Wruck, Karen, and Brian Barry. "Sealed Air Corporation 's Leveraged Recapitalization (A)." Harvard Business School Case 294-122, May 1994. (Revised December 1997.)
  • 22 Nov 2016
  • Video

Black Friday 1948: The first Polaroid “instant” camera sells out

  • January 2013
  • Article

Level Two Negotiations: Helping the Other Side Meet Its 'Behind-the-Table' Challenges

By: James K. Sebenius
A long analytic tradition has explored the challenge of productively synchronizing "internal" with "external" negotiations, with a special focus on how each side can best manage internal opposition to agreements negotiated "at the table." Implicit in much of this work... View Details
Keywords: James Baker; Internal Negotiation; Dispute Resolution; Bargaining; Two-level Games; Negotiation; Germany; United States
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Sebenius, James K. "Level Two Negotiations: Helping the Other Side Meet Its 'Behind-the-Table' Challenges." Negotiation Journal 29, no. 1 (January 2013): 7–21.
  • November 1978 (Revised December 1979)
  • Case

Federal Express (C)

The Marketing Director for Federal Express, a fast growing freight airline specializing in small packages, must select a strategy to achieve a big sales increase for one of the company's services. First he must decide on the relative emphasis to place between... View Details
Keywords: Product Marketing; Sales; Air Transportation Industry; Service Industry; United States
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Lovelock, Christopher H. "Federal Express (C)." Harvard Business School Case 579-041, November 1978. (Revised December 1979.)
  • 2007
  • Book

The CEO Within: Why Inside Outsiders Are the Key to Succession Planning

By: Joseph L. Bower
With rising CEO turnover, companies are increasingly looking outside for qualified candidates. Sure, externally recruited CEOs bring fresh perspectives and connections. But they lack the in-depth knowledge of the company's culture and history that they need to succeed.... View Details
Keywords: Recruitment; Knowledge Use and Leverage; Leadership Development; Management Succession
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Bower, Joseph L. The CEO Within: Why Inside Outsiders Are the Key to Succession Planning. Boston: Harvard Business School Press, 2007.
  • Other Article

How to Make Remote Monitoring Tech Part of Everyday Health Care

By: Samantha F. Sanders, Ariel Dora Stern and William J. Gordon
Remote patient monitoring is a subset of telehealth that involves the collection, transmission, evaluation, and communication of patient health data from electronic devices. These devices include wearable sensors, implanted equipment, and handheld instruments. During... View Details
Keywords: Health Care and Treatment; Information Technology; Analytics and Data Science; Technology Adoption
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Sanders, Samantha F., Ariel Dora Stern, and William J. Gordon. "How to Make Remote Monitoring Tech Part of Everyday Health Care." Harvard Business Review (website) (July 2, 2020).

    David A. Moss

    David Moss is the Paul Whiton Cherington Professor at Harvard Business School, where he teaches in the Business, Government, and the International Economy (BGIE) unit. He earned his B.A. from Cornell University and his Ph.D. from Yale.  In 1992-1993, he served as a... View Details

    Keywords: banking; credit card; federal government; financial services; health care; insurance industry; state government
    • July 2020
    • Case

    Sesame Workshop (C): Mission Critical Responses to Global and National Crises

    By: Rosabeth Moss Kanter and Joyce J. Kim
    Beginning in March 2020, Sesame Workshop navigated a global pandemic and racial justice crisis, which caused unemployment, business shutdowns, school closures, and remote work. The CEO and team responded with new partnership using its assets and reinforcing its... View Details
    Keywords: Health Pandemics; Social Issues; Crisis Management; Global Range; Mission and Purpose; Education; Education Industry; Media and Broadcasting Industry
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    Kanter, Rosabeth Moss, and Joyce J. Kim. "Sesame Workshop (C): Mission Critical Responses to Global and National Crises." Harvard Business School Case 321-016, July 2020.
    • April 2016
    • Case

    Detroit: On the Right Track?

    By: Jan W. Rivkin and Manjari Raman
    As this case opens in 2012, a cross-sector alliance to bring new rail transport to the Motor City seems about to collapse, and civic leaders have one last chance to save it. The case covers the rise of Detroit, the city’s devastating fall, and the ongoing potential... View Details
    Keywords: Urban Development; Rail Transportation; Infrastructure; Transportation Industry; Michigan
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    Rivkin, Jan W., and Manjari Raman. "Detroit: On the Right Track?" Harvard Business School Case 716-444, April 2016.
    • April 1991 (Revised July 1991)
    • Case

    RJR Nabisco Board: Guardians of the Gate? (A)

    By: Jay W. Lorsch
    Charles Hugel, the chairman of RJR Nabisco, receives a call from RJR Nabisco's CEO, Ross Johnson; Johnson plans to present an LBO plan to the board of directors at the board meeting the following week. The case details Hugel's actions as chairman, and describes the... View Details
    Keywords: Leveraged Buyouts; Situation or Environment; Bids and Bidding; Decision Making; Managerial Roles; Governing and Advisory Boards; Management Teams; Consumer Products Industry; Food and Beverage Industry
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    Lorsch, Jay W. "RJR Nabisco Board: Guardians of the Gate? (A)." Harvard Business School Case 491-120, April 1991. (Revised July 1991.)
    • 30 Mar 2016
    • News

    A Map for Economic Renewal Begins in Maine

    • 30 Mar 2016
    • Video

    A Map for Economic Renewal Begins in Maine

    • January 2015 (Revised July 2015)
    • Case

    Jimmy Choo

    By: Anat Keinan and Sandrine Crener
    Jimmy Choo is a British luxury accessories brand, specializing in shoes, handbags, accessories, and fragrances. Founded in 1996 in London by couture shoe designer Jimmy Choo and Vogue accessories editor Tamara Mellon OBE, the brand enjoyed immediate success and rapidly... View Details
    Keywords: Luxury Brand; Fashion; Designer Brand; Shoe; Fashion Accessories; Retail; Entrepreneurship; Branding; Brand Positioning; New Market Development; Entry Into China; Luxury Chinese Market; Global Brands; Growth Strategy; Jimmy Choo; Christian Louboutin; China; Globalized Firms and Management; Marketing Strategy; Market Entry and Exit; Luxury; Cross-Cultural and Cross-Border Issues; Brands and Branding; Fashion Industry; Apparel and Accessories Industry; China; Great Britain
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    Keinan, Anat, and Sandrine Crener. "Jimmy Choo." Harvard Business School Case 515-073, January 2015. (Revised July 2015.)
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