Services - Publications - Faculty & Research

1995
Book

Concurrent Marketing: Integrating Product, Sales, and Service

By: Frank V. Cespedes

Keywords: Marketing; Product; Sales; Service Delivery

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20 Jul 2012
News

Use Social Media to Partner with Customers and Improve Service

September 1985 (Revised July 2007)
Case

Population Services International: The Social Marketing Project in Bangladesh

By: V. Kasturi Rangan

Population Services International (PSI) was a not-for-profit agency founded to disseminate family planning information and to market birth control products, primarily in less developed countries seeking to curb their population explosions. In 1976, PSI concluded an... View Details

Keywords: Developing Countries and Economies; Health; Marketing Strategy; Social Marketing; Business and Government Relations; Nonprofit Organizations; Bangladesh

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January 2022
Course Overview Note

Strategy in Professional Service Firms: Course Introduction

By: Ashish Nanda

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Video

HBS OnBoard: Introduction to Nonprofit Board Service

Web

Database Best Practices - Research Computing Services

Data Practices Database Best Practices 4ms Please consider the following before you start building your MariaDB database. What are your goals for the database? Keep in mind for what purposes your database will be used. Once built, will the database be static or will... View Details

January 2002
Case

Intrinsix: Managing Growth at an Electronic Design Service Company

By: H. Kent Bowen and Courtney Purrington

Intrinsix is a 15-year-old semiconductor design services company that wants to continue its growth and market reach and appears to be ready for an initial public offering (IPO). This case leads up to this strategic decision point by tracing the growth of Intrinsix from... View Details

Keywords: Decisions; Initial Public Offering; Growth Management; Management Analysis, Tools, and Techniques; Management Style; Marketing Strategy; Problems and Challenges; Competitive Strategy; Electronics Industry

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14 Oct 2014
News

Financial Services Support Mexico’s Most Underserved Communities

Alvaro Rodriguez-Arregui (MBA 1995), cofounder and managing partner of Ignia, explains how his organization’s impact investing has brought personal finance services to residents of the largest slum in Mexico City while also strengthening... View Details

01 Jun 2004
News

Alumni Clubs Click with New Web Services

The early reviews are in: It’s two thumbs way up for the new Web site building service now available to the School’s 107 alumni clubs and associations. Several features receive special praise from clubs that have already launched the new... View Details

Keywords: Margie Kelley; alumni groups; website; Educational Services; Educational Services

01 Oct 2007
Working Paper Summaries

Team Familiarity, Role Experience, and Performance:Evidence from Indian Software Services

Keywords: by Robert S. Huckman, Bradley R. Staats & David M. Upton; Web Services; Web Services

Web

Compute Cluster and Data Storage - Research Computing Services

Foundation's Allocated Production Compute/Storage/Cloud (ACCESS) is an advanced cyberinfrastructure system providing advanced computing and data resources. Access to large-scale computing systems, storage, and other resources are available to researchers and educators... View Details

August 1995
Teaching Note

Crown Equipment Corporation: Design Services Strategy TN

By: Gary P. Pisano

Teaching Note for (9-991-031) and (9-991-032). View Details

Keywords: Strategy; Design; Product Design; Service Industry; Service Industry

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04 Dec 2023
Blog Post

My Summer of Joy with the National Parks Service

Hi all, my name is Rhea! I was lucky enough to work for the National Park Service this summer as a business management intern with the Submerged Resources Center (SRC). The SRC is the NPS national dive program, responsible for... View Details

08 Nov 2024
News

What Wartime Service Taught These Historic Leaders

April 15, 2019
Article

Why Anxious Customers Prefer Human Customer Service

By: Michelle A. Shell and Ryan W. Buell

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July 1991 (Revised July 1992)
Case

Baxter International: Shared Services in Puerto Rico

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February 1989
Case

Gleason Components Group (B): Total Service Certification

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November 2002 (Revised March 2007)
Case

Keane's Acquisition of Metro Information Services (A)

By: Francisco de Asis Martinez-Jerez

On August 21, 2001, Keane, Inc. announced the acquisition of Metro Information Services, Inc. This case analyzes the challenges facing firms and examines transactions whose major source of value creation hinges on intangible assets (e.g., people or knowledge). View Details

Keywords: Mergers and Acquisitions; Value Creation; Goodwill Accounting; Problems and Challenges; Information Technology Industry; Consulting Industry

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