Filter Results:
(764)
Show Results For
- All HBS Web
(764)
- News (148)
- Research (543)
- Events (1)
- Multimedia (1)
- Faculty Publications (201)
Show Results For
- All HBS Web
(764)
- News (148)
- Research (543)
- Events (1)
- Multimedia (1)
- Faculty Publications (201)
- Profile
Vivian Scalfi
general management focus and its power to challenge. "The case method is different from the lecture-based education I knew in Brazil," says Vivian. "It forces me to participate, even when I’m not one hundred percent... View Details
Keywords: CPG
- 01 Dec 2006
- News
Over 50 and Job Hunting?
inventory their professional skills, attend relevant professional conferences and seminars, and study marketplace trends. “You can’t do anything about getting older,” she notes, “but you can stay in touch with the forces that drive your... View Details
- 01 Jun 2004
- News
Books
University Press) Walter Friedman’s Birth of a Salesman: The Transformation of Selling in America documents the history of salesmanship, from the days of peddlers to the creation of modern sales forces at... View Details
- 01 Dec 2018
- News
Competencies and Credentials
Joseph Fuller (photo by Russ Campbell) Joseph Fuller (photo by Russ Campbell) American businesses can’t afford to ignore the reality: The nature of work is changing. If companies hope to hire and hold on to employees, they need to be ready to respond to the View Details
- 12 Jun 2006
- Research & Ideas
The Promise of Channel Stewardship
program. They discover that the distribution channel is not aggressively pushing the new product. Their own sales force resources are constrained. The few available salespeople must stay focused on... View Details
- 29 Sep 2009
- First Look
First Look: September 29
would acting in time, i.e., not waiting until politics demands action, make a difference? What should our policy actually be? We need to get energy policy right this time—Gallagher and her colleagues help lead the way. The Cost Structure, Customer Profitability, and... View Details
Keywords: Martha Lagace
- 27 Sep 2004
- Research & Ideas
IBM Finds Profit in Diversity
aligned with the effort, and a strong and well-articulated business case for action. IBM's diversity task forces benefited from all four. Demonstrate Leadership Support It's become a cliché to say that leadership matters, but the issue... View Details
Keywords: by David A. Thomas
- 05 Aug 2002
- What Do You Think?
Is Platform Leadership Old Hat or the Wave of the Future?
sale to Procter & Gamble. Platform leadership requires ingenuity, a strong customer franchise, a vision of the future, and substantial resources. It is not for everyone. But is it a goal that more and more organizations should strive... View Details
Keywords: by James Heskett
- 01 Dec 2020
- News
Karmic Kickstart
up an advanced and highly aggressive cancer. Even with a hideous year of surgeries and chemotherapy, the best I could hope for was a 50 percent chance of surviving the next five years. I was forced into an abrupt fire View Details
- 01 Mar 2004
- News
Reforming Company Boards
or annually? I think it will go the other way. We will get to a point where some performance measures — like sales or orders — are reported daily. Many people argue that this will increase volatility. I suggest the opposite. Once the... View Details
Keywords: Corporate Services
- 28 Jan 2002
- Research & Ideas
Read All About It! Newspapers Lose Web War
"crammed" the new business into the old business model and sales processes. For example, most newspapers tried to force their online sites to make money by selling the same types of advertising to... View Details
- 22 Apr 2008
- First Look
First Look: April 22, 2008
paid the sales force as a team. This has worked out fine, since they've been a near-monopoly seller of a single product category. However, this has changed. Not only are they facing new competition in their... View Details
Keywords: Martha Lagace
- 14 Oct 2014
- First Look
First Look: October 14
Harvard Business Review Putting Sales at the Center of Strategy By: Cespedes, Frank Abstract—Research indicates that relatively few firms execute their strategies effectively, and, on average, companies deliver just 50% to 60% of the... View Details
Keywords: Sean Silverthorne
- 01 May 2008
- Research & Ideas
The Marketing Challenges of the China Olympics
Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.Normally, the Olympic Games are a positive View Details
- 06 Dec 2021
- News
Tipping Point
forced to work from home in the pandemic, it pivoted from B2B sales to a consumer-focused business plan. The shift allowed Nyamumbo to more fully realize her initial goal of connecting producer and consumer.... View Details
- 28 Oct 2019
- Research & Ideas
Brick-and-Mortar Stores Are Making a Comeback
customer acquisition, distribution, and retention channel is contributing in a different way. I think it’s interesting to look at where Amazon is taking us, which is into a frictionless buying process: How do I make it as fast and easy... View Details
- 01 Oct 2002
- News
Andrew H. Tisch
company focused on improving its sales force and restoring retailers' confidence in the quality of an expanded and more fashionable product line. After five years, Bulova was breaking even; when Tisch left... View Details
- 05 May 2009
- First Look
First Look: May 5, 2009
foreign countries, the model predicts growth in the number of source-country firms engaging in foreign direct investment, growth in the size of affiliates that are active in reforming countries both before and after the tariff reduction, and an increase in the extent... View Details
Keywords: Martha Lagace
- 19 Jul 2004
- Research & Ideas
Why Innovations Sit on the Shelf
force of valued managers, when asked by senior management to conduct and analyze a worldwide employee survey, refused to do so. They simply did not want to be associated with what they perceived would be yet another useless exercise. At... View Details
- 04 Aug 2014
- Op-Ed
Why Small-Business Lending Is Not Recovering
because of a perfect storm of their falling sales and weakened collateral, and growing risk aversion among lenders. Those days are not over. While lingering cyclical factors from the crisis may still be constraining access to bank credit,... View Details