Relationship Portfolio Management - Publications - Faculty & Research - Harvard Business School

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Article

Course Research: Using the Case Method to Build and Teach Management Theory

By: Clayton M. Christensen and Paul R. Carlile

Some in the Academy have questioned the usefulness of case studies in teaching sound management theory (Shugan 2006). Our research and experience suggests exactly the opposite-that case studies can unite the development of theory with the teaching of it in a single... View Details

Keywords: Business Education; Curriculum and Courses; Teaching; Cases; Research; Theory

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January 2022 (Revised August 2022)
Case

Hello Heart: The Next Generation of Chronic Disease Management Apps

By: Ariel D. Stern and Danielle Golan

Hello Heart, a hypertension management app debated whether to go deep and cover other heart conditions, or to expand its solution to other chronic conditions. View Details

winter 1995
Article

How to Manage an IT Outsourcing Alliance

By: F. W. McFarlan and R. L. Nolan

Keywords: Management; Job Cuts and Outsourcing; Information Technology; Alliances

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July 2012
Case

Johannes Linden: Managing the Global Executive Committee

By: Linda A. Hill and Mark Rennella

Johannes Linden is the Director of the Washer and Dryer division of Fluss, a large Swiss appliance manufacturer. Soon after the company completes its revenue projections and bonus targets for the upcoming year, Linden shares some good news with his leadership team, the... View Details

Keywords: Leadership Style; Groups and Teams; Organizational Culture; Management Style; Motivation and Incentives; Power and Influence; Multinational Firms and Management; Manufacturing Industry; Consumer Products Industry; Switzerland

August 2006 (Revised March 2007)
Background Note

Developing an Effective Living Group in the General Management Program

By: Michael Beer and John J. Gabarro

Discusses the importance of living room groups (eight participants who share a living room) at Harvard Business School's Advanced Management Program developing into effective learning groups. The diversity of the groups is a strength, but only a conscious and concerted... View Details

Keywords: Groups and Teams

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July 1991 (Revised September 1995)
Case

Eastman Kodak Co.: Managing Information Systems Through Strategic Alliances

By: Lynda M. Applegate

In January 1988, Colby Chandler, Kodak CEO, created the Corporate Information Systems (CIS) and appointed Katherine Hudson head. She at once became the first head of IT and first woman corporate vice president in the company. Throughout 1989, Hudson inaugurated a... View Details

Keywords: Corporate Strategy; Information Technology; Partners and Partnerships; Organizational Structure; Success; Trends; Information Management; Service Operations; Manufacturing Industry

1989
Chapter

Stakeholder Welfare, Managerial Ethics, and Management Buyouts

By: L. S. Paine and Robert F. Bruner

Keywords: Executive Compensation; Ethics; Conflict of Interests; Business and Stakeholder Relations

October 2012
Article

Target the Right Market

By: Jill Avery and Thomas Steenburgh

SparkPlace is a two-year-old business with a hot new product: software that manages and measures the effectiveness of permission-based marketing campaigns for social media. The company is in the process of deciding on which of two customer segments to focus its... View Details

Keywords: Marketing; Market Segmentation; Customer Defection; Customer Lifetime Value; Customer Relationship Management; CRM; Market Segmentation And Target Market Selection; Marketing Strategy; Product Marketing; Customer Focus and Relationships; Customer Value and Value Chain; Technology Industry; United States

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1997
Simulation

Managing Customers For Profits - Interactive CD-ROM Simulation

By: N. Narayandas and Steve Peterson

Keywords: Customer Relationship Management; Profit

August 1996
Case

Howard, Shea & Chan Asset Management (B); The Partnership Meeting

By: Benson P. Shapiro

Continues the plot about growth and sales strategies, and adds interesting pricing and sales compensation elements. The partners' meeting sharpens the disagreements among the five partners, and forces Anne Howard, the managing partner, to develop a clear action plan. View Details

Keywords: Growth and Development Strategy; Price; Sales; Strategy; Asset Management; Partners and Partnerships; Service Industry

20 Aug 2015
Blog Post

AVICII: REFLECTIONS ON MANAGING THE BRAND OF A GLOBAL SUPERSTAR

When I began reflecting on my summer working for At Night Management / PRMD Music, I was reminded of the “10 Pictures” exercise I completed during the first month of my time at HBS. In the exercise, we were instructed to bring ten... View Details

Keywords: Entertainment / Media / Sports

March–April 2014
Article

The Low-Risk Anomaly: A Decomposition into Micro and Macro Effects

By: Malcolm Baker, Brendan Bradley and Ryan Taliaferro

Low beta stocks have offered a combination of low risk and high returns. We decompose the anomaly into micro and macro components. The micro component comes from the selection of low beta stocks. The macro component comes from the selection of low beta countries or... View Details

Keywords: Low Volatility; Beta; Portfolio Construction; Market Efficiency; Capital Asset Pricing Model; Asset Management

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08 Feb 2021
News

How Managers Can Support Employees with Chronic Illnesses

16 Jan 2019
Research & Ideas

What Football Firings Teach Managers About Staying Relevant

unique to sports, of course. Based on our surveys with executives from a wide range of fields, the rate at which managers lose relevance has increased dramatically, even over just the last decade. The world is changing faster than ever... View Details

Keywords: by Boris Groysberg, Evan M.S. Hecht, and Abhijit Naik; Sports

Web

Managing International Trade and Investment - Course Catalog

HBS Course Catalog Managing International Trade and Investment Course Number 1166 Associate Professor Meg Rithmire Fall; Q1Q2; 3.0 credits 28 Sessions Exam Course Overview The course approaches globalization from the perspective of firms,... View Details

September 2010 (Revised October 2014)
Teaching Note

Enterprise Risk Management at Hydro One - Multimedia

By: Anette Mikes

Teaching Note for 110-707 View Details

Keywords: Risk Management; Climate Change; Adoption; Perspective; Business and Stakeholder Relations; Goals and Objectives; Strategic Planning; Governing Rules, Regulations, and Reforms; Renewable Energy; Capital Budgeting; Managerial Roles; Problems and Challenges; Energy Industry

20 Jun 2016
Working Paper Summaries

What Else Do Shareholders Want? Shareholder Proposals Contested by Firm Management

Keywords: by Eugene F. Soltes, Suraj Srinivasan, and Rajesh Vijayaraghavan

1 Aug 2010
Conference Presentation

Firm Performance, Top Management and Minority Hiring: African‐American Coaches in the NFL, 1970‐2007

By: Andrew Hill and David Thomas

Studies of minority hiring have found that low-status firms are more likely to hire minority candidates. However, most work has examined hiring for entry and mid-level positions, not senior management, which differs in the level of 1) uncertainty regarding the optimal... View Details

Keywords: Performance Evaluation; Management Teams; Recruitment; Relationships; Risk and Uncertainty; Ethnicity; Sports Industry; Africa; United States

August 2011
Case

Martha Rinaldi: Should She Stay or Should She Go?

By: Linda A. Hill and Mark Renella

Martha Rinaldi has been an assistant product manager at leading beverage company Potomac Waters since graduating from business school. Rinaldi is frustrated by her relationships with her boss and a close co-worker. Even though she works hard to please her manager, she... View Details

Keywords: Interpersonal Relations; Management Styles; Managing Up; Career Planning; Conflict; Management Style; Interpersonal Communication; Personal Development and Career; Organizational Culture; Relationships; Performance Evaluation; Conflict and Resolution; Power and Influence; Food and Beverage Industry

May 1997
Teaching Note

Introduction and Overview: Managing Product Development, Instructor's Note

By: Marco Iansiti

The first module, comprising three cases and a team exercise, provides an impressionistic look at all the issues raised in greater detail in subsequent classes. It thus enables students, who come to the course with a range of experience and skills, to get up to speed... View Details

Keywords: Experience and Expertise; Product Development; Projects; Groups and Teams

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