Publications

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April 2010 (Revised April 2010)
Case

Mercadona

This case presents the predicament of a company trying to do right by its customers and its employees as the economic crisis of 2008 hits home. Fifteen years earlier, this Spanish supermarket chain had adopted its own version of total quality management, called the... View Details

Keywords: Customer Satisfaction; Compensation and Benefits; Employee Relationship Management; Service Operations; Business Processes; Retail Industry; Spain

Educators

February 1992 (Revised December 1992)
Case

MCI Vision (A)

By: Frank V. Cespedes

This case series focuses on divisional marketing and sales efforts concerning Vision, a new telecommunication product intended for the small business marketplace. Vision represents both a significant opportunity, and different field marketing requirements, for MCI.... View Details

Keywords: Change Management; Marketing Strategy; Product Launch; Product Development; Groups and Teams; Sales; Opportunities; Competitive Strategy

18 Nov 2011
Working Paper Summaries

The Dynamics of Firm Lobbying

Keywords: by William R. Kerr, William Lincoln & Prachi Mishra

25 Apr 2014
Research & Ideas

To Pay or Not to Pay: Argentina and the International Debt Market

Editor's note. Argentina is in the midst of a continuing saga regarding its 2002 default on its sovereign debt, a case that the US Supreme Court will decide soon. HBS finance professor Laura Alfaro, who served from 2010 to 2012 as Minister of National Planning and... View Details

Keywords: by Laura Alfaro

Web

Doctoral

the changing world of business, society, and education. PhD Programs Accounting & Management Business Economics (Includes Finance) Health Policy (Management) Marketing Organizational Behavior Strategy... View Details

Article

The Baby Benefits Club

By: Debora L. Spar

This past summer several prominent firms seemed to be competing for the title of America's most family-friendly company. In August, Netflix announced plans to offer new mothers and fathers "unlimited leave". Microsoft countered quickly, promising to increase its own... View Details

Keywords: Parental Leave; Maternity Leave; Employees; Compensation and Benefits; Policy; Gender; Equality and Inequality

August 2014 (Revised September 2016)
Case

ANA (A)

By: Doug J. Chung and Mayuka Yamazaki

All Nippon Airways (ANA) became the largest airline in Japan in 2013. Having been designated as a domestic carrier by the Japanese government till the mid-1980s and Japan being the sixth largest domestic airline market, two-thirds of ANA’s passenger revenue came from... View Details

Keywords: Demand and Consumers; Analysis; Economics; Price; Marketing Strategy; Competitive Strategy; Product; Policy; Air Transportation Industry; Japan

Educators

21 Jan 2009
Working Paper Summaries

The Supply Side of Innovation: H-1B Visa Reforms and US Ethnic Invention

Keywords: by William R. Kerr & William F. Lincoln

December 2015 (Revised September 2016)
Supplement

ANA (B)

By: Doug J. Chung and Mayuka Yamazaki

All Nippon Airways (ANA) became the largest airline in Japan in 2013. Having been designated as a domestic carrier by the Japanese government till the mid-1980s and Japan being the sixth largest domestic airline market, two-thirds of ANA’s passenger revenue came from... View Details

Keywords: Demand and Consumers; Analysis; Economics; Price; Marketing Strategy; Competitive Strategy; Product; Policy; Air Transportation Industry; Japan

Karim R. Lakhani is the Dorothy & Michael Hintze Professor of Business Administration at the Harvard Business School. He specializes in technology management, innovation, digital transformation and artificial... View Details

Keywords: biotechnology; communications; computer; health care; high technology; information technology industry; internet; pharmaceuticals; software; video games

Research Summary

Modernization Regimes

Professor Fabbe is currently conducting fieldwork for a book project that focuses on how societies respond to crisis and how states seek to use modernization initiatives to strengthen social resilience and cohesion. Towards this end, she is researching local... View Details

01 Sep 2020
Working Paper Summaries

Transaction Cost Economics in the Digital Economy: A Research Agenda

Keywords: by Frank Nagle, Robert Seamans, and Steve Tadelis

November–December 2020
Article

Rethinking the On-Demand Workforce

By: Joseph B. Fuller, Manjari Raman, Allison Bailey and Nithya Vaduganathan

As companies struggle with chronic skills shortages and changing labor demographics, a new generation of talent platforms, offering on-demand access to highly trained workers, has begun to help. These platforms include marketplaces for premium expertise (such as Toptal... View Details

Keywords: Talent Acquisition; Platforms; Skilled Labor Recruitment; Gig Economy; Talent and Talent Management; Selection and Staffing; Internet and the Web; Strategy; Digital Platforms

July 2015
Article

BYOB: How Bringing Your Own Shopping Bags Leads to Treating Yourself, and the Environment

By: Uma R. Karmarkar and Bryan Bollinger

As concerns about pollution and climate change have become more central in public discourse, shopping with reusable grocery bags has been strongly promoted as environmentally and socially conscious. In parallel, firms have joined policy makers in using a variety of... View Details

Keywords: Grocery Shopping; Reusable Bags; Licensing; Priming; Goals; Hedonic; Marketing Strategy; Consumer Behavior; Environmental Sustainability; Retail Industry

Article

Inviting Consumers to Downsize Fast-Food Portions Significantly Reduces Calorie Consumption

By: Janet Schwartz, Jason Riis, Brian Elbel and Dan Ariely

Policies that mandate calorie labeling in fast-food and chain restaurants have had little or no observable impact on calorie consumption to date. In three field experiments, we tested an alternative approach: activating consumers' self-control by having servers ask... View Details

Keywords: Food; Labels; Consumer Behavior; Interpersonal Communication; Motivation and Incentives; Health Industry; Food and Beverage Industry

Research Summary

Research and Publication Interests

Michelle Craig McDonald is currently writing a Harvard Business School case study on the impact of the International Coffee Act on small producers. She is interested in early American economic development, especially the role of foreign trade and re-exported... View Details

December 2007 (Revised January 2008)
Case

Transforming Arizona's Health Care System: Developing and Implementing the Health-e Connection Roadmap

By: Lynda M. Applegate, Ajay Vinze, T.S. Raghu and Minu Ipe

Addresses the issues of leadership and change management in the process of transforming an industry through an innovative public-private partnership approach to policy making. In 2005, the Governor of Arizona issued an Executive Order to create a roadmap for the state... View Details

Keywords: Change Management; Transformation; Private Sector; Public Sector; Health Care and Treatment; Service Delivery; Partners and Partnerships; Information Technology; Health Industry; Service Industry

Educators

November 2024
Supplement

Epic Games: Nineteen Eighty-Fortnite (B)

By: Andy Wu and Ronald Wang

In a significant ruling on April 24, 2023, the U.S. Court of Appeals for the Ninth Circuit upheld portions of the district court’s decision against Epic Games back in September 2021. However, Apple’s anti-steering provisions, which restricted app developers from... View Details

Keywords: Lawsuits and Litigation; Market Transactions; Applications and Software; Technology Industry; Video Game Industry