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- All HBS Web
(2,149)
- People (6)
- News (541)
- Research (1,154)
- Events (7)
- Multimedia (6)
- Faculty Publications (393)
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- 25 Feb 2020
- News
In My Humble Opinion: Mr. Coffee
Red Mocha Haraaz, from Yemen—there’s a select quantity of that every year from a small group of growers.” Résumé builder: “When I worked at Heinz, my team and I launched green ketchup. It didn’t survive as a product line, but it made a huge PR splash and helped grow... View Details
Keywords: Julia Hanna
- 01 Dec 2008
- News
A U.S. Turnaround?
During the 1960s and 1970s, U.S. textile, apparel, and shoe manufacturing migrated to Latin America and Asia. By 1990 many products formerly manufactured in the United States were being produced abroad. In addition, foreign automakers were taking View Details
- 01 Jun 1996
- News
New Initiatives in MBA Recruiting
revolutionize the job search. In addition to facilitating contact with traditional recruiters, we hope that this technology will open a broader range of opportunities with smaller, lesser-known companies that may not participate in our... View Details
- 01 Sep 2008
- News
Alumni Books
brands like Toyota, Nike, Sony, and Nestlé, Blackshaw shows managers and marketers how to establish and maintain credibility for their brand by being authentic, listening and responding to customers, and forming relationships built on... View Details
- 01 Jan 2005
- News
Louis V. Gerstner, Jr., MBA 1965
unchallenged position in the marketplace until Japanese firms such as Hitachi and Fujitsu flooded the market with less expensive alternatives. In a bold opening move, Gerstner slashed the price of mainframe... View Details
- 19 Mar 2015
- News
Walter Salmon Remembered
first became interested in marketing and retailing while in college, working part-time at Bloomingdale’s and then in a New York buying office for a large group of department stores. After earning an MBA (1954) and DBA (1960) at HBS, he... View Details
- 01 Dec 2006
- News
The Hard Way
market the grapes, Russo negotiated the transactions. At age 17, she left high school after failing to pass a requisite Grade 10 English exam and quickly parlayed her one marketable skill — typing sixty... View Details
- 01 Apr 2000
- News
Getting the Message
attractive outfit walked across the screen carrying a sign that pitched a product. These almost literal translations of billboard and magazine ads did little more than set the previous forms in motion. HBS professor emeritus Alvin J. Silk is a View Details
Keywords: Susan Young
- 15 Feb 2022
- News
Charlotte Club Hosts Webinar to Mark 100 Years of the Case Method
method at HBS, which dates back to the School’s opening in 1908. While there were no written cases then, Bower said local business leaders would come to Professor Art Shaw’s class and present oral cases. Students then had to go home,... View Details
Keywords: Margie Kelley
- 01 Aug 2001
- News
Cleveland Global Alumni Conference a Sold-Out Success
Growth," followed four tracks of inquiry: managing innovation, information technology and competitive strategy, transforming the enterprise, and entrepreneurship. "Ours is an era of organizational experimentation," observed Professor Gary Pisano , the conference's... View Details
- 01 Apr 1999
- News
Spirit at Work
also consults to clients with "knotty, interesting marketing problems." Her dream? "To open a complete coaching getaway, called Renewal Lodge, where people can find the best parts of themselves again." photo... View Details
Keywords: Marguerite Rigoglioso
- 01 Jun 2017
- News
Supercharged
promise of better charging infrastructure, and evolving trends in foreign markets all indicate that EVs are approaching a global tipping point. But with political winds imperiling government incentives in the United States and China... View Details
- 01 Jun 2006
- News
A Capital Asset
people. When Cohen visited Nairobi to survey the damage, she found the embassy site a “tangled, chaotic mess,” with stairs that ended in midair and entire floors blown open to the elements. SaysCohen, “The bombings were horrific. The... View Details
- 01 Jun 2010
- News
Rethinking the MBA
determine their relevance in the future. Datar and Garvin recently talked about the way forward for business education. In the opening pages of your book, you write that the need for change is “urgent.” Why urgent? Garvin: First, we heard... View Details
- 01 Feb 2000
- News
Financial Services 24/7
so that it was sufficient for firms to be operationally effective," continues Crane. "Now strategy is much more customer driven, and a firm's brand is more important than ever." Marketing that brand, in fact, has become so essential that... View Details
Keywords: Susan Young
- 22 Jan 2018
- News
The First Five Years: ‘30 Under 30’ Edition
named to the 2018 “30 Under 30?” Jeet Guram: “Via an email from Forbes, which I opened right away.” Meghana Dhar: “Friends started texting me and posting on my Facebook page the morning it was announced—it was a delightful surprise!” Shiv... View Details
- 01 Jun 2020
- News
Check In
hotels we own, we’re looking at hospital-grade sanitation programs. We’re looking at things like plexiglass shields between the customer and the check-in desk. We’re considering what social distancing looks like in our restaurants—or do we even View Details
- 01 Mar 2006
- News
The Producers
Martin Scorsese. But a producer? What do they do, anyway? Part of the confusion lies in the burgeoning number of credits (executive producer, coproducer, co–executive producer ) that have become a familiar part of a film’s opening... View Details
- 01 Dec 2009
- News
The Fab Four
decisions that have important long-term consequences for founders and their ventures, particularly the issue of whether to cede company control for financial gain. “Rich versus King is a very familiar paradigm for me,” says Bussgang, an early hire at View Details
- 01 Mar 2011
- News
The Rankings Game
weight is assigned to the various answers. “I think people would be surprised just how different the methodologies are,” says Brian Kenny, chief marketing and communications officer at HBS whose office manages the data requests that... View Details