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Show Results For
- All HBS Web
(1,291)
- People (5)
- News (452)
- Research (525)
- Events (5)
- Multimedia (18)
- Faculty Publications (169)
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- 28 Mar 2011
- Research & Ideas
Why Manufacturing Matters
operate. Pisano: One of our key messages is to get students to appreciate that manufacturing involves a lot of knowledge work. There has almost been a whole generation of MBA students and managers who have been brought up on a false idea... View Details
- 10 May 2016
- First Look
May 10, 2016
insiders trade. We conclude managers do not fully disclose their private information and instead message to shareholders and analysts something of opposite sign. The data suggest they may be motivated in part by subsequent personal... View Details
Keywords: Carmen Nobel
- 03 Feb 2015
- First Look
First Look: February 3
entirely outside the traditional beef system? How could he expect established companies to react to this disruption of the status quo? Messaging around this product was critical: How should Post communicate with the public to convey that... View Details
Keywords: Sean Silverthorne
- 25 Jan 2011
- First Look
First Look: Jan. 25
silence from top executives and vague, misleading public statements—frustrated U.S. government officials and the public. Not until weeks after the news first broke did Toyota organize a clear message around its commitment to return to... View Details
Keywords: Sean Silverthorne
- 26 Oct 2009
- Lessons from the Classroom
The New Deal: Negotiauctions
technical and academic writing over the past decade has focused on mergers and acquisitions, which are typically negotiauction situations. But one of the main messages in the book is that the deal strategies and structures that have... View Details
Keywords: by Julia Hanna
- 17 Apr 2006
- Research & Ideas
Resisting the Seductions of Success
promotions: This may look like leadership, but it is often followership in disguise. Leaders, Auchincloss suggests, must be able to turn away from powerful, beguiling messages about success and work hard to understand what really matters... View Details
- 18 Mar 2001
- Research & Ideas
Want to Be an Entrepreneur? [Part I]
resources, and the processes on which "growth and scale depend" in the larger enterprise. "My research," said Hart, professor and entrepreneur, speaking from experience, "is all about the importance of experience. The subtle View Details
Keywords: by John S. Rosenberg
- 02 Aug 2016
- First Look
August 2, 2016
requested amount generates a small increase in the settlement rate. However, for the same reduced request, a message informing infringers of the price reduction and acknowledging the possible unintentionality generate a large increase in... View Details
Keywords: Sean Silverthorne
- 01 Jul 2019
- What Do You Think?
Are Super Stretch Goals Only for the Very Young?
introduction of stretch goals was also accompanied by both positive and negative incentives. The message to the frontline, whether intentional or not, was hit the goal; don’t necessarily tell us how you did it. The result, as we know,... View Details
Keywords: by James Heskett
- 06 Dec 2013
- Op-Ed
HBS Faculty Remember Nelson Mandela
what goes on in any organization or community sliding downhill—suppression of information, group vs. group antagonisms, isolation and self-protection, passivity and hopelessness. He began the turnaround with messages of optimism and hope,... View Details
- 13 Mar 2005
- Research & Ideas
Reinforcing Values: A Public Dressing Down
e-mails. But the message takes hold only if he or she also signals a dislike of disruptive, divisive behaviors by pointedly—and, if necessary, publicly—criticizing them. At Beth Israel Deaconess Medical Center, the chiefs of medicine,... View Details
Keywords: by David A. Garvin & Michael A. Roberto
- 25 Sep 2000
- Research & Ideas
Cyber-Marketing: Scouting the Digital Communications Frontier
converse with individual consumers and follow through with messages adapted to their unique needs and interests. Direct mail and the telephone, however, have been relatively expensive to employ on a mass-market scale. Now, digital... View Details
Keywords: by Peter K. Jacobs
- 03 May 2011
- First Look
First Look: May 3
at least twice. Though you may think redundancy is unnecessary and even a waste of time, a new study indicates that it helps your message cut through today's information overload. Read thearticle:... View Details
Keywords: Sean Silverthorne
- 21 May 2020
- Research & Ideas
Fighting the COVID Blues: Advice from Business Research
that weigh them down—whether personal or work-related, says Assistant Professor of Business Administration Ashley Whillans. If colleagues try to schedule meetings during that time, say “no,” and turn off alerts so you’re not getting pinged with View Details
Keywords: by Dina Gerdeman and Danielle Kost
- 13 Mar 2018
- First Look
March 13, 2018
relative to those with higher scores. We then create a “hygiene alert”—a message that appears only for restaurants identified by the City as having “poor” operating conditions with “high-risk” hygiene violations (using the same low score... View Details
Keywords: Sean Silverthorne
- 13 Feb 2017
- Research & Ideas
Paid Search Ads Pay Off for Lesser-Known Restaurants
behavior (for example, by messaging users more frequently), when they were advertising. The researchers monitored views of each restaurant’s Yelp page, requests for directions, calls placed to the restaurant, and visits to its home page.... View Details
- 28 Sep 2015
- Research & Ideas
Six Lessons from Mobile Money Ventures in Developing Countries
Lal says. “It takes only one bad apple to destroy that trust.” Lesson 6: Keep products simple It’s best to launch mobile money services with a single or limited amount of product offerings that is easy to understand and promoted through a simple marketing View Details
- 18 Nov 2010
- Research & Ideas
GM’s IPO: Back to the Future
challenging situation, I see this as a unique and potentially crucial inflection point for GM (another one may not come again for years). Executing on quality, innovation, and messaging can help the company maintain its position and even... View Details
- 23 May 2000
- Research & Ideas
The Emerging Art of Negotiation
distance (how social hierarchies affect negotiation), context of communication (the degree to which messages inherit meaning from the setting in which they are delivered), and different conceptions of time (whether negotiators from... View Details
Keywords: by Martha Lagace
- 26 Mar 2019
- First Look
New Research and Ideas, March 26, 2019
to long-term goals. We integrate our statistical results with qualitative information from interviews, which highlighted the importance of reinforcing the organizational goals’ message and providing support for their attainment. We also... View Details
Keywords: Dina Gerdeman