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Show Results For
- All HBS Web
(613)
- People (1)
- News (293)
- Research (175)
- Events (2)
- Multimedia (7)
- Faculty Publications (108)
- 17 Sep 2001
- What Do You Think?
What Is “Business as Usual” After September 11?
having and what isn't." What do you think? Original Article Looking over one of my favorite weekly business magazines published a couple days before the September 11 terrorist attacks in the U.S., I am struck by how dated (and... View Details
Keywords: by James Heskett
- Web
Bibliography - The Art of American Advertising
resource (Google login required) Friedman, Walter. Birth of a Salesman: The Transformation of Selling in America . Cambridge: Harvard University Press, 2004. Garvey, Eleanor. The Adman in the Parlour: Magazines and the Gendering of... View Details
- 01 Sep 2006
- News
Light Years Ahead
than an effort to boost magazine and newspaper sales, with little foundation in what’s really important to know about a school. What do you do in your spare time, if you have any? Sailing is an early passion that I continue to enjoy. When... View Details
- 05 May 2003
- Research & Ideas
How Bank of America Turned Branches into Service-Development Laboratories
stocks and mutual funds. An "investment bar" offered personal computers where the customer could do her banking, check her investment portfolio, or just surf the Internet. There were comfortable couches, where she could relax, sip free coffee, and read... View Details
- 02 Sep 2016
- Op-Ed
The Twitter Election
don't know what Twitter is. In 2015, the average American spent more than one-third of her media interaction time online and around one-third watching television, 10 percent reading magazines and newspapers, and 10 percent listening to... View Details
Keywords: by John Quelch and Thales Teixeira
- 23 May 2019
- News
Marla Beck, MBA/MPA 1998
online. “Jeff Bezos was then an obscure entrepreneur, but he gave me my first exposure to thinking about different ways to sell things,” recalls Beck. Beck’s success has put her on the cover of Inc. magazine twice, led to numerous awards,... View Details
Keywords: Susan Young
- 27 Mar 2014
- News
From Marx to Marketing
"HBS opened up new horizons for me and offered new perspectives in my life and my personal development," Vlachoutsicos explains. "It was HBS professor Ted Levitt—who, as HBR editor, published my first article on Soviet management in the View Details
- 01 Jan 2008
- News
Anand G. Mahindra, MBA 1981
His wife is an accomplished writer and magazine editor. One daughter took time off from college to attend the New York Film Academy, while the other is a student at Parsons, a design school in Manhattan. For a Renaissance man who has a... View Details
- 30 Sep 2002
- Research & Ideas
Use the Psychology of Pricing To Keep Customers Returning
big bucks in the minds of most consumers. We see similar efforts by magazines that advertise their low per-issue prices or insurance companies that break the cost of their premiums down to a low, per-day cost. All these efforts are... View Details
Keywords: by Manda Mahoney
- 01 Jan 2004
- News
A. G. Lafley, MBA 1977
fundamentals—treating the consumer as boss and focusing on P&G's big brands, top markets, and key customers—are being hailed for their "revolutionary" impact. As one analyst told Fortune magazine last spring: "In the eighteen years that... View Details
- Web
MBA Program at Harvard Business School: 1963 - 1970 | Baker Library
MBA Program at Harvard Business School: 1963 - 1970 "First Women Admitted to Full M.B.A. Program." The Harbus News , April 12, 1963. "Harvard Business School's First Female Graduates: Their Lives and Careers." Forbes Magazine , July 4,... View Details
- 01 Sep 2020
- News
Giving Amazon the Boot
founder and editor-in-chief of the online magazine The Business of Fashion, understands the pull of Amazon’s wildly popular Prime subscription service and the fact that it’s the go-to site for most products. “If someone has a very high... View Details
- 01 Mar 2003
- News
Naina Lal Kidwai
The Hongkong and Shanghai Banking Corporation’s (HSBC) investment banking and securities business in India. She was selected as one of 2002’s fifteen emerging “Global Influentials” by Time magazine; in 2000, Fortune magazine named her the... View Details
- 01 Jan 2005
- News
Rahul Bajaj, MBA 1964
you anywhere. In addition, you need courage— courage to make difficult decisions, for example, and courage to oppose something if your conscience tells you that you are right." CURRENT READING A wide range of magazines on politics, the... View Details
- Web
Teaching & The Case Method | Baker Library
& Curriculum C. Roland Christensen, “Premises and Practices of Discussion Teaching,” Education for Judgment . (Boston: Harvard Business School Press, 1991), 16. back to text David A. Garvin, “Making the Case: Professional Education for the World of Practice,” Harvard... View Details
- 29 Jan 2007
- Research & Ideas
The Business Press Is a Watchdog that Bites
Fraud," is published in the December 2006 Journal of Accounting Research. Miller, whose favorite non-academic business reading includes the Wall Street Journal, the Financial Times, and the investor relations magazine IR, recently... View Details
- Web
Winners & Success Stories | New Venture Competition
meets Sephora, meets Allure.com. It is a monthly box filled with a curated assortment of the hottest samples from high-end beauty brands. The samples are paired with a website that includes an online magazine and store to purchase... View Details
- 01 Mar 2008
- News
Innovation, Inc.
the world, in India it has only just emerged over the past twenty years. In her study, which draws on interviews with over forty designers and others associated with the industry, as well as analysis of Indian magazine articles, Khaire... View Details
- 01 Dec 2013
- News
Faster, Bigger, Stronger: Supersizing the NFL
this century, the Patriots are said by Forbes magazine to be worth $1.8 billion. Robert Kraft, whom Sports Illustrated recently declared is the second-most powerful person in the NFL after the commissioner, has been instrumental to the... View Details
- Profile
Paris Wallace
app to recommend the best time for women to have intercourse to conceive. Wallace told Boston magazine that the company “may discover patterns and glean insights that would have been impossible for healthcare professionals to discern.”... View Details