Publications

Web

Buildings & Cities - Business & Environment

has embraced our solutions to reduce water wastage in a city that is facing severe water shortages.” Juan Pablo Del Valle HBS MBA 2001 Chairman of the Board, Orbia Claire Broido Johnson HBS MBA 2002, CEO, CBJ Energy “I’m developing new... View Details

March 2018 (Revised January 2020)
Supplement

STRIVR (B): Moving into the Enterprise

By: Rajiv Lal and Scott Johnson

STRIVR, a company focused on virtual reality training, has decided to shift focus from sports to enterprise customers. The change in strategy requires the CEO to solve a number of issues. The company initally offered training for hard skills, but clients have been... View Details

Keywords: Strivr; Virtual Reality; Soft Skills; Hard Skills; VR; Applications and Software; Market Entry and Exit; Business Strategy; Training; Sports; Technology Industry; Education Industry; United States

November 2017
Case

iRobot: Moving Beyond the Roomba

By: Rajiv Lal and Scott Johnson

The makers of the Roomba, a robotic vacuum cleaner, connected the latest version of their product to the Internet. This new feature opened up a wealth of new opportunities and challenges for the company. View Details

Keywords: Irobot; Smart Home; Connected Home; Roomba; Vacuum; Mapping; Internet Of Things; Connected Products; Organizational Structure; Organizational Design; Information Infrastructure; Applications and Software; Digital Platforms; Mobile and Wireless Technology; Consumer Products Industry; Electronics Industry; Manufacturing Industry; Technology Industry; United States

December 2011 (Revised May 2012)
Supplement

Nike Football: World Cup 2010 (B)

By: Elie Ofek and Ryan Johnson

Keywords: Sports; Sports Industry

May 2011 (Revised January 2013)
Case

Nike Football: World Cup 2010 South Africa

By: Elie Ofek and Ryan Johnson

Nike's Football division needs to devise a strategy to excel at the 2010 World Cup games in South Africa. Nike has gone from a niche player in the market for football apparel and footwear in 1994 to a formidable competitor to Adidas in 2008 (with revenues of over $1... View Details

Keywords: Digital Marketing; Business Divisions; Communication; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Product Launch; Planning; Competition; Apparel and Accessories Industry; South Africa

March 2010 (Revised May 2013)
Supplement

Foreign Direct Investment and Ireland's Tiger Economy (B)

By: Laura Alfaro and Matthew Johnson

Keywords: Foreign Direct Investment; Northern Ireland

1993
Chapter

The Implications of the Polish Economic Reform for Small Business: Evidence from Gdansk

By: Simon Johnson and Gary Loveman

Find at Harvard

01 Sep 2008
News

Faculty Books

Disrupting Class: How Disruptive Innovation Will Change the Way the World Learns by Clayton M. Christensen, Michael B. Horn (MBA ’06), and Curtis W. Johnson (McGraw-Hill) Taking a cue from Bill Gates’s 2005 critique of the American school... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services; Real Estate

18 Dec 2019
News

Thinking Smart About Numbers

Johnson & Johnson Innovation, Europe, Middle East, and Africa, will talk about recent advances in cancer research and what challenges lie ahead. Review of 2020 Super Bowl Ads Alumni can join the discussion... View Details

Keywords: Margie Kelley

13 Apr 2017
News

Navy Destroyer Named After HBS Alumnus

secretary of defense for installations and logistics during the Johnson Administration, and a commissioned lieutenant in the Navy during World War II. Admiral John Richardson, chief of naval operations, spoke at the ceremony, while Paul’s... View Details

24 Jun 2016
Op-Ed

Why Brexit is a Big Deal

Sadiq Khan. The political realities will quickly become clear. Look for Boris Johnson or Michael Gove to become the new British prime minister within 60 days. There is no point in David Cameron hanging around until October. He blew... View Details

Keywords: by John Quelch

01 Dec 2003
News

Alumni Luminaries Discuss Careers, Values with HBS Students

dealing with conflicts of interest, and setting an ethical tone within an organization. 2003 Alumni Achievement Awards James E. Burke (MBA ’49), chairman and CEO emeritus of Johnson & Johnson, where he spent almost forty years helping... View Details

2025
Working Paper

Small Business Innovation Applied to National Needs

By: Kyle Myers, Lauren Lanahan and Evan E. Johnson

Small businesses have long supplied a disproportionate share of major innovations in the United States. We review a centerpiece policy on this topic: the U.S. Small Business Innovation Research (SBIR) program. We trace its legislative history and summarize program... View Details

Keywords: Small Business; Innovation and Invention; Government Legislation; Entrepreneurial Finance; Business and Government Relations

Read Now

March 2011
Case

MorphoSys AG: The Evolution of a Biotechnology Business Model

By: Gary P. Pisano, Ryan Johnson and Carin-Isabel Knoop

In the biotech world, the 18-year-old Munich-based company MorphoSys was a rarity: it was profitable. The company achieved this profitability not by developing and selling its own drugs, but by licensing access to its proprietary library of human antibodies. Recently,... View Details

Keywords: Business Model; Profit; Intellectual Property; Rights; Risk Management; Digital Platforms; Product Development; Business and Shareholder Relations; Vertical Integration; Biotechnology Industry; Munich

14 Apr 2021
Research & Ideas

The High Cost of the Slow COVID Vaccine Rollout

the United States, the Federal Drug Administration this week advised states to pause the use of the Johnson & Johnson vaccine after six women developed a rare blood-clotting disorder, raising new... View Details

Keywords: by Michael Blanding; Health

Aug 2017
Conference Presentation

Dissertation Boot Camp: The Nuts and Bolts of the Dissertation Process

By: Hise O. Gibson and T. Johnson

March 2012 (Revised September 2012)
Case

INRIX

By: Lynda M. Applegate and Ryan Johnson

Since its founding in 2004, INRIX, a leading global provider of traffic information and driver services, had received four rounds of financing from leading venture capital (VC) firms and by 2012 had been cash flow positive for the past six quarters. Its founder, Bryan... View Details

Keywords: Entrepreneurship; Leadership; Business Growth and Maturation; Business Exit or Shutdown; Business Startups; Organizational Structure; Mobile and Wireless Technology; Competitive Strategy; Information Technology Industry; Service Industry; Washington (state, US)

October 2010
Supplement

Belco Global Foods: Spreadsheet Supplement (CW)

By: C. Fritz Foley and Matthew Johnson

This case introduces students to the fundamental issues that managers face when deciding what international trade finance terms to use when transacting with other firms. In late 2009, Pam Arnold, the Head of Global Credit at Belco Global Foods must decide which trade... View Details

Keywords: Customers; Decisions; Trade; Financial Strategy; Governance Compliance; Managerial Roles; Market Transactions