Filter Results:
(3,651)
Show Results For
- All HBS Web
(3,651)
- People (11)
- News (1,319)
- Research (1,933)
- Events (16)
- Multimedia (34)
- Faculty Publications (1,117)
Show Results For
- All HBS Web
(3,651)
- People (11)
- News (1,319)
- Research (1,933)
- Events (16)
- Multimedia (34)
- Faculty Publications (1,117)
- 2013
- Chapter
The Design of Online Advertising Markets
By: Benjamin Edelman
Because the market for online advertising is both new and fast-changing, participants experiment with all manner of variations. Should an advertiser's payment reflect the number of times an ad was shown, the number of times it was clicked, the number of sales that... View Details
Keywords: Misleading and Fraudulent Advertising; Online Advertising; Price; Market Design; Measurement and Metrics; Sales; Motivation and Incentives; Internet and the Web
Edelman, Benjamin. "The Design of Online Advertising Markets." Chap. 15 in The Handbook of Market Design, edited by Nir Vulkan, Alvin E. Roth, and Zvika Neeman. Oxford University Press, 2013.
- August 2015 (Revised June 2021)
- Case
Amazon.com, 2021
By: John R. Wells, Benjamin Weinstock, Gabriel Ellsworth and Galen Danskin
In February 2021, Amazon announced 2020 operating profits of $22,899 million, up from $2,233 million in 2015, on sales of $386 billion, up from $107 billion five years earlier (see Exhibit 1). The shareholders expressed their satisfaction (see Exhibit 2), but not all... View Details
Keywords: Strategic Analysis; Retail; E-commerce; Amazon; Internet; Amazon.com; AmazonFresh; Jeff Bezos; Cloud Computing; Marketplaces; Streaming; E-reader Market; Digital Media; Mobile App; Online Retail; Shipping; Database; Tablet; Kindle; Kindle Fire; Smartphone; Delivery; Digital Platforms; Competition; Internet and the Web; Corporate Strategy; Digital Marketing; Business Growth and Maturation; Business Model; Business Organization; For-Profit Firms; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Television Entertainment; Profit; Revenue; Global Strategy; Multinational Firms and Management; Taxation; Business History; Human Resources; Resignation and Termination; Books; Human Capital; Working Conditions; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Industry Growth; Industry Structures; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Product Development; Supply Chain; Supply Chain Management; Organizational Culture; Public Ownership; Work-Life Balance; Problems and Challenges; Labor and Management Relations; Strategy; Adaptation; Business Strategy; Competitive Strategy; Diversification; Expansion; Integration; Horizontal Integration; Vertical Integration; Information Infrastructure; Information Technology; Mobile and Wireless Technology; Price; Applications and Software; Marketing; Marketing Strategy; Working Capital; Customer Focus and Relationships; Customer Value and Value Chain; Retail Industry; Advertising Industry; Distribution Industry; Electronics Industry; Entertainment and Recreation Industry; Information Technology Industry; Manufacturing Industry; Motion Pictures and Video Industry; Music Industry; Publishing Industry; Shipping Industry; Technology Industry; Video Game Industry; Web Services Industry; United States; Washington (state, US); Seattle
Wells, John R., Benjamin Weinstock, Gabriel Ellsworth, and Galen Danskin. "Amazon.com, 2021." Harvard Business School Case 716-402, August 2015. (Revised June 2021.)
- July 2001 (Revised October 2004)
- Case
PSA: The World's Port of Call
By: Lynda M. Applegate, Nancy Bartlett, Dolly Chang-Leow and Neo Boon Siong
Details the evolution of an e-business strategy and capabilities over a 16-year period. What began in 1984 as an effort to automate the port of Singapore to achieve productivity savings, by 2000 had evolved into a global e-business called Portnet.com. Closes as senior... View Details
Keywords: Entrepreneurship; Growth and Development Strategy; Business Strategy; Technological Innovation; Internet and the Web; Business or Company Management; Shipping Industry; Information Technology Industry
Applegate, Lynda M., Nancy Bartlett, Dolly Chang-Leow, and Neo Boon Siong. "PSA: The World's Port of Call." Harvard Business School Case 802-003, July 2001. (Revised October 2004.)
- 06 Feb 2014
- Research & Ideas
The Art of American Advertising
compared with modern marketing techniques, the Reconstruction Era actually shared some advertising commonalities with the dot-com boom. "The rise of the Internet in the 1990s had an enormous impact on... View Details
- Web
Faculty & Researchers - Managing the Future of Work
Professor of Business Administration Shane Greenstein is the Martin Marshall Professor of Business Administration. He teaches in the Technology, Operations and Management Unit. Shane’s research encompasses a... View Details
- Article
Improving the Rhythm of Your Collaboration
By: Ethan S. Bernstein, Jesse Shore and David Lazer
In this article, we summarize our research on the value of intermittency for complex problem solving at work and give practical advice on how organizations can improve the rhythm of their people's collaboration. Executives have been counseled to be collaborative... View Details
Bernstein, Ethan S., Jesse Shore, and David Lazer. "Improving the Rhythm of Your Collaboration." MIT Sloan Management Review 61, no. 1 (Fall 2019).
- 2022
- Working Paper
The Routledge Handbook of Digital Consumption, Chapter 41: The Internet’s Effects on Consumption: Useful, Harmful, Playful
By: John A. Deighton and Leora Kornfeld
This chapter considers how digital culture has changed over the past decade, as the internet has grown its scope and user base. Billions around the world connect daily to an ever-expanding set of applications. A framework for thinking about digital effects is offered:... View Details
Deighton, John A., and Leora Kornfeld. "The Routledge Handbook of Digital Consumption, Chapter 41: The Internet’s Effects on Consumption: Useful, Harmful, Playful." Harvard Business School Working Paper, No. 22-049, January 2022.
- 17 Oct 2023
- HBS Case
With Subscription Fatigue Setting In, Companies Need to Think Hard About Fees
content, cell phone service, and meal delivery, but now there are subscriptions for toothbrushes, razors, pet food, and apparel. With its attractive recurring revenues for companies, the subscription model has grown so popular that nearly 75 percent View Details
- 01 Sep 2016
- News
The Taxi Wars of Jakarta
Jakarta has a reputation as an impenetrable place. Viewed from atop one of the many business hotels in the center of the city, the Indonesian capital is a sea of gray... View Details
- 20 Dec 2019
- News
The 19 Musts of 2019
Miracle: A Memoir of Life, Death, and Everything That Comes After by Julie Yip-Williams “This memoir is a journey into a life like no other. Born blind in Tam Ky, Vietnam, the author was dressed in the... View Details
- 15 Nov 2018
- News
Don’t Be Afraid of AI
Subscribe on iTunes Subscribe on SoundCloud More Skydeck episodes Terminator 3 clip: Warner Bros. Pictures © 2003. Dan Morrell: I think one of the biggest mainstream crossovers that artificial intelligence has had on the modern era is the... View Details
- 03 Feb 2016
- Research & Ideas
The State of Customer Service Leadership
geospecific, but are more technologically intensive and globally competitive. Great service leaders admit to the same uncertainty. Then they create organizations that learn, innovate, are rapid responders, and rely on grand goals—such as Jeff Bezos’s goal for Amazon... View Details
- 01 Mar 2015
- News
New Idea: State of the Art
previous iteration, the new Cooper Hewitt “finds that merely looking at things is a hopelessly passive way of experiencing the world.” The museum work was familiar territory: Belsky’s career has focused on developing better ways for the... View Details
- 13 May 2019
- Blog Post
The Many Facets of Becoming a Mother at HBS
I have three pieces of advice. First, if you have a concern, speak up. HBS will do everything possible to support you during this time. Second, take this opportunity to get advice from the amazing and... View Details
- 01 Sep 2017
- News
The Shape of Things to Come
Image by John Ritter With the rise of the online MBA and part-time programs, how do you make the ongoing case for students investing in two years at HBS? Nitin Nohria: A transformational experience takes time. Most View Details
- 04 Jan 2010
- Research & Ideas
Best of HBS Working Knowledge 2009
Balance Achieving a life that balances the pleasures and demands of work and life has never been easy. Here are four HBS Working Knowledge stories from the vault that address everything from spirituality in... View Details
Keywords: by Staff
- 05 Mar 2012
- Research & Ideas
Is JC Penney’s Makeover the Future of Retailing?
tough spot," Lal says. "If you ask people today what J.C. Penney stands for, you don't get a particularly compelling answer." Once a staple for everything from bed sheets to children's clothing, many shoppers now associate the... View Details
- 09 Jun 2024
- Blog Post
The EC Formula: MBA Class of 2024 Looks Back
industries and functions. We asked members of the MBA Class of 2024 what EC course will help them succeed in their various sectors, why they pursued an MBA, what advice they would give to prospective MBA... View Details
- 01 Mar 2005
- News
House of Bread on the Rise
her House of Bread was soon doing a brisk business. “Frankly, the first bakery was successful from day one, and I just thought everything was so easy,” says McCann, who also invested heavily in an... View Details
- September 2013
- Case
Vogue: Defining the Culture of Fashion
By: Anita Elberse, Joseph Ferrer, Elizabeth Gough and Victoria Katsarou
In March 2013, Susan Plagemann, vice president and publisher of Vogue—widely regarded as the world's most influential fashion magazine, and publishing conglomerate Condé Nast's marquee title—is seeking answers to two questions. First, how she can best approach the... View Details
Keywords: Creative Industries; Fashion; Publishing; Digital Technology; Entertainment; Product Portfolio Management; Magazines; Journals and Magazines; Internet and the Web; Change Management; Resource Allocation; Creativity; Media; Advertising; Fashion Industry; Publishing Industry; Media and Broadcasting Industry
Elberse, Anita, Joseph Ferrer, Elizabeth Gough, and Victoria Katsarou. "Vogue: Defining the Culture of Fashion." Harvard Business School Case 514-036, September 2013.