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  • All HBS Web  (2,102)
    • People  (7)
    • News  (636)
    • Research  (1,037)
    • Events  (7)
    • Multimedia  (39)
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Show Results For

  • All HBS Web  (2,102)
    • People  (7)
    • News  (636)
    • Research  (1,037)
    • Events  (7)
    • Multimedia  (39)
  • Faculty Publications  (849)
← Page 24 of 2,102 Results →
  • 2022
  • Working Paper

Category Kings or Commoners? Marketing Shaping and Its Consequences in Nascent Categories

By: Rory McDonald
For a new market category to materialize, someone must actively bring it into existence. Yet it remains a mystery how entrepreneurs, whose resources are stretched thin, can accomplish this task. Prior research emphasizes the importance of market-shaping... View Details
Keywords: Nascent Markets; New Categories; Innovation; Qualitative Methods; Emerging Markets; Strategy; Cultural Entrepreneurship; Innovation and Invention
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McDonald, Rory. "Category Kings or Commoners? Marketing Shaping and Its Consequences in Nascent Categories." Harvard Business School Working Paper, No. 16-095, February 2016. (Revised January 2022.)
  • July 2022 (Revised February 2024)
  • Teaching Note

The DivaCup: Navigating Distribution and Growth

By: Ayelet Israeli
Teaching Note for HBS Case No. 519-055. When the mother-daughter founders of DivaCup set out with a mission to disrupt the menstrual care industry with an innovative product form, they initially struggled to gain legitimacy and convince retailers to carry their unique... View Details
Keywords: Female; Female Ceo; Female Entrepreneur; Female Protagonist; Health & Wellness; Healthcare; Price Policies; Minimum Advertised Price; Differentiation; Positioning; Growth; Health; Health Care and Treatment; Price; Disruption; Distribution; Distribution Channels; Competitive Strategy; Competition; Growth Management; Mission and Purpose; Product Development; Product Marketing; Product Launch; Product Positioning; Advertising; Business Startups; Internet and the Web; Entrepreneurship; Social Entrepreneurship; Social Issues; Social Enterprise; Retail Industry; Medical Devices and Supplies Industry; Manufacturing Industry; Health Industry; Green Technology Industry; Education Industry; Distribution Industry; Consumer Products Industry; Canada; United States; United Kingdom
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Israeli, Ayelet. "The DivaCup: Navigating Distribution and Growth." Harvard Business School Teaching Note 523-008, July 2022. (Revised February 2024.)
  • March 2019 (Revised April 2021)
  • Case

The DivaCup: Navigating Distribution and Growth

By: Ayelet Israeli
When the mother-daughter founders of DivaCup set out with a mission to disrupt the menstrual care industry with an innovative product form, they initially struggled to gain legitimacy and convince retailers to carry their unique product. Fifteen years later, the... View Details
Keywords: Female; Female Ceo; Female Entrepreneur; Female Protagonist; Health & Wellness; Healthcare; Price Policies; Minimum Advertised Price; Differentiation; Positioning; Growth; Health; Health Care and Treatment; Price; Disruption; Distribution; Distribution Channels; Competitive Strategy; Competition; Growth Management; Mission and Purpose; Product Development; Product Marketing; Product Launch; Product Positioning; Advertising; Business Startups; Internet and the Web; Entrepreneurship; Social Entrepreneurship; Social Issues; Social Enterprise; Retail Industry; Medical Devices and Supplies Industry; Manufacturing Industry; Health Industry; Green Technology Industry; Education Industry; Distribution Industry; Consumer Products Industry; Canada; United States; United Kingdom
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Israeli, Ayelet. "The DivaCup: Navigating Distribution and Growth." Harvard Business School Case 519-055, March 2019. (Revised April 2021.)
  • 16 Jun 2015
  • News

Tarun Khanna panel to meet this week

    Rowan Clarke

    Rowan Clarke is a PhD candidate at Harvard Business School in the Strategy Unit. He researches entrepreneurship and technology/AI for economic development and social impact. His work assists small business entrepreneurs, and high-growth technology... View Details

    Keywords: energy; financial services; green technology; retail financial services; microfinance; management consulting; high technology
    • 2024
    • Working Paper

    Appropriate Entrepreneurship? The Rise of China and the Developing World

    By: Josh Lerner, Junxi Liu, Jacob Moscona and David Yang
    Global innovation and entrepreneurship has traditionally been dominated by a handful of high-income countries, especially the US. This paper investigates the international consequences of the rise of a new hub for innovation, focusing on the dramatic growth of... View Details
    Keywords: Entrepreneurship; Venture Capital; Emerging Markets; Economic Growth; China
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    Lerner, Josh, Junxi Liu, Jacob Moscona, and David Yang. "Appropriate Entrepreneurship? The Rise of China and the Developing World." Harvard Business School Working Paper, No. 24-061, March 2024.
    • March 2011 (Revised November 2011)
    • Supplement

    Harmonic Hearing Co., Spreadsheet Supplement (Brief Case)

    By: Howard H. Stevenson and Craig Stephenson
    Keywords: Debts; Quantitative Analysis; Financing; Entrepreneurial Finance; Development Stage Enterprises; Small & Medium-sized Enterprises; Analysis; Cash Flow; Entrepreneurship; Financing and Loans; Borrowing and Debt
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    Stevenson, Howard H., and Craig Stephenson. "Harmonic Hearing Co., Spreadsheet Supplement (Brief Case)." Harvard Business School Spreadsheet Supplement 114-275, March 2011. (Revised November 2011.)
    • August 2023
    • Case

    Kariyer.net: Recruiting AI

    By: Shunyuan Zhang, Fares Khrais and Namrata Arora
    In 2017, Fatih Uysal (AMP 2021) became CEO of Kariyer.net. By then, the business was already the industry leading online job board in Turkey. However, faced with stalling growth, a turbulent macroenvironment, and growing competition from international players, Uysal... View Details
    Keywords: Online Technology; Marketing; Websites; Artificial Intelligence; Innovation; Two-sided Platforms; Internet and the Web; Product Launch; Product Positioning; Job Search; Employment; Transformation; Volatility; Innovation and Invention; Disruptive Innovation; Management Practices and Processes; Business Growth and Maturation; Competitive Strategy; Business Startups; Talent and Talent Management; Cost vs Benefits; Macroeconomics; Corporate Entrepreneurship; Emerging Markets; Digital Platforms; Employment Industry; Information Technology Industry; Technology Industry; Middle East; Turkey
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    Zhang, Shunyuan, Fares Khrais, and Namrata Arora. "Kariyer.net: Recruiting AI." Harvard Business School Case 524-014, August 2023.
    • May 2013
    • Supplement

    Studio Moderna—A Venture in Eastern Europe

    By: Jim Sharpe
    This is the Spreadsheet Supplement for Studio Moderna—A Venture in Eastern Europe (HBS Case #808110). Includes Exhibit 3a, Exhibit 3b, Exhibit 5, and Exhibit 6. View Details
    Keywords: Entrepreneurial Management; Entrepreneurial Marketing; Entrepreneurial Organizations; International Entrepreneurship; International Expansion; Consumer Marketing; Consumer Goods; Innovation; Leadership; Organizational Structure; Advertising; Internet; Marketing; General Management; Growth; Organizational Development; Television; Entrepreneurship; Geographic Location; Globalization; Cross-Cultural and Cross-Border Issues; Digital Marketing; Business Strategy; Marketing Channels; Media; Consumer Products Industry; Distribution Industry; Retail Industry; Slovenia; Slovakia; Croatia; Macedonia; Bulgaria; Serbia and Montenegro; Poland; Hungary; Bosnia and Hercegovina; Czech Republic; Lithuania; Albania; Romania; Central Asia
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    Sharpe, Jim. "Studio Moderna—A Venture in Eastern Europe." Harvard Business School Spreadsheet Supplement 813-707, May 2013.
    • June 2013
    • Supplement

    Studio Moderna - Sandi Cesko, CEO, Video Supplement

    By: Jim Sharpe
    This is the Video Supplement for Studio Moderna - A Venture in Eastern Europe (HBS Case #808110). View Details
    Keywords: Entrepreneurial Management; Entrepreneurial Marketing; Entrepreneurial Organizations; International Entrepreneurship; International Expansion; Consumer Marketing; Consumer Goods; Innovation; Leadership; Organizational Structure; Advertising; Internet; Marketing; General Management; Growth; Organizational Development; Television; Entrepreneurship; Geographic Location; Globalization; Cross-Cultural and Cross-Border Issues; Digital Marketing; Business Startups; Marketing Channels; Media; Consumer Products Industry; Distribution Industry; Retail Industry; Slovenia; Slovakia; Croatia; Macedonia; Bulgaria; Serbia and Montenegro; Poland; Hungary; Bosnia and Hercegovina; Czech Republic; Lithuania; Estonia; Albania; Romania; Central Asia
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    Sharpe, Jim. "Studio Moderna - Sandi Cesko, CEO, Video Supplement ." Harvard Business School Video Supplement 813-716, June 2013.
    • March 2017
    • Case

    CIC: Catalyzing Entrepreneurial Ecosystems (A)

    By: William R. Kerr, Sari Kerr and Alexis Brownell
    CIC creates "entrepreneurial ecosystems," renting out office and co-working space to start-ups and related companies and providing basic business needs like Wi-Fi and legal advice. Founder Tim Rowe refers to the CIC as "innovation infrastructure," bringing together... View Details
    Keywords: Start-ups; Boston; Cambridge; St. Louis; CIC; Cambridge Innovation Center; Co-working Space; Entrepreneurial Ecosystems; Innovation Ecosystems; Entrepreneurship; Business Startups; Business Offices; Innovation and Invention
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    Kerr, William R., Sari Kerr, and Alexis Brownell. "CIC: Catalyzing Entrepreneurial Ecosystems (A)." Harvard Business School Case 817-126, March 2017.
    • 2002
    • Case

    3M Corporation

    By: Vijay Govindarajan and Julie Lang
    3M's strategy was rooted in innovation. 3M's 30 Percent Rule, where 30 percent of revenues must come from products introduced in the last four years, clarifies and drives its innovation mentality. Selected policies and philosophies helped to institutionalize a... View Details
    Keywords: Innovation Strategy; Entrepreneurship
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    Govindarajan, Vijay, and Julie Lang. "3M Corporation." 2002. (Case No. 2-0002.)
    • September 2017 (Revised February 2023)
    • Case

    Intermountain Healthcare: Pursuing Precision Medicine

    By: Richard G. Hamermesh, Kathy E. Giusti, Robert S. Huckman and Julia Kelley
    Headquartered in Salt Lake City, Intermountain Healthcare operates 23 hospitals and hundreds of clinics in Utah and Idaho and provides insurance to approximately 850,000 patients through its insurance arm, SelectHealth. In 2013, Intermountain, known for its commitment... View Details
    Keywords: Precision Medicine; Healthcare; Innovation; Cancer; Cancer Research; Health Care; Technology; Health Care and Treatment; Innovation Leadership; Disruptive Innovation; Entrepreneurship; Decision Choices and Conditions; Health Industry; Insurance Industry; Utah; United States; North America
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    Hamermesh, Richard G., Kathy E. Giusti, Robert S. Huckman, and Julia Kelley. "Intermountain Healthcare: Pursuing Precision Medicine." Harvard Business School Case 818-018, September 2017. (Revised February 2023.)
    • March 2011 (Revised November 2011)
    • Teaching Note

    Harmonic Hearing Co. (Brief Case)

    By: Howard H. Stevenson and Craig Stephenson
    Teaching Note for 4271. View Details
    Keywords: Debts; Quantitative Analysis; Financing; Entrepreneurial Finance; Development Stage Enterprises; Small & Medium-sized Enterprises; Cash Flow; Mathematical Methods; Entrepreneurship; Financing and Loans; Borrowing and Debt
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    Stevenson, Howard H., and Craig Stephenson. "Harmonic Hearing Co. (Brief Case)." Harvard Business School Teaching Note 114-272, March 2011. (Revised November 2011.)
    • March 2011 (Revised November 2011)
    • Case

    Harmonic Hearing Co.

    By: Howard H. Stevenson and Craig H. Stephenson
    Harmonic is a small, privately held manufacturer of hearing aids. Harriet Burns and Marc Davis, two employees at Harmonic, have an opportunity to purchase the company from the founder. As well-informed insiders who understand the industry, Burns and Davis believe the... View Details
    Keywords: Debts; Quantitative Analysis; Financing; Entrepreneurial Finance; Development Stage Enterprises; Small & Medium-sized Enterprises; Small Business; Business Growth and Maturation; Cash Flow; Mathematical Methods; Entrepreneurship; Financing and Loans; Borrowing and Debt; Equity; Manufacturing Industry
    Citation
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    Stevenson, Howard H., and Craig H. Stephenson. "Harmonic Hearing Co." Harvard Business School Brief Case 114-271, March 2011. (Revised November 2011.)

      Mitchell B. Weiss

      Mitch Weiss is the Richard L. Menschel Professor of Management Practice at the Harvard Business School. He created and teaches the school's course on Public Entrepreneurship—on public leaders and private entrepreneurs who invent a difference in the... View Details

      • April 2017
      • Supplement

      CIC: Catalyzing Entrepreneurial Ecosystems (B)

      By: William R. Kerr, Sari Kerr and Alexis Brownell
      CIC engages in "guerrilla warfare," offering free or highly discounted rates in order to get its empty offices filled before the opening day of its St. Louis branch. Opening day is a huge success, and CIC St. Louis grows rapidly, even opening a second building. In the... View Details
      Keywords: Start-ups; Boston; Cambridge; St. Louis; CIC; Cambridge Innovation Center; Co-working Space; Entrepreneurial Ecosystems; Innovation Ecosystems; Entrepreneurship; Business Startups; Expansion; Growth and Development Strategy; Boston; Cambridge; St. Louis
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      Kerr, William R., Sari Kerr, and Alexis Brownell. "CIC: Catalyzing Entrepreneurial Ecosystems (B)." Harvard Business School Supplement 817-127, April 2017.
      • 10 Jul 2015
      • News

      Entrepreneurship: Getting the basics right and the road ahead

      • 19 Feb 2015
      • Video

      Jules Pieri, Founder, The Grommet

      • 15 May 2014
      • News

      Professor Steven Rogers Of HBS Is On The Lemonade Stand With Linda Samuels

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