Publications

May 2002 (Revised May 2003)
Case

Performance Indicator

Performance Indicator is a start-up that holds patents on the use of color-change technology to indicate when golf balls have been damaged by exposure to water. Because golfers put two to five used golf balls into play for every one new ball they buy, the used golf... View Details

Keywords: Information Technology; Patents; Entrepreneurship; Sports; Sports Industry; Sports Industry

Keywords: Julia Hanna; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries

11 Aug 2009
First Look

First Look: August 11, 2009

even in the absence of property rights, SOEs may significantly improve performance, and document 42 Indian state-owned laboratories over 1993-2006—starting from a base of negligible U.S. patents—being granted more patents than all... View Details

Keywords: Martha Lagace

Web

Career Support - Business & Environment

industry in which environmental challenges are front-and-center, such as energy, agriculture, or real estate. Work in finance, incorporating environment, social, and governance (ESG) factors. Engage in entrepreneurial ventures that... View Details

01 Jun 2023
News

An Engine of Innovation

pursue. What are the support systems and resources provided at the labs to student and alumni ventures? What sustains this community is the incredible team here that works fully in service to students and alumni so they can be in service to society. We’re not taking... View Details

Keywords: Jennifer Gillespie

09 Aug 2016
First Look

August 9, 2016

portfolio of high quality properties in Germany by acquiring one or more non-performing loans from Deutschland Bank. While he considers the many aspects of the deal that is about to unfold, he must decide which securities to acquire, the... View Details

Keywords: Sean Silverthorne

07 Apr 2015
News

Warrior Spirit

of doing good. I feel far more alive today than I’ve ever been in my whole life.” Industrial and sleek, Evolve academies feature plenty of glass and brushed steel. It’s a professional, we-mean-business sort of look that could be... View Details

November 2004 (Revised May 2005)
Case

Marvel Enterprises, Inc.

By: Anita Elberse

The management team of Marvel Enterprises, known for its universe of superhero characters that includes Spider-Man, the Hulk, and X-Men, must reevaluate its marketing strategy. In June 2004, only six years after the company emerged from bankruptcy, Marvel has amassed a... View Details

Keywords: Intellectual Property; Business Model; Brands and Branding; Marketing Strategy; Opportunities; Growth and Development Strategy; Rights; Entertainment and Recreation Industry

01 Mar 2014
News

Generation Next

family-run Indian conglomerate. Kahn, who worked for agrichemical giant Syngenta AG and knew the industry well, agreed to have a look. The subsidiary, Godrej Agrovet, had expanded beyond its core business of animal feed in recent years,... View Details

Keywords: Mark Bergen; Godrej Group; Management

13 Nov 2012
First Look

First Look: November 13

analyses of data covering 69 two-digit SIC industries at two points in time, 1991 and 1999. In both years, approximately half of advertisers of all sizes operated an in-house agency. Across industries, we find that the likelihood of... View Details

Keywords: Sean Silverthorne

25 Aug 2022
News

Up on the Corner

economically stressed areas where property values remain low, preferring instead to wait until someone else has taken the first-mover risk and values have begun to rise. These structurally disadvantaged areas—like West Baltimore Street,... View Details

Keywords: Alexander Gelfand; photographed by Melissa Golden; Real Estate

December 2005 (Revised August 2006)
Case

Amgen Inc.'s Epogen--Commercializing the First Biotech Blockbuster Drug

By: Felix Oberholzer-Gee and Dennis A. Yao

Amgen Inc.'s Epogen was the first biotech blockbuster drug. Epogen helped prevent anemia, a condition that leads to severe fatigue, increased risk of cardiovascular disease, and even death. At the time, the market for Epogen, which included dialysis patients and... View Details

Keywords: Health Care and Treatment; Strategic Planning; Competition; Patents; Innovation and Invention; Pharmaceutical Industry; Pharmaceutical Industry; United States