Publications

18 Feb 2015
First Look

First Look: February 18

Teaming: An Approach to the Growing Complexities in Health Care: AOA Critical Issues By: Nwaz, H., A. Edmondson, T.H. Tzeng, J.K. Saleh, K.J. Bozic, and K.J. Saleh Abstract—Confronted with rising costs and patients who often have multiple... View Details

Keywords: Sean Silverthorne

23 Dec 2014
First Look

First Look: December 23

Instead, to evaluate possible strategies and tactics, negotiation analysts generally focus on changes in perceptions of the "zone of possible agreement" and the (subjective) distribution of possible negotiated outcomes... View Details

Keywords: Carmen Nobel

April 1990 (Revised January 1993)
Case

Ad Council's AIDS Campaign (A): Advertising Strategy

By: V. Kasturi Rangan and Janet Montgomery

Ad Council wished to run an educational campaign aimed at preventing the spread of AIDS. They were challenged to find acceptable ways to address this very sensitive subject matter--ways that the media and the public would approve. One of the big challenges was to make... View Details

Keywords: Advertising; Goals and Objectives; Social Marketing; Corporate Social Responsibility and Impact; Success; Problems and Challenges; Social Issues; Health Industry

October 1990 (Revised April 1991)
Case

RU 486 (A)

By: Joseph L. Badaracco Jr.

Describes the factors faced by Roussel UCLAF, a French drug company, in deciding whether and how to market a controversial new drug, RU 486, which is often called "the French abortion pill." Roussel's decision involved its relations with the French government, its... View Details

Keywords: Judgments; Ethics; Product Launch; Negotiation; Outcome or Result; Performance; Business and Government Relations; Health Industry; Health Industry; France; Germany; United States

09 Sep 2008
First Look

First Look: September 9, 2008

b01/en/common/item_detail.jhtml?id=409003 In-Vitro Fertilization: Outcomes Measurement Harvard Business School Case 709-403 As of 2007, there were very few examples of widespread measurement and reporting of View Details

Keywords: Sean Silverthorne

20 Apr 2009
Research & Ideas

Misgovernance at the World Bank

development banks, and UN agencies. Overall, the researchers say, the World Bank is quite well run—the issue is one of misgovernance, not malfeasance. "Ashwin and I highlight a setting in which fair institutions can generate unfair View Details

Keywords: by Martha Lagace

27 Aug 2012
Research & Ideas

Employee-Suggestion Programs That Work

June 2012 working paper, Key Drivers of Successful Implementation of an Employee Suggestion-Driven Improvement Program. Tucker is an associate professor in the Technology and Operations Management unit, and the Marvin Bower Fellow at HBS. Singer is an assistant... View Details

Keywords: by Paul Guttry

04 May 2007
What Do You Think?

How Do Managers Think?

metric for measuring the doctor's work is a near perfect solution while the manager has to deliver the most effective outcome vis-à-vis original plans." One interesting comment about what managers can learn was offered by Darryl... View Details

Keywords: by Jim Heskett

January 2021
Supplement

Barbara Krakow Gallery (B): Art and the Pandemic

By: José B. Alvarez and David Lane

Updates (A) case by describing the early impact of the COVID-19 pandemic on the art market, the renaming of the gallery as the Krakow Witkin Gallery, and the response of its partners and staff to the pandemic. View Details

Keywords: Art Market; COVID-19; Arts; Business Model; Change Management; Trends; Communication; Customer Focus and Relationships; Human Resources; Marketing; Distribution Channels; Outcome or Result; Health Pandemics; Fine Arts Industry

15 May 2018
First Look

New Research and Ideas, May 15, 2018

the Annual Survey of Manufactures. We find that tax cuts lead to an increase in real investment, suggesting a trade-off between investment and inequality at the state level. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=54496 Harvard Business... View Details

Keywords: Dina Gerdeman

04 Aug 2009
First Look

First Look: August 4

outcome can be replicated by a licensing scheme in which innovators sell complete patent rights, and (2) they are dynamically unstable. We find that none of the above regimes can reach first or second best. Finally, we consider patents of... View Details

Keywords: Martha Lagace

November 2001
Case

Aventis CropScience and StarLink Corn

By: Ray A. Goldberg and James M Beagle

Aventis CropScience responds to the discovery of an unapproved corn variety in food supplies and draws lessons for the company, industry, and governments. View Details

Keywords: Policy; Governing Rules, Regulations, and Reforms; Food; Science-Based Business; Outcome or Result; Governance Compliance; Problems and Challenges; Nutrition; Food and Beverage Industry

April 1993 (Revised November 1994)
Case

Chiron Corp.

By: Steven C. Wheelwright

Pablo Valenzuela, vice president of R&D at Chiron Corp., faces several choices for how to allocate scarce resources across several promising projects. These choices will determine Chiron's position in several emerging biotechnology and diagnostic markets, including... View Details

Keywords: Health Testing and Trials; Research and Development; Failure; Business Strategy; Joint Ventures; Strategic Planning; Opportunities; Product Development; Biotechnology Industry; California