Digital Work - Publications - Faculty & Research

Program

Designing and Executing Corporate Revitalization

Summary Given today's turbulent environment, business leaders are seeking a new path to success for their companies. But while many firms talk about transforming themselves around current trends such as digitization and remote work, most... View Details

TeachingInterests

The Business of Entertainment, Media, and Sports (MBA)

By: Anita Elberse

This second-year MBA course is primarily designed for students pursuing a career in the entertainment, media and sports sectors -- including film, television, music, publishing, video games, the performing arts, sports, fashion, and advertising -- or who plan to work... View Details

March 2025
Case

Stagwell: AI and the Future of Marketing

By: Suraj Srinivasan and Radhika Kak

In early 2025, Mark Penn, Founder, CEO and Chairman of Stagwell, a global marketing company with a network of over 70+ agencies that served over 4000 blue-chip customers across 40 countries, was looking at ways that marketers should navigate the disruption emanating... View Details

Keywords: Advertising; Innovation Strategy; Change Management; AI and Machine Learning; Digital Transformation; Technology Adoption; Marketing Strategy; Service Delivery; Creativity; Business Model; Advertising Industry; Technology Industry

Citation

Educators

17 Oct 2017
First Look

First Look at New Research and Ideas, October 17, 2017

play in firms that seek enhanced digital agility. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=52707 Multi-homing and Platform Strategies: Historical Evidence from the U.S.... View Details

Keywords: Sean Silverthorne

February 2022
Case

NFX Capital and Moov Technologies

By: Scott Duke Kominers and Nicole Tempest Keller

In July 2019, James Currier, a general partner at San Francisco-based NFX Ventures, was considering a seed stage investment of $1.5 million in Moov Technologies, a B2B marketplace for used industrial equipment. NFX was a venture capital firm focused on seed-stage... View Details

Keywords: Venture Capital; Network Effects; Marketplace Matching; Digital Platforms; Market Design; Applications and Software; Semiconductor Industry; Financial Services Industry; San Francisco

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The “Hawthorne Effect” – The Human Relations Movement – Baker Library | Bloomberg Center, Historical Collections

point of view today, organizations that do not pay sufficient attention to people and the deep sentiments and relationships connecting them are consistently less successful than those that do. “The change which you and your associates are View Details

Richard F. Meyer

Richard F. Meyer is Professor of Business Administration at the Harvard Business School. Professor Meyer received his Ph.D. from Harvard University and spent the first ten years of his career in the Management Services Division of Arthur D. Little, Inc., serving as a... View Details

14 Dec 2016
HBS Seminar

Siobhan O'Mahony and Rebecca Karp, Boston University

25 Apr 2023
Op-Ed

How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model

digital marketing to place stylish fast-fashion merchandise in front of target customers on social media sites such as Instagram, Facebook, and TikTok, as well as on its own website and mobile apps. Additionally, it has used email... View Details

Keywords: by John Deighton; Fashion; Retail; Consumer Products

Program

Leading and Building a Culture of Innovation

Summary Today's leaders are evolving their approaches to leadership and innovation in response to quantum shifts in how we work and live. In the midst of economic, societal, and technological disruptions, leaders must build and lead agile... View Details

July 2024
Article

How Artificial Intelligence Constrains Human Experience

By: A. Valenzuela, S. Puntoni, D. Hoffman, N. Castelo, J. De Freitas, B. Dietvorst, C. Hildebrand, Y.E. Huh, R. Meyer, M. Sweeney, S. Talaifar, G. Tomaino and K. Wertenbroch

Many consumption decisions and experiences are digitally mediated. As a consequence, consumer behavior is increasingly the joint product of human psychology and ubiquitous algorithms (Braun et al. 2024; cf. Melumad et al. 2020). The coming of age of Large Language... View Details

Keywords: Large Language Model; User Experience; AI and Machine Learning; Consumer Behavior; Technology Adoption; Risk and Uncertainty; Cost vs Benefits

Web

Initiatives & Projects - Faculty & Research

in Africa, Asia, and Latin America throughout recent decades. Digital Data Design Institute at Harvard Because AI is only half the answer, the Digital Data Design Institute’s (D^3) global leaders in... View Details

Web

Lifelong Learning - Alumni

Career Management Climate Change Diversity and Inclusion Economy, Government Entrepreneurship Finance and Operations Governance and Boards Happiness, Purpose and Meaning Health Care Management and Leadership Marketing and Communications Navigating View Details

01 Jul 2009
Working Paper Summaries

File-Sharing and Copyright

Keywords: by Felix Oberholzer-Gee & Koleman Strumpf; Technology; Entertainment & Recreation

March 2023 (Revised June 2025)
Case

Close Concerns: Diabetes Research and Advocacy

By: Regina E. Herzlinger and Brian L. Walker

Diagnosed with diabetes at the age of 18, Kelly Close understood the importance of balancing consistency and iteration. This principle had also informed her professional work, which started with a rapid promotion from financial analyst at Goldman Sachs to an analyst... View Details

Keywords: Diabetes; Health; Health Care; Health Care And Treatment; Health Care Outcomes; Health Care Industry; Knowledge Dissemination; Outcome or Result; Equality and Inequality; Business Model; Entrepreneurship

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Accounting & Management - Faculty & Research

promote a trusted insider, or become the first in the company’s history to recommend to the board appoint a non-family CEO? Keywords: AI ; Artificial Intelligence ; Digitalization ; Digital ; Family Firms ;... View Details

Program

Managing Innovation

Understand the potential of disruptive innovation Integrate your customers into the innovation process Take advantage of digital transformation Expand your personal and professional network Extend your network by living and View Details

Web

Marketing - Faculty & Research

Cars: Motorists Believe They Drive Better Re: Julian De Freitas 26 Mar 2024 How Humans Outshine AI in Adapting to Change Re: Julian De Freitas More Working Knowledge Articles Harvard Business Publishing May–June 2025 Article Balancing... View Details

19 Oct 2015
Research & Ideas

Business Research that Makes for Smarter Public Policy

research—and how academics could better help improve the work of government. The workshop is just one example of how HBS scholars are using their research to make a difference in government policy. Some, like Michael E. Porter or Federal... View Details

Keywords: by Michael Blanding

February 2024
Case

More than Optics: Olympus's Vision to Become a Leading Global MedTech Company

By: David J. Collis and Haisley Wert

In August 2022, CEO Yasuo Takeuchi reflected on Olympus Corporation’s recent transformation from being known as a Japanese consumer camera company to becoming a leading global medical technology (MedTech) company. Over the past dozen years, Takeuchi and prior... View Details