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  • All HBS Web  (2,645)
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← Page 24 of 2,645 Results →
  • February 2021
  • Module Note

Intellectual Property Strategy

By: Andy Wu and Aticus Peterson
Managing intellectual property (IP) in information technology—digital technologies like software or computing hardware—requires a distinct strategic approach. This note summarizes the high-level strategic considerations for managers of information technology businesses... View Details
Keywords: Intellectual Property; Information Technology; Management; Strategy
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Wu, Andy, and Aticus Peterson. "Intellectual Property Strategy." Harvard Business School Module Note 721-436, February 2021.
  • 12 Oct 2011
  • Research & Ideas

Creating Online Ads We Want to Watch

series of experiments in the HBS Computer Lab for Experimental Research. The results showed that the key to success in grabbing and holding the attention of viewers lies in evoking a carefully timed mixture of surprise and joy. (The... View Details
Keywords: by Carmen Nobel; Consumer Products
  • November 1994 (Revised November 1995)
  • Case

SweetWater

By: H. Kent Bowen and Thomas D. Everett
Focuses on developing a promising idea into a viable product design by considering customer needs early in the design process. Following an Alaskan fishing trip, Sandy Platter, a computer peripherals engineer, has a new idea for a portable water-filter device for use... View Details
Keywords: Entrepreneurship; Independent Innovation and Invention; Product Design; Customers; Entertainment and Recreation Industry; Consumer Products Industry; Colorado
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Bowen, H. Kent, and Thomas D. Everett. "SweetWater." Harvard Business School Case 695-026, November 1994. (Revised November 1995.)
  • February 1995 (Revised October 1995)
  • Case

Doing Business in a Distributed World: Clients, Servers, and the Stuff in Between

By: Lynda M. Applegate and Geoffrey Bock
Examines business computing as it is evolving in the 1990s. Compares the highly centralized and tightly controlled systems of the past with today's flexible, networked, client/server technology. Serves as an introduction to client/server terminology and technology. View Details
Keywords: Information Infrastructure; Information Technology; Performance Improvement; Transformation; Technological Innovation; Business Strategy; Adoption; Information Technology Industry
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Applegate, Lynda M., and Geoffrey Bock. "Doing Business in a Distributed World: Clients, Servers, and the Stuff in Between." Harvard Business School Case 195-211, February 1995. (Revised October 1995.)
  • August 2001 (Revised July 2008)
  • Technical Note

A Technical Note and Discussion on Real Estate Valuation (IBET): Back of the Envelope (BOE) on Bonhomme Place: A Case within a Case

By: Arthur I Segel
Discusses real estate valuation. Reviews "back of the envelope" valuation; real estate appraisal methods, including the income method; market comparables and replacement costs; and more complex computer modeling. Also discusses other variables that could influence... View Details
Keywords: Investment Funds; Mathematical Methods; Valuation; Real Estate Industry
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Segel, Arthur I. "A Technical Note and Discussion on Real Estate Valuation (IBET): Back of the Envelope (BOE) on Bonhomme Place: A Case within a Case." Harvard Business School Technical Note 802-025, August 2001. (Revised July 2008.)
  • 12 Jul 2010
  • News

Plugging privacy leaks

  • 30 Mar 2015
  • Video

Howard Leibowitz - Making A Difference

  • March 2002 (Revised January 2003)
  • Case

Microsoft: Positioning the Tablet PC

By: Youngme E. Moon and Christina L. Darwall
Microsoft is preparing for the launch of the Tablet PC, which allows users to use a pen (stylus) to run Windows and Windows applications, annotate documents, and create handwritten documents for later reference or even conversion to text. Microsoft's original equipment... View Details
Keywords: Technological Innovation; Product Positioning; Market Entry and Exit; Information Infrastructure; Applications and Software; Computer Industry
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Moon, Youngme E., and Christina L. Darwall. "Microsoft: Positioning the Tablet PC." Harvard Business School Case 502-051, March 2002. (Revised January 2003.)
  • 2012
  • Case

UFIDA (F)

By: F. Warren McFarlan, Donghong Li and Guo Jia
As an extension of UFIDA (A-E), UFIDA (F) using early 2012 as the time node, looks at UFIDA's major steps taken during 2010-2011, accomplishments, and major future opportunities and challenges. The case focuses on the new market development of Cloud Computing and the... View Details
Keywords: China; Strategy; China
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McFarlan, F. Warren, Donghong Li, and Guo Jia. "UFIDA (F)." Tsinghua University Case, 2012.
  • 23 Feb 2022
  • News

‘Tattleware’: How Your Boss Might Be Tracking Your Remote Activity

  • 30 Jun 2010
  • News

China could become business threat to Taiwan

  • Research Summary

The Economics of Enterprise IT

By: Shane M. Greenstein

Why do some organizations adopt new information systems while others do not? Why do some face high costs while others do not? Professor Greenstein has been pursuing this stream of research throughout his career, analyzing the factors shaping the costs of acquiring... View Details

    Willy C. Shih

    Willy Shih is the Robert and Jane Cizik Professor of Management Practice in Business Administration.  He is part of the Technology and Operations Management Unit, and he teaches in the MBA and Executive Education Programs.  His expertise is in manufacturing, product... View Details

    Keywords: computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer
    • 30 Dec 2021
    • News

    The Missing Data in the Inflation Debate

    • July 2004 (Revised September 2004)
    • Background Note

    A Conversation about Information Technology

    Two managers discuss the benefits, costs, opportunities, and headaches of corporate computing. Topics include security, training, the Internet and Web, collaboration, productivity, Moore's Law, computer crashes, upgrades, open source software, network effects,... View Details
    Keywords: Information Technology; Problems and Challenges
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    McAfee, Andrew P. "A Conversation about Information Technology." Harvard Business School Background Note 605-023, July 2004. (Revised September 2004.)
    • August 2001 (Revised September 2002)
    • Case

    Sony PlayStation2 (A)

    By: Rohit Deshpande and Seth Schulman
    In early 1999, the president of Sony Computer Entertainment, Inc., had to determine the appropriate U.S. launch strategy for the next-generation video game player, Sony PlayStation2. Despite the success of the original PlayStation1, new competitors and an uncertain... View Details
    Keywords: Games, Gaming, and Gambling; Globalization; Marketing Strategy; Product Launch; Risk and Uncertainty; Competitive Strategy; Information Technology; Computer Industry; Computer Industry; United States
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    Deshpande, Rohit, and Seth Schulman. "Sony PlayStation2 (A)." Harvard Business School Case 502-016, August 2001. (Revised September 2002.)

      Scott Duke Kominers

      Scott Duke Kominers is a Professor of Business Administration in the Entrepreneurial Management Unit; as well as a Faculty Affiliate of the View Details

      • April 1993 (Revised May 1994)
      • Case

      Prodigy Services Company (A)

      By: Lynn S. Paine
      Top executives of Prodigy Services Co. must decide how to respond when publicly accused of allowing anti-Semitic messages to be posted on the electronic bulletin boards of the company's interactive computer service. Can they defend free expression while at the same... View Details
      Keywords: Ethics; Values and Beliefs; Communication Intention and Meaning; Information Technology; Decision Making; Law; Management Teams; Information Technology Industry
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      Paine, Lynn S. "Prodigy Services Company (A)." Harvard Business School Case 393-126, April 1993. (Revised May 1994.)
      • 15 Jun 2018
      • News

      This company tames killer robots

      • 24 Oct 2017
      • News

      How Does Augmented Reality Work?

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