Filter Results:
(3,338)
Show Results For
- All HBS Web
(3,338)
- People (2)
- News (857)
- Research (1,475)
- Events (24)
- Multimedia (48)
- Faculty Publications (758)
Show Results For
- All HBS Web
(3,338)
- People (2)
- News (857)
- Research (1,475)
- Events (24)
- Multimedia (48)
- Faculty Publications (758)
- 13 Dec 2010
- Research & Ideas
Managing the Support Staff Identity Crisis
Last year, Harvard Business School professor Ranjay Gulati met with the marketing department of a large American corporation and posed a seemingly simple question: What do marketing people actually do? "I got this nervous laughter," says Gulati, an expert on... View Details
Keywords: by Carmen Nobel
- 14 Apr 2020
- Video
Perspectives on the COVID-19 Pandemic: Chenault-Mills (Session 1a)
- February 2010
- Background Note
Marketing Analysis Toolkit: Situation Analysis
By: Thomas J. Steenburgh and Jill Avery
Before managers can begin to formulate marketing strategies for their businesses, they must have a strong understanding of the internal and external marketing environments in which they are operating. In this note, we present three methods for collecting and analyzing... View Details
Keywords: Five Forces Framework; SWOT Analysis; Marketing Strategy; Demand and Consumers; Industry Structures; Strategic Planning
Steenburgh, Thomas J., and Jill Avery. "Marketing Analysis Toolkit: Situation Analysis." Harvard Business School Background Note 510-079, February 2010.
- 16 Sep 2014
- News
13 Recommended Readings For Creative Leaders This Fall
- December 1998
- Case
Origins of National Income Accounting
By: David A. Moss and Joseph P Gownder
Set in the Great Depression, this case explores the origins of national income accounting in the United States. Highlights Senator La Follette's 1932 proposal for the federal government to begin collecting national income statistics. View Details
Keywords: Accounting; Financial Crisis; Analytics and Data Science; Mathematical Methods; United States
Moss, David A., and Joseph P Gownder. "Origins of National Income Accounting." Harvard Business School Case 799-080, December 1998.
- 06 Dec 2010
- Sharpening Your Skills
Sharpening Your Skills: Doing Business in Emerging Markets
Sharpening Your Skills dives into the HBS Working Knowledge archives to bring together articles on ways to improve your business skills. Questions To Be Answered: How do I identify opportunities in emerging markets? How important are relations with the host country?... View Details
- May 29, 2019
- Article
A Study of More Than 250 Platforms Reveals Why Most Fail
By: David B. Yoffie, Annabelle Gawer and Michael A. Cusumano
This piece explores why digital platforms fail. We collected data on 250 failures over the last 20 years, analyzed the most common causes for a platform to disappear or morph into an alternative business. View Details
Yoffie, David B., Annabelle Gawer, and Michael A. Cusumano. "A Study of More Than 250 Platforms Reveals Why Most Fail." Harvard Business Review (website) (May 29, 2019).
- 23 May 2011
- News
Managing the Double-Edged Sword of Collaboration
- 29 Sep 2011
- Sharpening Your Skills
Sharpening Your Skills: Leveraging Intellectual Property
Sharpening Your Skills dives into the HBS Working Knowledge archives to bring together articles on ways to improve your business skills. Questions To Be Answered What are the keys to monetizing IP? How should I think about file-sharing and copyright protection? Are... View Details
Keywords: Re: Multiple Faculty
- August 2012 (Revised May 2013)
- Case
Milwaukee (A): Making of a World Water Hub
By: Rosabeth Moss Kanter and Matthew Bird
Starting in 2007 Milwaukee leaders from different areas (large established companies, civic organizations, public sector, academia, and entrepreneurs) negotiated a path for converting the region into a global water hub to address economic and environmental concerns.... View Details
Keywords: Change Management; Growth Management; Business or Company Management; Leading Change; Wisconsin
Kanter, Rosabeth Moss, and Matthew Bird. "Milwaukee (A): Making of a World Water Hub." Harvard Business School Case 313-057, August 2012. (Revised May 2013.)
- December 1997
- Case
Fixed Income Valuation
By: W. Carl Kester
A collection of problems that introduces students to the use of discounted cash flow analysis in the valuation of fixed income securities. Students are required to estimate bond prices and yields to maturity, among other items. View Details
Kester, W. Carl. "Fixed Income Valuation." Harvard Business School Case 298-080, December 1997.
- 29 Sep 2015
- News
Harvard Study Highlights Business, Education 'Game Changer'
- 2015
- Book
Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs
By: David B. Yoffie and Michael A. Cusumano
The authors of the bestselling Competing on Internet Time (a Business Week top 10 book) analyze the strategies, principles, and skills of three of the most successful and influential figures in business—Bill Gates, Andy Grove, and Steve Jobs—offering... View Details
Keywords: Management; Strategy; Leadership; Information Technology; Entrepreneurship; Information Technology Industry
Yoffie, David B., and Michael A. Cusumano. Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs. New York: Harper Business, 2015.
- 03 May 2022
- Cold Call Podcast
Can a Social Entrepreneur End Homelessness in the US?
Keywords: Re: Brian L. Trelstad
- 26 Aug 2021
- Blog Post
Baker Library's Latest Collection: Little Black Library
When Cathy Chukwulebe (MBA 2021) set up a plastic bin with books about antiracism and the Black experience in the Harvard Business School Schwartz Pavilion in the summer of 2020, she never imagined that the collection would grow to sites... View Details
- November 2017
- Teaching Note
Predicting Consumer Tastes with Big Data at Gap
By: Ayelet Israeli and Jill Avery
CEO Art Peck was eliminating his creative directors for The Gap, Old Navy, and Banana Republic brands and promoting a collective creative ecosystem fueled by the input of big data. Rather than relying on artistic vision, Peck wanted the company to use the mining of big... View Details
Keywords: Brands; Brand ＆ Product Management; Big Data; ＂Marketing Analytics＂; Consumer Behavior; Predictive Analytics; Forecasting; Preferences; Operation Management; Distribution Channels; Marketing; Marketing Channels; Marketing Strategy; Brands and Branding; Forecasting and Prediction; Data and Data Sets; Retail Industry; Fashion Industry; Apparel and Accessories Industry; United States; North America
- April 2008
- Exercise
Exercise: Customer-Operator Letter Writing
By: Frances X. Frei
The exercise involves having students write letters to an organization of their choice describing their operating experience at a detailed level. The companies' responses are paired with the students' letters and the entire collection is made available to the class.... View Details
Keywords: Customer Relationship Management; Customer Satisfaction; Customer Value and Value Chain; Knowledge Sharing; Knowledge Use and Leverage; Performance Improvement
Frei, Frances X. "Exercise: Customer-Operator Letter Writing." Harvard Business School Exercise 608-126, April 2008.
- 21 Sep 2020
- Working Paper Summaries
The Targeting and Impact of Paycheck Protection Program Loans to Small Businesses
- 14 Apr 2020
- Video