CEO (Creating Entrepreneurial Opportunities) - Publications - Faculty & Research - Harvard Business School

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August 2019 (Revised August 2022)
Case

Baroo (A): Pet Concierge

By: Thomas R. Eisenmann and Susie L. Ma

Baroo CEO Lindsay Hyde was facing unrest from the board of her pet services startup in August 2017. One board member (and lead investor) was alarmed that Baroo’s growth was slowing while its appetite for funding was accelerating. Hyde wanted to hit the gas and continue... View Details

Keywords: Entrepreneurship; Outcome or Result; Failure; Business and Shareholder Relations; Venture Capital; Governing and Advisory Boards; Opportunities; Strategy; Service Industry; United States; Massachusetts

September 2013
Case

Advanced Leadership Pathways: Laurent Adamowicz and Bon'App

By: Rosabeth Moss Kanter, Juliane Calingo Schwetz and Patricia Bissett Higgins

After a successful career as Chairman and CEO of Paris-based luxury food company Fauchon, Laurent Adamowicz sought to reduce obesity and improve health outcomes. Adamowicz created a mobile application to provide consumers with more accessible and interpretable... View Details

October 2016 (Revised October 2017)
Case

Going Rogue: Choson Exchange in North Korea

By: Sophus A. Reinert, Dawn H. Lau and Amy MacBeath

In mid-2015, the Singapore-based CEO of Choson Exchange Geoffrey See pondered his next move. He had founded Choson Exchange as a non-profit in 2009 to further female entrepreneurship in North Korea by providing business and legal training in the isolated country. Now,... View Details

Keywords: Entrepreneurship; For-Profit Firms; Risk and Uncertainty; Opportunities; North Korea

Deepak Malhotra

Deepak Malhotra's teaching, research and advisory work is focused on negotiation, deal-making and conflict resolution. In 2020, Deepak was named MBA Professor of the Year by Poets & Quants. He has won... View Details

06 Feb 2018
First Look

First Look at New Research and Ideas: February 6, 2018

Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53817 November–December 2017 Marketing Science Match Your Own Price? Self-Matching as a Retailer's Multichannel Pricing Strategy By: Kireyev, Pavel, Vineet Kumar, and Elie Ofek Abstract—Multichannel... View Details

August 2011
Supplement

Raj Datta, Former Chief Knowledge Officer of MindTree, In-Class Comments, April 1, 2011

By: David A. Garvin

MindTree is a mid-sized Indian IT services company known for its knowledge management practices, its collaborative communities, and its strong culture and values. The CEO has set a goal of becoming a $1 billion company by 2014; to reach that goal, employees must create... View Details

Keywords: Knowledge Management; Social and Collaborative Networks; Innovation and Invention; Organizational Culture; Learning; Values and Beliefs; Information Technology Industry; Service Industry; India

March 2008 (Revised November 2009)
Case

New Schools for New Orleans 2008

Founded in the wake of Hurricane Katrina as a catalyst for the transformation of the public education system in New Orleans, President Sarah Usdin and CEO Matt Candler must adapt their strategy to respond to a continuously shifting local context. By 2008, conditions on... View Details

Keywords: Transformation; Education; Social Entrepreneurship; Situation or Environment; Adaptation; Value Creation; Education Industry; New Orleans

25 Mar 2014
First Look

First Look: March 25

link: http://www.palgrave.com/Products/TitlePrint.aspx?PID=362801 August 2013 Proceedings of the National Academy of Sciences Investors Prefer Entrepreneurial Ventures Pitched by Attractive Men By: Brooks, Alison Wood, Laura Huang, Sarah... View Details

Keywords: Sean Silverthorne

January 2022 (Revised September 2023)
Case

Simplifyy

By: Paul A. Gompers and Alicia Dadlani

Jake Lisby, co-founder and CEO of Simplifyy, a property technology startup in Kansas City, Missouri, was both exhausted and exhilarated by the flurry of activity surrounding the pivot of the business model in late 2021. Simplifyy, a venture-backed PropTech company, was... View Details

Keywords: SaaS; SaaS Business Models; Business Model; Business Startups; Small Business; Geographic Location; Technological Innovation; Information Technology; Transformation; Problems and Challenges; Real Estate Industry; Information Technology Industry; United States; Missouri

February 2024
Supplement

Seeds of Innovation: GALY’s Quest to Cultivate the Future of Agriculture in the Lab

By: George Serafeim

In 2023, Luciano Bueno, CEO and founder of plant cell culture agriculture company GALY, was considering the best path forward for his company as he planned to pitch Series B investors. GALY, founded in 2019, aimed to produce cotton and other crops from cells grown in... View Details

Keywords: Business Model; Green Technology; Goods and Commodities; Growth and Development Strategy; Science-Based Business; Entrepreneurship; Plant-Based Agribusiness; Business Startups; Decisions; Technological Innovation; Production; Entrepreneurial Finance; Agriculture and Agribusiness Industry; Technology Industry; Boston; Sao Paulo

17 Jul 2019
News

Leading with Trust

March 2012
Case

Angry Birds

By: Sunil Gupta and Dharmishta Rood

Within months of its launch in December 2009, Angry Birds, a mobile game created by a small Finnish company, Rovio Entertainment Ltd., became an international hit. By late 2011, Rovio was not only making Angry Birds games for the iPhone, Android and other mobile... View Details

Keywords: Brands and Branding; Marketing Strategy; Diversification; Expansion; Video Game Industry; Finland

July 2020
Case

Driving Transformation at the Majid Al Futtaim Group

By: Suraj Srinivasan and Esel Çekin

The case opens with Alain Bejjani, CEO of Majid Al Futtaim (MAF) Holding, anticipating on the Group’s next phase in the multi-year transformation journey and reflecting on the initiatives he implemented to create the Group’s growth-oriented culture. Founded in 1995,... View Details

Keywords: Transformation; Organizational Change and Adaptation; Organizational Culture; Growth and Development Strategy; Retail Industry; United Arab Emirates; Middle East; Dubai

November 2024
Case

Fyffes International SA

By: David E. Bell, Damien McLoughlin and Tonia Labruyère

Helge Sparsoe, CEO of Fyffes since 2020, had taken the tropical produce importer and distributor back to a path of stable level of profitability since he joined in 2020. He was now thinking about next steps for the business, which mainly traded in bananas. He was... View Details

Keywords: Plant-Based Agribusiness; Change Management; Environmental Sustainability; Brands and Branding; Demand and Consumers; Supply Chain; Competition; Price; Value Creation; Agriculture and Agribusiness Industry; Food and Beverage Industry; Switzerland; United Kingdom; Republic of Ireland; Colombia; Guatemala; Costa Rica; Ecuador

November 2009 (Revised January 2010)
Case

Zara: Managing Stores for Fast Fashion

By: Zeynep Ton, Elena Corsi and Vincent Marie Dessain

Pablo Isla, the CEO of Zara, wanted to improve operational efficiencies in managing its store network. In particular, he wanted to improve labor productivity at the stores. He considered outsourcing certain store operations to third parties, changing the way store... View Details

Keywords: Compensation and Benefits; Employees; Managerial Roles; Service Operations; Business Processes; Organizational Change and Adaptation; Performance Efficiency; Performance Productivity; Retail Industry

August 2010 (Revised November 2011)
Case

MindTree: A Community of Communities

By: David A. Garvin and Rachna Tahilyani

MindTree is a mid-sized Indian IT services company known for its knowledge management practices, its collaborative communities, and its strong culture and values. The CEO has set a goal of becoming a $1 billion company by 2014; to reach that goal, employees must create... View Details

Keywords: Learning; Corporate Entrepreneurship; Employee Relationship Management; Innovation and Invention; Knowledge Management; Leadership; Organizational Culture; Social and Collaborative Networks; Information Technology Industry; India

March 1997 (Revised April 1998)
Case

Amazon.com (A)

By: Jeffrey F. Rayport

Jeff Bezos, the founder and CEO of Amazon.com, an Internet-based bookseller, has created one of the most successful ventures for electronic commerce on the Web. With revenue growing at a pace of 30% per month, Bezos attributes the success of Amazon.com to its value... View Details

Keywords: Competition; Internet and the Web; Entrepreneurship; Retail Industry

May 2017 (Revised February 2024)
Case

Battle for the Soul of Capitalism: Unilever and the Kraft Heinz Takeover Bid (A)

By: William W. George and Amram Migdal

This case describes Kraft Heinz Company’s (KHC) February 2017 unsolicited $143 billion takeover offer to acquire Unilever. The offer was made to Unilever CEO Paul Polman by KHC chairman Alexandre Behring, who was also co-founder and CEO of Brazilian-based 3G Capital... View Details

Keywords: Acquisition; Value Creation; Decision Choices and Conditions

July 2004 (Revised September 2004)
Case

Novell: CEO-led Turnaround and Growth Strategy

By: Richard L. Nolan and Robert D. Austin

Novell CEO Jack Messman tried to return the company to its leadership position in the software industry through a strategy that embraces Linux and other open source software. This case serves as an introduction to open source software and strategies based on open... View Details

Keywords: Organizational Change and Adaptation; Value Creation; Open Source Distribution; Applications and Software; Intellectual Property; Business Strategy; Information Technology Industry

Find at Harvard

August 2019 (Revised April 2020)
Case

BlueVine Capital: Growth Factors

By: Marco Di Maggio and Nathaniel Schwalb

The start-up, BlueVine Capital Inc. (BlueVine), used data and technology to help finance small businesses via factoring and lines of credit. The case explains the small business financing market in mid-2010s, how CEO Eyal Lifshitz identified the opportunity for... View Details

Keywords: Fintech; Business Startups; Small Business; Financing and Loans; Innovation Leadership; Strategy; Financial Services Industry; Technology Industry

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