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  • 2012
  • Book

The Founder's Dilemmas: Anticipating and Avoiding the Pitfalls That Can Sink a Startup

By: Noam Wasserman
Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: Should they go it alone or bring in cofounders, hires, and investors to help build the business? More than just financial rewards... View Details
Keywords: Entrepreneurship; Business Startups; Partners and Partnerships; Social Psychology; Outcome or Result
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Wasserman, Noam. The Founder's Dilemmas: Anticipating and Avoiding the Pitfalls That Can Sink a Startup. Kauffman Foundation Series on Innovation and Entrepreneurship. Princeton University Press, 2012. (Academy of Management award - One of Top Five Business Books of the Year Independent Publishers Association - Top Business Books of the Year, Entrepreneurship category (Axiom-Silver award))
  • 21 Nov 2014
  • Working Paper Summaries

The Decoupling Effect of Digital Disruptors

Keywords: by Thales S. Teixeira & Peter Jamieson
  • August 2021 (Revised March 2022)
  • Case

Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences

By: Jill Avery and Rayan Nahas
Camera IQ, a camera marketing software company that empowered brands to create and launch augmented reality experiences (AREs) across social platforms, had just raised an additional $5 million to fund further product development and expand its marketing and sales... View Details
Keywords: Brand Management; Virtual Reality; Augmented Reality; B2B; Technology Platform; Marketing; Marketing Communications; Marketing Strategy; Brands and Branding; Digital Marketing; Internet and the Web; Growth Management; Customer Relationship Management; Customer Value and Value Chain; Social Media; E-commerce; Applications and Software; Digital Platforms; Advertising Industry; United States
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Avery, Jill, and Rayan Nahas. "Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences." Harvard Business School Case 522-002, August 2021. (Revised March 2022.)
  • November 2019
  • Case

The Genesis Lab at Novartis

By: Amy C. Edmondson, Ranjay Gulati, Patrick J. Healy and Kerry Herman
Novartis' Genesis Labs program, launched in 2016 as part of Novartis Institutes for Biomedical Research (NIBR), hosted pitch competitions where teams of NIBR scientists proposed ideas to explore that aimed to revolutionize drug discovery. The goal was to break down... View Details
Keywords: Drug Discovery; Health Care and Treatment; Research and Development; Innovation and Invention; Programs; Management
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Edmondson, Amy C., Ranjay Gulati, Patrick J. Healy, and Kerry Herman. "The Genesis Lab at Novartis." Harvard Business School Case 620-007, November 2019.
  • 2020
  • Other Teaching and Training Material

REMOTE—A Framework for Teaching Online

By: Ayelet Israeli
This article explains the REMOTE Teaching and Learning framework. I developed this framework to synthesize key insights and learnings about the digital classroom. Whether you are new to teaching online or have taught online before, this framework provides helpful... View Details
Keywords: Teaching; Education; Online Technology
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Israeli, Ayelet. "REMOTE—A Framework for Teaching Online." Harvard Business Publishing, 2020.
  • March 1992 (Revised September 1996)
  • Case

ABB Deutschland (C1)

By: Hugo Uyterhoeven
ABB Germany faces some newly emerging strategic and organizational challenges resulting from Europe 1992 and German reunification. In terms of organization, ABB Germany has created a holding company and has separated operations and service activities into legally... View Details
Keywords: Business Divisions; Organizations; Outcome or Result; Problems and Challenges; Opportunities; Corporate Strategy; Germany
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Uyterhoeven, Hugo. "ABB Deutschland (C1)." Harvard Business School Case 392-098, March 1992. (Revised September 1996.)

    Balancing Digital Safety and Innovation

    Designers of consumer-facing digital products have tended to focus on novelty and speed (“move fast and break things”). They’ve spent more effort on innovating than on anticipating how customers—and bad actors—might engage with products. But as digital products become... View Details
    • November 2005
    • Case

    Inventec Corporation

    By: Krishna G. Palepu and Ingrid Vargas
    Inventec Corp., with $4.5 billion in annual revenues, was one of Taiwan's leading original design manufacturers (ODMs). Inventec designed and manufactured electronic products such as computers, servers, MP3 players, PDAs, and cellular telephones for client companies... View Details
    Keywords: Multinational Firms and Management; Competitive Strategy; Emerging Markets; Manufacturing Industry; Electronics Industry; China; India
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    Palepu, Krishna G., and Ingrid Vargas. "Inventec Corporation." Harvard Business School Case 106-016, November 2005.
    • Web

    Research - Faculty & Research

    scholars from outside institutions. HBS Working Knowlege 12 Nov 2024 Inside One Startup's Journey to Break Down Hiring (and Funding) Barriers Re: Paul A. Gompers 08 Nov 2024 What Wartime Service Taught These Historic Leaders Re: Robert... View Details
    • May–June 2025
    • Article

    Balancing Digital Safety and Innovation

    By: Tomomichi Amano and Tomomi Tanaka
    Designers of consumer-facing digital products have tended to focus on novelty and speed (“move fast and break things”). They’ve spent more effort on innovating than on anticipating how customers—and bad actors—might engage with products. But as digital products become... View Details
    Keywords: Technological Innovation; Cybersecurity; Demand and Consumers; Safety
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    Amano, Tomomichi, and Tomomi Tanaka. "Balancing Digital Safety and Innovation." Harvard Business Review 103, no. 3 (May–June 2025): 120–127.
    • January 2016
    • Case

    Savannah Informatics

    By: Kevin Schulman
    John Muthee and Justus Paul are recent graduates of medical school and a unique program in clinical informatics. They return to Nairobi, Kenya with a passion to make a difference in their community. They have a team they know well, but need to find a project concept... View Details
    Keywords: Information Systems; Entrepreneurship; Strategy; Kenya; Africa
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    Schulman, Kevin. "Savannah Informatics." Harvard Business School Case 316-111, January 2016.

      The 4 Types of Cities and How to Prepare Them for the Future

      The prospect of urban innovation excites the imagination. But dreaming up what a “smart city” will look like in some gleaming future is, by its nature, a utopian exercise. The messy truth is that cities are not the same, and even the most innovative approach can... View Details
      • Web

      Publications - Faculty & Research

      novelty and speed (“move fast and break things”). They’ve spent more effort on innovating than on anticipating how customers—and bad actors—might engage with products. But as digital products become... View Details Keywords: Technological... View Details
      • Web

      HBS Working Knowledge – Harvard Business School Faculty Research

      Inside One Startup's Journey to Break Down Hiring (and Funding) Barriers Inside One Startup's Journey to Break Down Hiring (and Funding) Barriers How can formerly incarcerated people reintegrate into society... View Details
      • 06 Feb 2007
      • First Look

      First Look: February 6, 2007

        Working PapersThe Rise of Business Forecasting Agencies in the United States Author:Walter A. Friedman Abstract This paper analyzes the rise of business and economic forecasting agencies in the United States. The field was developed by entrepreneurs like Roger Babson... View Details
      Keywords: Martha Lagace
      • 2008
      • Working Paper

      Wellsprings of Creation: How Perturbation Sustains Exploration in Mature Organizations

      By: David James Brunner, Bradley R. Staats, Michael L. Tushman and David M. Upton
      Organizations struggle to balance simultaneous imperatives to exploit and explore, yet theorists differ as to whether exploitation undermines or enhances exploration. The debate reflects a gap: the missing mechanism by which organizations break free of old routines and... View Details
      Keywords: Disruption; Innovation and Management; Business Processes; Opportunities; Creativity
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      Brunner, David James, Bradley R. Staats, Michael L. Tushman, and David M. Upton. "Wellsprings of Creation: How Perturbation Sustains Exploration in Mature Organizations." Harvard Business School Working Paper, No. 09-011, July 2008. (Revised June 2009, September 2010.)
      • January 1995 (Revised June 1995)
      • Case

      Cybertech Project (A), The

      Describes the development and exploitation of a radical new computer-integrated technology in the largely manual meat-processing industry. The technology has been developed by the meat industry's research organization over a period of 15 years and is now ready for... View Details
      Keywords: Production; Animal-Based Agribusiness; Information Technology; Product Marketing; Manufacturing Industry; Information Technology Industry; Agriculture and Agribusiness Industry
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      Upton, David M. "Cybertech Project (A), The." Harvard Business School Case 695-030, January 1995. (Revised June 1995.)
      • Teaching Interest

      Risk Management for Corporate Leaders

      By: Robert Simons
      As companies adapt to the aftershocks of the global recession, senior executives and boards are discovering that risk management has never been more important. The financial crisis revealed that risk management structures break down just when... View Details
      • September 2024
      • Exercise

      Assessing the Value of Unifying and De-Duplicating Customer Data

      By: Elie Ofek and Hema Yoganarasimhan
      This exercise provides an opportunity for students to gain hands on experience with assessing the value of unifying various customer databases that a firm may have (e.g., across the different brands it markets) and of properly identifying customers to avoid duplication... View Details
      Keywords: Customer Relationship Management; Measurement and Metrics; Analytics and Data Science; Value
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      Ofek, Elie, and Hema Yoganarasimhan. "Assessing the Value of Unifying and De-Duplicating Customer Data." Harvard Business School Exercise 525-023, September 2024.
      • June 10, 2022
      • Article

      Does Your Company’s Culture Reinforce Its Strategy and Purpose?

      By: Hubert Joly
      Good strategy has traditionally been seen as the key to business success. More recently, purpose has become an essential element of doing business. But something else is missing: culture, or the essential elements of how an organization and its employees behave, as... View Details
      Keywords: Success; Mission and Purpose; Organizational Culture; Corporate Strategy
      Citation
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      Joly, Hubert. "Does Your Company’s Culture Reinforce Its Strategy and Purpose?" Harvard Business Review (website) (June 10, 2022).
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