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  • 08 Dec 2009
  • First Look

First Look: Dec. 8

conflict and enhancement within people on two crucial aspects of resolving problems with others: integrative behavior and openness. The results of two studies support the hypotheses that multiple identity conflict is negatively related to... View Details
Keywords: Martha Lagace
  • December 2022
  • Case

The Magic of Marks & Spencer Food

By: David E. Bell, Natalie Kindred and Damien McLoughlin
Keywords: Brands and Branding; Food; Consumer Behavior; Product Development; Competition; Price; Inflation and Deflation; Trends; Growth and Development; Strategy; Retail Industry; Consumer Products Industry; Food and Beverage Industry; United Kingdom
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  • 05 Mar 2014
  • What Do You Think?

When Will the Next Dot.com Bubble Burst?

customer behavior can change. The burst will be when we will observe that consumer patterns are changing." On the other hand, some believed that things that have changed since the 2000 bubble may make another one less likely. Ofer... View Details
Keywords: by James Heskett; Publishing; Retail
  • 17 Jan 2012
  • First Look

First Look: January 17

http://www.cengage.com/search/productOverview.do?Ntt=9781111972301&N=16+4294922453&Ntk=P_Isbn13 Behavioral Corporate Finance: A Current Survey Authors:Malcolm Baker and Jeffrey Wurgler Publication:In Handbook of the Economics of... View Details
Keywords: Sean Silverthorne
  • 12 Jan 2010
  • First Look

First Look: Jan. 12

success, market reaction, and merger waves. Offer prices are biased towards the 52-week high, a highly salient but largely irrelevant past price, and the modal offer price is exactly that reference price. An... View Details
Keywords: Martha Lagace
  • 31 Jul 2018
  • First Look

New Research and Ideas, July 31, 2018

months of deliberations with multiple stakeholders in India and the U.S., including individuals from academia, industry, and government. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54716 forthcoming Handbook of View Details
Keywords: Dina Gerdeman
  • 23 May 2017
  • First Look

First Look at New Ideas and Research: May 23, 2017

points. Pseudo-set framing changes gambling choices (Study 1), effort (Studies 2 and 3), giving behavior (Field Data and Study 4), and purchase decisions (Study 5). These effects persist in the absence of any reward, when a cost must be... View Details
Keywords: Carmen Nobel
  • 21 Jan 2009
  • First Look

First Look: January 21, 2009

  Working PapersLetting Misconduct Slide: The Acceptability of Gradual Erosion in Others' Unethical Behavior (revised) Authors:Francesca Gino and Max H. Bazerman Abstract Previously titled "Slippery Slopes and Misconduct: The Effect... View Details
Keywords: Martha Lagace
  • 02 Sep 2010
  • What Do You Think?

How Transparent Should Boards Be?

Gogula put it, "While protecting the short term interests of shareholders and avoiding a depression of stock prices may be a tempting recourse for a Board member to take, long-term shareholder interest is what the Board needs to take... View Details
Keywords: by Jim Heskett
  • 05 Dec 2007
  • Sharpening Your Skills

Sharpening Your Skills: Managing Marketing

direct sales? Should I break out individual costs on a price tag? How Can Marketing Better Align With Corporate Strategy? Fixing the Marketing—CEO Disconnect In many companies, the marketing function has wandered far from the firms'... View Details
  • 16 May 2011
  • Research & Ideas

What Loyalty? High-End Customers are First to Flee

threat of increased service competition," says Campbell. Differences Across Markets Customers and companies trade off between price and service. "Every customer has his or her own level of service sensitivity," says Buell.... View Details
Keywords: by Julia Hanna
  • 11 Apr 2017
  • First Look

First Look at New Research, April 11

forthcoming Journal of Accounting & Economics Career Concerns of Banking Analysts By: Horton, Joanne, George Serafeim, and Shan Wu Abstract—We study how career concerns influence banking analysts' forecasts and how their forecasting View Details
  • 14 Sep 2016
  • Research & Ideas

Web Surfers Have a Schedule and Stick to It

less, but you still have to get people to your site. There is no price that will cause people to allocate between different choices, which makes this unlike any other market activity.” The bursty nature of online attention also helps... View Details
Keywords: by Julia Hanna; Retail; Web Services
  • 02 Oct 2018
  • First Look

New Research and Ideas, October 2, 2018

behavior that have not been considered in previous research. First, customers who monitor product prices after purchase may initiate opportunistic returns because of price... View Details
Keywords: Dina Gerdeman
  • 14 Aug 2007
  • First Look

First Look: August 14, 2007

http://www.hbs.edu/research/pdf/08-005.pdf Can Higher Prices Stimulate Product Use? Evidence from a Field Experiment in Zambia Authors:Nava Ashraf, James Berry, and Jesse M. Shapiro Abstract The controversy over whether and how much to... View Details
Keywords: Martha Lagace
  • 26 Aug 2014
  • First Look

First Look: August 26

Abstract—To create social ties to support their professional or personal goals, people actively engage in instrumental networking. Drawing from moral psychology research, we posit that this intentional behavior has unintended consequences... View Details
Keywords: Sean Silverthorne
  • March 2007 (Revised March 2007)
  • Case

Burt's Bees: Leaving the Hive

Rapid growth is pushing Burt's Bees' natural personal care products into mass distribution channels, with products and brand elements that are less quirky, more commercial than they used to be. Indeed, CEO John Replogle believes that by focusing on efficacious,... View Details
Keywords: Growth Management; Consumer Behavior; Asset Pricing; Entrepreneurship; Distribution Channels; Product Development; Brands and Branding; Beauty and Cosmetics Industry; United States
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  • 15 Apr 2008
  • First Look

First Look: April 15, 2008

serve significantly diverging customer bases. Such market-type dispersion is likely to compromise the headquarters' ability to control its local managers' behavior and satisfy the divergent needs of different types of customers. In this... View Details
Keywords: Martha Lagace
  • 28 Apr 2009
  • First Look

First Look: April 28, 2009

show that the same behaviors produce more ethical condemnation when they happen to produce bad rather than good outcomes, even if the outcomes are determined by chance. Our studies show that individuals judge View Details
Keywords: Martha Lagace
  • 08 Jul 2008
  • First Look

First Look: July 8, 2008

we show that the same behaviors produce more ethical condemnation when they happen to produce bad rather than good outcomes, even if the outcomes are largely determined by chance. Our studies show that individuals judge View Details
Keywords: Martha Lagace

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