market development - Publications - Faculty & Research

01 Mar 2013
News

Alumni News | Bookshelf

how to develop sustainable processes for finding great ideas, driving them toward commercial success, and tracking their impact in the market and on the firm's resources. Your factory needs four building... View Details

Keywords: Sean Silverthorne; Manufacturing; Management, Scientific, and Technical Consulting Services; Professional Services

May 2024
Case

LinkedIn Corporation, 2024

By: David B. Yoffie, George Gonzalez and Emily Grandjean

By 2024, the LinkedIn profile was well established as the professional identity of record on the Internet. Following a multi-year effort to expand the platform’s user base, as well as a period of rapid growth during the COVID-19 pandemic, LinkedIn’s membership had... View Details

Keywords: Platform; Business Strategy; Competitive Strategy; Goals and Objectives; Social Media; Network Effects; Growth and Development Strategy; Performance Evaluation; Technology Industry; Employment Industry; Sunnyvale

Citation

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30 May 2000
Lessons from the Classroom

Entrepreneurship’s Wild Ride

During the last 15 years, entrepreneurship has developed from a marginal, struggling field of inquiry to a dynamic centerpiece of many business schools. As the Sarofim-Rock Professor of Business Administration at Harvard Business School... View Details

Keywords: by William Mahoney

01 Dec 1996
News

Laurel without Hardy? A Lesson for Business

car - and hence the demand for one - was severely limited by the lack of many essential complementary products: roads, gas stations, mechanics, and more. The fledgling automakers did not leave the development of these View Details

Portrait Project

Cameron Johnson

stage for action to be paralyzed by fear. I am resolved to take long shots, and I hope to inspire others to do the same. I will spend my career developing real-estate projects in markets where the built... View Details

01 Mar 2012
News

How to Close the Health Gap

hepatitis B from $20 to $1. “Close to consumers, they understand the local market and health-delivery infrastructure,” write Daar and Singer. “They have the potential to invent and develop drugs at far lower... View Details

Keywords: Sean Silverthorne; Ambulatory Health Care Services; Health, Social Assistance; Publishing Industries (except Internet); Information

01 Dec 2008
Lessons from the Classroom

How Many U.S. Jobs Are ‘Offshorable’?

team.) Team members could click on each occupation ("Architectural Drafters," for example) to review information from a database developed for the U.S. Department of Labor. The database, O*NET, describes hundreds of occupations and breaks... View Details

Keywords: by Julia Hanna

28 Feb 2013
News

Boston-area Nonprofits Receive $2.25 Million in MacArthur Grants

Keywords: Professor David Moss; Market Research, Photo, Translation, Veterinary and Other Services; Market Research, Photo, Translation, Veterinary and Other Services; Market Research, Photo, Translation, Veterinary and Other Services; Market Research, Photo, Translation, Veterinary and Other Services; Market Research, Photo, Translation, Veterinary and Other Services

29 May 2007
First Look

First Look: May 29, 2007

Business School Case 707-474 In 2006, newspaper firms in developed markets were severely threatened on three fronts: the growth of online news, online classified advertising, and free newspapers. Schibsted,... View Details

Keywords: Martha Lagace

03 Feb 2018
Op-Ed

How to Heed BlackRock's Call for Corporate Social Responsibility

Larry Fink recently created a shockwave. As cofounder, chairman, and CEO of BlackRock, one of the world’s largest global asset management firms, in an open letter to CEOs he caught the attention of financial markets and beyond by... View Details

Keywords: by Julie Battilana

Profile

Mark Gundersen

general-management program appealed to me. But I've become an enormous fan of the case method. From a career perspective, great investors are able to recognize patterns in companies and markets and apply that insight to their choices.... View Details

Web

Blog | Social Enterprise | Harvard Business School

Impact Measurement Inclusive Finance International Development K-12 Education Leadership Fellows Leadership in Challenging Times MBA Programs Microfinance New Venture Competition Non Profit Management Nonprofit Supportive Services Public... View Details

01 Jun 1998
News

José Royo

I was overqualified," Royo says, "but they took a chance on me anyway." During his five-year tenure in that position, Royo played a significant role in developing a state-of-the-art intranet system at the School that provides those within... View Details

Keywords: Eileen McCluskey; photograph by Webb Chappell

01 Nov 2018
News

Showing Girls the Possibilities

Ann Fudge (MBA 1977) is the former chairman and CEO of marketing giant Young & Rubicam Brands and serves on a number of corporate boards. In this interview, she talks about another, more personal focus of her efforts and energies. “If I... View Details

10 Oct 2018
News

Working with a Giver’s Spirit

Manny Ayala (MBA 1992) is managing director of Endeavor Philippines, a branch of the global Endeavor organization, which fights poverty by finding and supporting high-impact entrepreneurs. “Our mission statement is to create an economic multiplier effect in View Details

01 Sep 2013
News

Class Day/Commencement 2013

moments? Being part of the HBS Show production team, drinking Coke Zero, and writing the script in the i-lab. What's next? Back to Oklahoma! I'll be working in marketing at the Stephenson Cancer Center in Oklahoma City. What will you miss... View Details

Keywords: commencement; Colleges, Universities, and Professional Schools; Educational Services

21 Sep 2016
News

Leadership in Motion

For self-described compulsive worker Jane Veron (MBA 1991), the decision to step away from her marketing role at American Express some 18 years ago reflected the desire to put down roots with her husband and young daughters in Scarsdale,... View Details

07 Apr 2003
Research & Ideas

XTV: Xerox’s Attempted Recovery From “Fumbling the Future”

researchers who were involved. LiveWorks arose out of an ambitious project to commercialize group collaborative technology concepts that had been incubating within PARC since the mid-1980s. This project was sponsored by the new Technology and View Details

Keywords: by Henry Chesbrough

25 May 2016
Research & Ideas

How Consumers and Businesses are Reshaping Public Health

passionately interested. It has long been appreciated that the way that a society treats its youngest and oldest members says much about its moral maturity. Economic development specialists also attest to the importance of health care in... View Details

Keywords: by John A. Quelch; Health

Web

Doing Business with China 2035: Navigating Uncertainty - Course Catalog

Chinese SOEs into modern, global corporations The diverse political risks Chinese firms encounter in foreign markets The challenges of developing public affairs strategies outside China Challenges and... View Details

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