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Publications

Publications

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  • All HBS Web  (7,599)
    • People  (3)
    • News  (1,355)
    • Research  (5,015)
    • Events  (123)
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Show Results For

  • All HBS Web  (7,599)
    • People  (3)
    • News  (1,355)
    • Research  (5,015)
    • Events  (123)
    • Multimedia  (55)
  • Faculty Publications  (3,413)
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  • 18 Feb 2025
  • HBS Seminar

Andrey Simonov, Columbia University

  • 01 Mar 2024
  • News

Giving All Stakeholders a Voice

For John Wu (MBA 2000), “Web3” means more than technological innovation. “It’s a mindset,” he says of the movement toward a decentralized internet that accelerates innovation and gives end users greater collaboration with businesses. “It’s a transformative shift in... View Details
Keywords: April White
  • 01 Mar 2023
  • News

Toward a Life Well Lived

Illustration by Valerie Chiang Illustration by Valerie Chiang In many states, you’re required by law to get your car inspected annually, and if there’s something wrong, you get the car serviced, says Professor Leslie Perlow. But how many View Details
Keywords: Jennifer Gillespie; Educational Support Services; Educational Services
  • Research Summary

Reinventing State Capitalism: Leviathan in Business, Brazil and Beyond

Part of the fear and misunderstanding of state capitalism in the post-Berlin Wall era stems from the fact that most observers see state-owned enterprises (SOEs) as inefficient soviet companies. In Reinventing State Capitalism: Leviathan in Business, Brazil and... View Details

Keywords: State Capitalism; State-owned Enterprises; Development Banks; State Ownership; Development Economics; Management; Energy Industry; Banking Industry; Brazil; China; Europe; Latin America; Asia
  • 2012
  • Report

Sweden's Position in the Global Economy

By: Christian H.M. Ketels
In the spring of 2012, the Swedish economy is, as many of its peers, facing a difficult and uncertain economic environment. While these challenges are real, the Swedish economy looks much better prepared to deal with them than many of its peers. Following its own... View Details
Keywords: Economy; Financial Crisis; Government and Politics; Policy; Globalization; Competitive Advantage; Sweden
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Ketels, Christian H.M. "Sweden's Position in the Global Economy." Globaliseringsforum Rapport, Entreprenörskapsforum, Stockholm, Sweden, 2012.
  • 11 Mar 2019
  • Research & Ideas

Branding Sells Cereal, Handbags, and Vacations. Can It Sell a Country?

The 70th anniversary of Israel’s founding last year stirred reflection about the country’s image, values, and position in the world among everyone from former diplomats to Hollywood actors. Despite efforts to portray Israel as modern and... View Details
Keywords: by Danielle Kost; Tourism
  • 04 Mar 2019
  • What Do You Think?

What’s the Antidote to Surveillance Capitalism?

peterhowell Summing Up: Can Single Nations Counter the Threat of Surveillance Capitalism? We’re on our own, with the possible support of government, in any efforts to counter the effects View Details
Keywords: by James Heskett; Advertising; Consumer Products
  • June 2007 (Revised April 2016)
  • Case

Octone Records

By: Anita Elberse and Elie Ofek
In February 2007, Octone Records founders James Diener, Ben Berkman, and David Boxenbaum had been highly successful with the first two bands they had signed, Maroon 5 and Flyleaf. Known for its grassroots marketing campaigns, Octone operated through a unique... View Details
Keywords: Arts; Joint Ventures; Investment Return; Marketing Strategy; Product Launch; Product Development; Outcome or Result; Creativity; Music Industry
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Elberse, Anita, and Elie Ofek. "Octone Records." Harvard Business School Case 507-082, June 2007. (Revised April 2016.)
  • Research Summary

Career Histories and the Biotechnology Industry

Professor Higgins' other major project focuses on the consequences of individuals' career experiences for firms and industries. This second research stream centers on the careers of executives in the biotechnology industry.

Professor Higgins has written... View Details

  • Forthcoming
  • Article

Engaging Customers with AI in Online Chats: Evidence from a Randomized Field Experiment

By: Shunyuan Zhang and Das Narayandas
We examine how artificial intelligence (AI) affected the productivity of customer service agents and customer sentiment in online interactions. Collaborating with a meal delivery company, we conducted a randomized field experiment that exploited exogenous variation in... View Details
Keywords: AI and Machine Learning; Customer Focus and Relationships; Performance Efficiency
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Zhang, Shunyuan, and Das Narayandas. "Engaging Customers with AI in Online Chats: Evidence from a Randomized Field Experiment." Management Science (forthcoming).
  • 26 Jan 2023
  • HBS Seminar

Song-Hee Kim, Seoul National University

  • 26 Oct 2022
  • Research & Ideas

How Paid Promos Take the Shine Off YouTube Stars (and Tips for Better Influencer Marketing)

research by Harvard Business School Assistant Professor Shunyuan Zhang has discovered. Airing a sponsored video—versus original, unaffiliated content—costs an influencer 0.2 percent of their subscribers on average within three days... View Details
Keywords: by Kara Baskin; Technology; Media & Broadcasting
  • January 2017 (Revised May 2019)
  • Case

Kjell and Company: Motivating Salespeople with Incentive Compensation (A)

By: Doug J. Chung
Kjell & Company was a Swedish retail electronics chain. The company’s products consisted of home electronics and accessories. The company was noted for its excellent customer service and a fair “one-for-all” HR policy. Historically, the salespeople had been compensated... View Details
Keywords: Salesforce Management; Compensation and Benefits; Change; Decision Making; Electronics Industry; Sweden
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Chung, Doug J. "Kjell and Company: Motivating Salespeople with Incentive Compensation (A)." Harvard Business School Case 517-090, January 2017. (Revised May 2019.)
  • May 2013
  • Case

Launching Krispy Natural: Cracking the Product Management Code

By: Frank V. Cespedes and Heather Beckham
Pemberton Products is a U.S. market leader in the cookie and bakery snacks segment of the sweet snack market. Looking to expand into the salty snack market, the company acquires Krispy Inc., a maker of salty snack crackers located in the southeastern U.S. To compete... View Details
Keywords: Analytics and Data Science; Competition; Organizational Culture; Management Teams; Brands and Branding; Expansion; Marketing Strategy; Product Launch; Acquisition; Food and Beverage Industry; Ohio; United States
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Cespedes, Frank V., and Heather Beckham. "Launching Krispy Natural: Cracking the Product Management Code." Harvard Business School Brief Case 913-574, May 2013.
  • 2011
  • Other Unpublished Work

Networks as Covers: Evidence from On-Line Social Networks

By: Mikolaj Jan Piskorski
Sociologists have extensively documented that networks influence market exchange through improved matching and vouching. In this paper, I propose that networks can also blunt the signal of market participation, as actors who are on the market surrounded by their... View Details
Keywords: Job Search; Knowledge Use and Leverage; Market Participation; Market Transactions; Social and Collaborative Networks; Online Technology
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Piskorski, Mikolaj Jan. "Networks as Covers: Evidence from On-Line Social Networks." September 2011.
  • 21 Feb 2019
  • Blog Post

Machine Learning and Behavioral Economics

assignment, before embarking on his MBA, was one of the corporation’s flagship projects - the Baseline Study. The project is a longitudinal study of human health that he describes as “like a Google Earth... View Details
  • Web

Training - Research Computing Services

Training Training Calendar Upcoming training sessions and links to those held previously (filterable). Workshops, Tutorials, & Reference Materials A collection of training materials and reference materials about programming languages,... View Details
  • 15 Jun 2007
  • Research & Ideas

Remembering Alfred Chandler

cottage industry of business history. There were also swiftly flowing currents from this waterway into strategy, general management, and entrepreneurship. I think if you asked anyone here in those... View Details
Keywords: by Sean Silverthorne
  • 03 Feb 2010
  • Working Paper Summaries

Accountability and Control as Catalysts for Strategic Exploration and Exploitation: Field Study Results

Keywords: by Robert L. Simons
  • 07 Mar 2022
  • Research & Ideas

Effective Leaders Share the Spotlight with Their Teams

between managers and team members that might be difficult to gauge any other way. Combing through data that included 10,673 managers and 2,316 firms from 2010 to 2019, the researchers examined the characteristics View Details
Keywords: by Pamela Reynolds
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