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September 2014 (Revised March 2022)
Case

Samuel Colt: An American Gun Maker

By: Tom Nicholas and Casey Verkamp

Samuel Colt not only perfected and patented the technology for a gun that could fire multiple times without reloading, but he also developed and applied early principles of mass production more completely than anyone had done before. Until the nineteenth century,... View Details

Keywords: Technological Innovation; Product Positioning; Machinery and Machining; Production; Independent Innovation and Invention; Manufacturing Industry; United States

August 2003 (Revised March 2004)
Case

Amy Kelly's Job Search

Narrates the job search of former Self-Assessment and Career Development student Amy Kelly. View Details

Keywords: Job Search

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April 1995
Case

Montague Corporation (A)

By: Norman A. Berg and James Weber

The Montague Corp. is a small company started in 1987 and owned by David Montague, age 31, and his father. The company designs, manufactures in Taiwan, and sells through distributors worldwide a high-quality "bicycle that folds." The company offices are located in... View Details

Keywords: Business Strategy; Financial Strategy; Financial Management; Job Cuts and Outsourcing; Globalized Firms and Management; Family Business; Bicycle Industry; Taiwan; Cambridge

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August 2010 (Revised November 2020)
Module Note

Integrating Around the Job to Be Done

By: Clayton Christensen, Rory McDonald, Laura E Day and Shaye Roseman

Unlike traditional market segmentations that are based on a correlation of product sales or service with the attributes of the purchaser (such as age, gender, income level, and education level), jobs-based segmentation seeks to understand the causal roots of... View Details

Keywords: Integration Planning; Jobs; Market Segmentation; Customer Satisfaction; Marketing; Jobs and Positions; Marketing Strategy; Segmentation; Integration; Planning

September 2006 (Revised March 2007)
Case

QuickBase

By: Clayton M. Christensen and Mark Szigety

Describes the challenge that engineers and marketing executives at Intuit Corp. faced when finding markets and applications for their QuickBase product. The breakthrough occurred when they abandoned their conventional modes of market segmentation, and instead strove to... View Details

Keywords: Applications and Software; Engineering; Product Marketing; Segmentation; Jobs and Positions; Consumer Behavior; Information Technology Industry

November 2019
Supplement

Gillette: Cutting Prices to Regain Share

By: Benjamin C. Esty and Daniel Fisher

After losing market share to low-priced competitors such as Harry’s and Dollar Shave Club for several years, Gillette decided to fight back by cutting prices on its razors and blades in April 2017. Bonnie Herzog, an equity analyst at Wells Fargo, must assess how the... View Details

Keywords: Marketing Strategy; Product Positioning; Business Strategy; Competition; Price; Public Equity; Retail Industry; Consumer Products Industry; United States

October 2013
Article

Shattering the Myth of Separate Worlds: Negotiating Non-Work Identities at Work

By: Lakshmi Ramarajan and Erin M. Reid

How much of our self is defined by our work? Fundamental changes in the social organization of work are destabilizing the relationship between work and the self. As a result, parts of the self traditionally considered outside the domain of work, i.e., "non-work"... View Details

Keywords: Identity; Diversity; Strategy; Jobs and Positions; Work-Life Balance

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June 1980 (Revised December 1992)
Case

Parker House (B)

The management of Boston's historic Parker House, owned by Dunfey Hotels, has received a request from a tour wholesaler to book a large number of rooms at the hotel during summer and fall 1980. This booking is tied to bookings at two other Dunfey hotels that need this... View Details

Keywords: Product Positioning; Segmentation; Accommodations Industry; Boston

April 2001 (Revised May 2002)
Case

Mark Pitts

Describes Peoplestreet, an Internet business being developed at Cambridge Incubator. Peoplestreet is attempting to hire a VP of business development and has identified a candidate, Mark Pitts. Asks students to assess which interview techniques seemed most effective in... View Details

Keywords: Recruitment; Internet and the Web; Job Interviews; Massachusetts

March 2023 (Revised May 2023)
Case

OneTen at Delta Air Lines: Catalyzing Family-Sustaining Careers for Black Talent (A)

By: Linda A. Hill and Lydia Begag

It was December 10, 2020, and Ed Bastian, the Chief Executive Officer (CEO) of Delta Air Lines (Delta), had just finished a meeting with Joanne Smith, Executive Vice President and Chief People Officer, and Keyra Lynn Johnson, the Chief Diversity and Inclusion Officer.... View Details

Keywords: Recruitment; Training; Race; Equality and Inequality; Corporate Social Responsibility and Impact; Job Design and Levels; Air Transportation Industry; United States

April 2022
Case

Marsha Simms: Trailblazer in Corporate Law

By: Robin Ely, Boris Groysberg, Colleen Ammerman and Olivia Hull

Follows the journey of lawyer Marsha Simms from her childhood in racially-segregated St. Louis to the upper echelons of the New York legal community. Describes her education, career choices, accomplishments, and setbacks. Highlights significant moments such as her... View Details

2020
Article

Immigrant Entrepreneurship in America: Evidence from the Survey of Business Owners 2007 & 2012

By: Sari Pekkala Kerr and William R. Kerr

We study immigrant entrepreneurship in 2007 and 2012 using the Survey of Business Owners. First-generation immigrants create about 25% of new firms in America, but this share exceeds 40% in some states. Immigrant-owned firms tend to create fewer jobs than native-owned... View Details

Keywords: Job Creation; Employee Benefits; Owner Demographics; Exports; Outsourcing; Immigration; Entrepreneurship; Ownership; Demographics; Jobs and Positions; Compensation and Benefits; United States

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November–December 2023
Article

Look the Part? The Role of Profile Pictures in Online Labor Markets

By: Isamar Troncoso and Lan Luo

Profile pictures are a key component of many freelancing platforms, a design choice that can impact hiring and matching outcomes. In this paper, we examine how appearance-based perceptions of a freelancer’s fit for the job (i.e., whether a freelancer "looks the part"... View Details

Keywords: Freelancers; Gig Workers; Demographics; Prejudice and Bias; Selection and Staffing; Jobs and Positions; Analytics and Data Science

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06 Dec 2016
First Look

December 6, 2016

2016 Philadelphia: University of Pennsylvania Press Slavery's Capitalism: A New History of American Economic Development By: Beckert, Sven, and Seth Rockman, eds. Abstract—During the nineteenth century, the United States entered the View Details

Keywords: Sean Silverthorne

February 2014
Background Note

Furloughs: An Alternative to Layoffs for Economic Downturns

By: Sandra J. Sucher and Susan J. Winterberg

This note describes the practice of employee furloughs (also known as work sharing or short-time work) including their regulatory frameworks in different countries and the business and ethical implications of their use. View Details

Keywords: Work Sharing; Furloughs; Temporary Layoff; Short Time Work; Employee Relationship Management; Job Cuts and Outsourcing

September 1999 (Revised May 2003)
Case

Deloitte & Touche (A): A Hole in the Pipeline

By: Rosabeth M. Kanter and Jane Roessner

Deloitte & Touche was losing talented women, and CEO Mike Cook wanted to stop the loss, especially as the accounting and consulting fields became more competitive. The firm commissioned an analysis of the situation; now it had to consider the results and develop a plan... View Details

Keywords: Strategic Planning; Organizational Culture; Accounting; Gender; Organizational Change and Adaptation; Loss; Change Management; Jobs and Positions; Resignation and Termination; Accounting Industry; United States

August 2011
Supplement

Career at a Crossroad: Packing Up

By: Noam Wasserman and Lisa Brem

Akhil Patel is passionate about his business idea: an innovative green technology fuel cell. He wants to dive in and commit to his startup, but Roopa Rao, his fiancee, is much more risk averse, his parents don't approve of the startup, and Akhil has an enticing... View Details

Keywords: Business Startups; Technological Innovation; Job Offer; Personal Development and Career; Opportunities; Technology

October 2005
Case

Wipro Technologies: The Factory Model

Based in Bangalore, Wipro Technologies is a rapidly growing software services company. Wipro is experimenting with a new software service delivery model that draws on the principles of the Toyota production system and "lean" manufacturing. Addresses the advantages and... View Details

Keywords: Job Cuts and Outsourcing; Service Operations; Applications and Software; Standards; Information Technology Industry; Bangalore

October 1999 (Revised September 2005)
Case

Eddie Bauer, Inc.

By: David E. Bell and Ann Leamon

Eddie Bauer has decided to coordinate its merchandising strategy (price, selection) across its stores and catalog. But with e-commerce, is this still sensible? View Details

Keywords: Management; Brands and Branding; Marketing Channels; Product Positioning; Business Strategy; Internet

October 3, 2023
Article

The Employer-Educator Partnership That Can Fill U.S. Jobs

By: Joseph Fuller and Manjari Raman

Middle-skills workers—those with less than a four-year college education but more than a high school diploma—make up more than 60% of U.S. workers over the age of 25. These workers are the life force that keeps America’s economic engine humming, but, increasingly, as... View Details

Keywords: Jobs and Positions; Higher Education; Recruitment

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