New Product Adoption - Publications - Faculty & Research

29 Aug 2005
Research & Ideas

How Organizations Create Social Value

better focus on creating economic value by minimizing costs and maximizing efficiency. Companies can bring social value into alignment with their core competencies, improving motivation, loyalty, skill development, and even product... View Details

Keywords: by Manda Salls

01 Dec 2022
News

Full Court Press

Dakar, Senegal, and Giza, Egypt, and observing the impact inside and outside the stadiums. “Just this season, we have engaged more than a hundred local vendors, entrepreneurs, and freelancers,” covering everything from uniform production... View Details

Keywords: Dan Morrell

03 Jul 2008
What Do You Think?

Are Followers About to Get Their Due?

maintaining a relationship that is centered around such things as frequent communication, an understanding of mutual expectations, dependability and honesty, and selective use of "your boss's time and resources." Now Barbara Kellerman in her View Details

Keywords: by Jim Heskett

30 Jan 2020
Research & Ideas

The Upside of Highlighting a Product's Downsides

their products and downplay risks, fearing that any negative sentiment might hurt demand. But research led by Ryan W. Buell, a professor in the HBS Technology and Operations Management Unit, and doctoral student MoonSoo Choi found that... View Details

Keywords: by Danielle Kost

07 Sep 2011
First Look

First Look: Sept. 7

view. This stand-alone book tells the inspiring story of a new generation of mice who begin to reexamine what others have taken for granted and to ask the important questions. Rather than simply accepting their fate and dutifully chasing... View Details

Keywords: Sean Silverthorne

08 Oct 2007
Research & Ideas

Management Education’s Unanswered Questions

must grapple with it. Khurana lays out his institutional analysis and its repercussions in his new book, From Higher Aims to Hired Hands: The Social Transformation of American Business Schools and the Unfulfilled Promise of Management as... View Details

Keywords: by Martha Lagace; Education

Web

Wilder House | About

House is also home to the Global Experience Office, which administers the global immersion portion of the required first-year Field Immersion Experiences for Leadership Development (FIELD) course, where students travel abroad to work with selected organizations on a... View Details

Web

Career Support - Business & Environment

in the industry and the competitive environment, and news of innovative products and services. Duke EDGE Career Resources Career resources including slides, videos, articles, etc. to help navigate your... View Details

February 2020 (Revised June 2020)
Background Note

China Commerce 2020

By: William R. Kerr, Daniel O'Connor and Nathaniel Schwalb

China's digital commerce platforms engage billions of consumers daily across a number of routine tasks from banking, retail purchases, travel, gaming, payments, and more. These platforms are the most sophisticated/informed and highest performing/capable in the world.... View Details

Keywords: Platforms; Strategy; Leadership; E-commerce; Digital Platforms; Retail Industry; Technology Industry; Consumer Products Industry; China

Citation

Educators

Purchase

24 Nov 2003
Research & Ideas

Boards and Corporate Governance: A Balanced Scorecard Approach

compensation to performance, as they often fail to rein in pay when performance suffers. · Expectations placed on board members have increased. Most notably, Sarbanes-Oxley and the new listing requirements of the public exchanges have... View Details

Keywords: Re: Robert S. Kaplan & Krishna G. Palepu

26 Mar 2007
Research & Ideas

Learning from Failed Political Leadership

What should business leaders know about the ambitions of Russia, China, and the European Union? They should know how geopolitical conditions exert enormous pressure on companies, according to Harvard Business School professor D. Quinn Mills and coauthor Steven... View Details

Keywords: by Martha Lagace

11 Oct 2016
First Look

October 11, 2016

counterparts, Hamilton was an unlikely candidate for success on Broadway. The trio needed to decide which of two popular routes was best to bring their new musical to Broadway: either take the production... View Details

Keywords: Sean Silverthorne

12 Oct 1999
Research & Ideas

Porter’s Perspective: Competing in the Global Economy

articles. Much of Porter's thinking originally appeared in the pages of the Harvard Business Review. Eleven of those seminal articles are collected in On Competition, a book published by the Harvard Business School Press. In addition, Porter has contributed an... View Details

Keywords: Re: Michael E. Porter

01 Oct 2014
What Do You Think?

Is Too Much Focus a Problem?

process, they provoked a new round of questions. David Physick teed up the discussion nicely by commenting, "The wonderful American motor racing driver, Mario Andretti, who was as focused an individual as any racer, remarked he'd... View Details

Keywords: by James Heskett

13 Jul 2010
First Look

First Look: July 13

Abstract This paper empirically investigates how market leadership influences firm propensity to adopt new business process innovations. Using a unique data set spanning roughly 35,000 plants in 86 U.S.... View Details

Keywords: Martha Lagace

January 2015 (Revised November 2016)
Case

La Martina: Leveraging Polo's Luxury Lifestyle

By: Anat Keinan, Maria Fernanda Miguel and Sandrine Crener

Founded in 1984 in Buenos Aires, Argentina, La Martina has grown from a high-end polo equipment company into a global fashion brand with operations in 56 countries. Polo, which is not only a sport but also a way of life, is at the core of the brand DNA. Polo is a... View Details

Citation

Educators

Purchase

29 Aug 2023
News

Helping Consumers Decarbonize their Purchases

product and pay myself a salary. But it didn't work out that way. I went out and pitched with just a deck and some user research, and I got no's from everyone. So I pitched 10 investors, all of them said no. Actually, one of them said... View Details

08 Sep 2008
HBS Case

The Value of Environmental Activists

There are many methods, most financial, to measure the success of companies in meeting goals. But the question becomes a lot harder at Harvard Business School when MBAs are challenged to measure the efforts of environmental organizations like Greenpeace and the World... View Details

Keywords: by Sarah Jane Gilbert; Energy; Utilities

19 Sep 2016
Research & Ideas

Why Isn't Business Research More Relevant to Business Practitioners?

the Practical Relevance of Research, forthcoming in Production and Operations Management. “This is my soapbox message to academics: be more relevant,” says Toffel, the Senator John Heinz Professor of Environmental Management and faculty... View Details

Keywords: by Carmen Nobel; Education

31 Mar 2009
First Look

First Look: March 31, 2009

Farmers may grow crops for local consumption despite more profitable export options. DrumNet, a Kenyan NGO that helps small farmers adopt and market export crops, conducted a randomized trial to evaluate its impact. DrumNet services... View Details