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  • All HBS Web  (8,341)
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    • News  (1,877)
    • Research  (4,864)
    • Events  (50)
    • Multimedia  (65)
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  • 04 Sep 2012
  • Research & Ideas

Book Excerpt: Indispensable: When Leaders Really Matter

greatest crisis since the Revolutionary War. The Democratic Party was so bitterly divided that it had been unable to even choose a candidate at its own convention, so the man the Republicans selected would almost certainly become president View Details
  • 04 Sep 2001
  • Lessons from the Classroom

Getting Back on Course

their own work and family life strategy. Charting Your Course debuted in May 2000 when fifty alumnae, most of them from the MBA reunion classes of '81, '86 and '91, met on campus for two days. Hart, who like... View Details
Keywords: by Martha Lagace
  • 31 Oct 2017
  • Op-Ed

Op-Ed: In Tackling #MeToo, Don’t Ignore Micro-Insults That Harm Women’s Careers

firing the worst offenders and beefing up formal channels for complaint. Will that be enough to create positive work environments? I’m also concerned about lingering micro-insults that arrive in a less... View Details
Keywords: by Rosabeth Moss Kanter
  • 02 Feb 2002
  • What Do You Think?

Will the Societal Effects of Enron Exceed Those of September 11?

case is finally litigated, we may conclude that both involved criminal behavior. The comparison of loss of life and criminal activity between the two is so forced as to appear not only insensitive but also View Details
Keywords: by James Heskett
  • 04 May 2016
  • What Do You Think?

What Does Boaty McBoatface Tell Us About Brand Control on the Internet?

on the name in the interest of creating public support for research were advanced. Far from being concerned about the loss of NERC control over the naming process, the majority of those commenting positively on the name saw it as a result... View Details
Keywords: by James Heskett; Advertising
  • 25 Oct 2012
  • Research & Ideas

10 Reasons Customers Might Resist Windows 8

Software giant Microsoft is launching the Windows 8 version of its operating system this week, and suffice it to say that it's radically different from Windows 7. The familiar Start button and menu are gone,... View Details
Keywords: by Carmen Nobel; Computer; Consumer Products
  • 06 Sep 2017
  • What Do You Think?

Summing Up: What Are the Limits of CEO Activism?

CEOs face difficult choices when deciding to speak out under the company's brand. Credit:  fizkes Summing Up: Should Boards Specify Limits on CEO Activism? Opinions about suitable CEO activism—taking public positions View Details
Keywords: by James Heskett
  • 02 Mar 2015
  • Research & Ideas

‘Retail Revolution’ Excerpt: The Scale of the Ecommerce Threat

earned on fixed costs), the brick-and-mortar retailer finds itself with shrinking margins. Online retailers' lower cost structures are driven by a variety of cost efficiencies. From an employee perspective, positions such as cashiers... View Details
Keywords: Re: Rajiv Lal; Retail
  • 07 Jul 2020
  • Research & Ideas

Market Investors Pay More for Resilient Companies

The steep market drop in the early days of the COVID-19 crisis is being used as a laboratory to study the importance of companies investing in stakeholder relations with their employees, suppliers, and customers, and how those investments could be strategic resources... View Details
Keywords: by Kristen Senz; Financial Services
  • 10 Oct 2005
  • Research & Ideas

Homers: Secrets on the Factory Floor

well-crafted homer can be a source of pride when fellow workers take note. Says Anteby: "If employers are able to tap into these drivers, and remain within the legal boundary, then they might be in a better View Details
Keywords: by Sean Silverthorne; Manufacturing
  • 11 Dec 2006
  • Research & Ideas

Fixing Price Tag Confusion

rental charge and a charge for the remote. Do partitioned prices help the consumer make an informed decision or just add to his or her confusion? Do partitioned prices increase demand? Is an online grocer better off presenting a customer... View Details
Keywords: by Sean Silverthorne; Retail
  • 01 May 2000
  • What Do You Think?

Can You Hard-Wire Performance?

marketing positioning in a customer's mind, and a way to keep an organization on its collective toes. But the concept is, in the opinion of readers, one that in application raises more questions than it... View Details
Keywords: by James Heskett
  • 29 May 2001
  • Research & Ideas

Howard Stevenson on the Lessons of the Internet Era

nice," Stevenson quipped. In the new world order, Stevenson said, here are the keys: Hire great people; take a pass on the mediocre Understand and use technology Think globally Don't believe your own financial PR Happiness is a View Details
Keywords: by Sean Silverthorne
  • February 2000 (Revised June 2003)
  • Case

Pepcid AC: Racing to the OTC Market

By: Charles King III, Alvin J. Silk, Ernst R. Berndt and Lisa R. Klein
Pepcid management must decide whether to risk all in a race to be first in the over-the-counter market with a new heartburn remedy. View Details
Keywords: Competitive Advantage; Product Positioning; Markets; Research; Marketing Strategy; Product Development; Decision Choices and Conditions; Pharmaceutical Industry
Citation
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King, Charles, III, Alvin J. Silk, Ernst R. Berndt, and Lisa R. Klein. "Pepcid AC: Racing to the OTC Market." Harvard Business School Case 500-073, February 2000. (Revised June 2003.)
  • 17 Jun 2013
  • Research & Ideas

Advertising Symbiosis: The Key to Viral Videos

accompanying a Dove logo: You are more beautiful than you think. (Evian's "live young" campaign delivers a similarly positive message—not to mention the fact that dancing babies garner the magic mix of surprise View Details
Keywords: by Carmen Nobel; Advertising
  • 14 Jan 2002
  • Research & Ideas

Countries on the Cusp: The Power of Nationalism

What does nationalism mean for the world economy? And what does it have to say in a world of ever-increasing globalization? We recently put those questions to political scientist and HBS professor Rawi... View Details
Keywords: by Martha Lagace
  • 09 Mar 2020
  • Research & Ideas

Warring Algorithms Could Be Driving Up Consumer Prices

The widespread use of pricing algorithms is reshaping the nature of competition in online markets and potentially driving up the prices of retail goods, according to recent research. These automated, price-adjusting software programs may... View Details
Keywords: by Kristen Senz; Retail
  • 17 Nov 2020
  • In Practice

How Retailers Can Thrive in a Shopping Season Like No Other

stay-at-home orders will likely make brick-and-mortar stores and shopping malls less appealing to consumers, and will likely fuel online shopping. On a more positive side,... View Details
Keywords: by Danielle Kost; Retail
  • 07 Jun 2019
  • Book

Are You a Digital Manager?

numbers, a way of mobilizing support and negotiating from a position of greater influence. [ ] Few organizations decide issues by vote, but every senior leader understands the risks of acting in opposition... View Details
Keywords: by Martha Lagace
  • 02 Sep 2015
  • Research & Ideas

Explaining China's Crash

the short and medium terms to feel confident again in China’s stability? A: Investors are prone to panic, as we’ve seen; they tend to rush for the exits. In reality, China is generally in a position to... View Details
Keywords: by Christina Pazzanese; Financial Services
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