Publications

06 Nov 2017
Research Event

Who is Responsible for the Future of Cities?

Worldwide Week global engagement initiative, the panel featured experts from the design, planning, technology, transportation, and business communities. "The question is not so much whether cities can survive, but whether their growth can be View Details

Keywords: by Carmen Nobel

November 1992 (Revised May 1993)
Case

American Mobile Satellite Corporation

By: Frank V. Cespedes and Laura Goode

American Mobile Satellite Corp. (AMSC) has a license to provide wireless mobile communications via satellite throughout the United States and 200 miles of coastal waters. The first satellite launch is scheduled for 1994 and, in the interim, AMSC is providing limited... View Details

Keywords: Wireless Technology; Decisions; Distribution Channels; Marketing Strategy; Product Development; Sales; Emerging Markets; Resource Allocation; Performance Capacity; Communications Industry; Information Technology Industry; United States

Find at Harvard

10 Jul 2000
Research & Ideas

Cable TV: From Community Antennas to Wired Cities

markets. By expanding program choice in this manner, cable operators were able to increase prices and attract more customers. Cable entrepreneurs also saw an opportunity to create "cable-only" channels by acquiring programming... View Details

Keywords: by Thomas R. Eisenmann; Media & Broadcasting; Consumer Products; Entertainment & Recreation

August 2013 (Revised January 2016)
Case

Sustainability at Siemens

By: V. Kasturi Rangan, Amy C. Edmondson, Daniela Beyersdorfer and Emer Moloney

Describes sustainability efforts at Siemens since arrival of Chief Sustainability Officer, Barbara Kux, in 2008. Asks students to evaluate success of those efforts and outline what the company should do going forward. View Details

Keywords: Corporate Sustainability; Energy Efficiency; Organizational Change and Adaptation; Change Management; Supply Chain Management; Corporate Social Responsibility and Impact; Energy Conservation; Environmental Sustainability; Gender; Electronics Industry

Profile

Kevin Nazemi

Kevin Nazemi chose Microsoft after graduation from MIT for the chance to turn a small market presence into something much bigger. “When I arrived, our Customer Relationship Management (CRM) product had almost no traction in the U.S.,”... View Details

Web

Courses by Faculty - Course Catalog

& Markets Fall 2025 Q1Q2 3.0 Arthur Brooks Leadership and Happiness General Management Spring 2025 Q3 1.5 Ryan Buell Managing Service Operations Technology & View Details

02 Jan 2018
First Look

First Look at New Research and Ideas, January 3, 2018

December 4, 2017 Harvard Business Review How a Fast-Growing Startup Built Its Sales Team for Long-Term Success By: Cespedes, Frank V., and David Mattson Abstract—It’s common for leaders of sales teams to focus almost exclusively on short-term tactics and current View Details

Keywords: Sean Silverthorne

January 2025
Technical Note

Get Cool: Air Conditioning Industry Background

By: Rosabeth Moss Kanter and Jacob A. Small

The “air conditioning paradox” is tied to climate change: the more the planet warms, the greater the need for cooling (due to the dangers of extreme heat as well as comfort within buildings), but the use of electricity-powered AC contributes to further warming. There... View Details

Keywords: Appliances; Global Warming; Energy Efficiency; Climate Change; Venture Capital; Demand and Consumers; Distribution Channels; Green Technology; United States; Asia

24 Feb 2022
News

Why Becoming a Data-Driven Organization Is So Hard

16 Dec 2021
News

Avoid a One-Size-Fits-All Approach to Sales Coaching

01 Feb 1998
News

Kicking Off a Startup: Jennifer Rottenberg (MBA '96)

- a strategy, marketing, and athlete representation firm she founded - has been selected by the league's seed investors to create and manage the new league. The league's marketing strategy is "a hybrid of the ABL and WNBA women's... View Details

Keywords: Nancy O. Perry

26 Oct 2020
News

A Social Impact Roadmap; Arts Leadership in a Pandemic; Amplifying Hispanic Contributions

executive director of the Milwaukee Symphony Orchestra, joined the HBS Club of Wisconsin on October 6 for a virtual discussion about the shifting paradigm of orchestra management during the COVID-19 crisis. Moderated by club board member... View Details

Keywords: Margie Kelley

01 Dec 2002
News

Faculty Updates

The following faculty members have received promotions. Tarun Khanna (Strategy), Kathleen L. McGinn (Negotiation, Organizations & Markets), David A. Moss (Business, Government, and the International Economy), and Ananth Raman (Technology and View Details

05 Oct 2017
Blog Post

Working as a Software Engineer in Industrial Technology

so the work in both industries naturally appealed to that part of my personality. The people I admired most were the ones on the other side of the table—people who had built, operated and turned around companies—and I was fortunate to get... View Details

Keywords: Technology

01 Dec 1996
News

New Releases

noncompetitive technology development while contributing to national economic growth and global competitiveness. In Technology Fountainheads: The Management Challenge of R&D; Consortia, Professor Emeritus Ray Corey examines the... View Details

01 Jun 1997
News

Bruce Rauner (MBA '81) Endows New Professorship

older or retired to share my good fortune," says Rauner, managing principal of Golder, Thoma, Cressey, Rauner, Inc. (GTCR), a Chicago-based private equity firm that specializes in acquiring and consolidating service businesses in highly... View Details

Keywords: James E. Aisner

17 Jun 2008
First Look

First Look: June 17, 2008

Nanda Abstract Using loan-level data from Mexico, we study the relationship between the organizational structure of banks and the terms of lending to small businesses. We find that banks with decentralized lending structures—where branch View Details

Keywords: Martha Lagace

December 2007 (Revised October 2008)
Case

The American National Red Cross (A)

By: Jay W. Lorsch, Eliot Sherman and David Chen

Describes the governance issues facing the Board of Governors of the American Red Cross. After a series of issues--FDA consent decree on its blood operations; the response to 9/11 and Hurricane Katrina--the Red Cross board was under pressure to fix its governance from... View Details

Keywords: Corporate Governance; Governing and Advisory Boards; Management Practices and Processes; Service Operations; Business Processes; Non-Governmental Organizations; Service Industry