Publications
Publications
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- All HBS Web
(8,711)
- Faculty Publications (5,416)
- January 1997 (Revised June 1997)
- Case
Corporate New Ventures at Procter & Gamble
By: Teresa M. Amabile and Dean Whitney
Consumer products giant Procter & Gamble is faced with an urgent need to revitalize new-product innovation, given its recent focus on incremental product improvements and its aggressive growth goals. As part of this effort, the company's top executives form a small,... View Details
- January 1997 (Revised March 1998)
- Case
Oscar Mayer: Strategic Marketing Planning
By: John A. Quelch
The marketing director of Oscar Mayer faces a series of strategic marketing options regarding established and new products, including budget and capacity allocation decisions. View Details
- January 1997 (Revised October 2000)
- Case
Lynton V. Harris & Madison "Scare" Garden (A)
By: Michael A. Wheeler and Guhan Subramanian
A young entrepreneur, Lynton V. Harris, who successfully staged family-oriented shows in his native Australia and who had several entertainment ventures in the United States, is on the verge of signing an agreement with Madison Square Garden to jointly produce a new... View Details
- January 1997 (Revised September 2000)
- Case
Lynton V. Harris & Madison "Scare" Garden (B)
By: Michael A. Wheeler and Guhan Subramanian
Supplements the (A) case. View Details
- 1997
- Other Unpublished Work
The Federal Budget and the States: Fiscal Year 1996
By: Dutch Leonard and Jay H. Walder
- 1997
- Article
Trading the Poor: Intermunicipal Affordable Housing Negotiation in New Jersey
By: M. A. Wheeler, J. Gilbert and P. Field
Keywords: New Jersey
- December 1996
- Case
Hydro-Quebec: In Pursuit of the Great Whale
By: Stephen A. Greyser and Norman Klein
- December 1996 (Revised June 2003)
- Case
Cynthia Hogan and the Birth of Novartis
An American woman heads an integration office for merger transition activities between two giant Swiss pharmaceutical companies. She needed to develop an implementation plan to shape the new global powerhouse. View Details
- December 1996 (Revised July 1997)
- Case
USG Corporation
By: Benjamin C. Esty and Tara L. Nells
In 1988, USG was the world's largest gypsum producer and one of the world's largest building-products companies. On May 2, 1988, USG's board of directors announced a proposed leveraged recapitalization plan to thwart a hostile cash tender offer by Desert Partners. With... View Details
- December 1996
- Supplement
Cleveland Turnaround: Leadership in Action
By: James E. Austin, Jaan Elias and Andrea L Strimling
Consists of three separate parts. Part 1, The Cleveland Turnaround, describes Cleveland's decline until its bankruptcy in 1978. This is followed by the remedial actions taken by community leaders, starting with the election of a new mayor, the formation of new... View Details
- December 1996 (Revised June 1997)
- Case
Trinity College (A)
By: F. Warren McFarlan and Jaan Elias
Trinity College was an elite, private, liberal-arts college of some 1,800 students located in Hartford, CT. When Tom Gerety was chosen as Trinity's 17th president in 1989, he pledged to stay for ten years. Now less than five years at the job, Gerety announced he was... View Details
- December 1996 (Revised June 1997)
- Case
Trinity College (B)
By: F. Warren McFarlan and Jaan Elias
Supplements the (A) case. View Details
- November 1996 (Revised September 1997)
- Case
Boston Renaissance Charter School
By: V. Kasturi Rangan, Marie Bell and Katherine K. Merseth
- November 1996 (Revised December 1996)
- Case
Rogers Communications, Inc.: The Wave
By: John A. Deighton, Karsten Voermann and Reginal Gilyard
Rogers Communications, Inc., Canada's largest cable television provider, is deciding how it should respond to developments that appear to portend the convergence of its industry with the computing and telecommunications industries. In particular, it is investigating... View Details
- November 1996 (Revised February 1997)
- Case
Historical Society of Pennsylvania, The
By: Stephen A. Greyser and Stephanie L. Woerner
The Historical Society of Pennsylvania (HSP) runs one of the nation's most important research libraries and a museum focusing on colonial history. Financial analysis shows that the society has absorbed increased costs of operation over the past decade through slow but... View Details
- November 1996 (Revised September 1997)
- Case
BancZero New Product Development
By: Marco Iansiti and Alberto Moel
The Mexico City office of a large U.S. bank is asked by clients to develop currency swaps, a derivative financial product. This case deals with the new product development process in financial services, and the problems and issues that are raised in product development... View Details
- November 1996 (Revised February 1997)
- Case
Farmington Fresh: Growers Changing Produce Distribution
By: Ray A. Goldberg and Don Daniels
Opening up of Asian markets for U.S. produce provided an opportunity for large-scale producers to develop their own packing house and airline to ship their product to Asian markets. Teaching Purpose: How do farmers take a proactive strategy in reaching global produce... View Details
- November 1996 (Revised July 1997)
- Case
Alexander Plaza
By: Arthur I Segel and William J. Poorvu
In May 1996, Henry Bower, an asset manager for a real estate adviser, Medcem, has to negotiate the details of a lease after signing a letter of intent with a high technology company, Defentek, Inc. Defentek, Inc. is a fast-growing company with limited net worth that is... View Details
- November 1996 (Revised April 1999)
- Case
United Way of Southeastern New England (UWSENE)
By: Robert S. Kaplan and Ellen L. Kaplan / RA
A regional United Way organization, a nonprofit already active in total quality management, implements a Balanced Scorecard to link its strategic planning objectives with day-to-day operations, and is able to translate its vision and strategy into objectives and... View Details