Publications

March 2014
Teaching Note

The Weather Company

By: Rosabeth Moss Kanter and Ai-Ling Jamila Malone

New CEO David Kenny transformed The Weather Company in less than two years from a primary identity as a cable television channel to a multi-platform digital company innovating in the uses of weather data. He assesses progress and considers strategic choices and... View Details

Keywords: Leadership; Strategic Change; Technology; Digital; Weather; Organizational Change and Adaptation; Digital Platforms; Change Management; Leading Change; Growth and Development Strategy; Information Industry; Service Industry; Media and Broadcasting Industry

2023
Other Article

The Harvard USPTO Patent Dataset: A Large-Scale, Well-Structured, and Multi-Purpose Corpus of Patent Applications

By: Mirac Suzgun, Luke Melas-Kyriazi, Suproteem K. Sarkar, Scott Duke Kominers and Stuart Shieber

Innovation is a major driver of economic and social development, and information about many kinds of innovation is embedded in semi-structured data from patents and patent applications. Though the impact and novelty of innovations expressed in patent data are difficult... View Details

Keywords: USPTO; Natural Language Processing; Classification; Summarization; Patent Novelty; Patent Trolls; Patent Enforceability; Patents; Innovation and Invention; Intellectual Property; AI and Machine Learning; Analytics and Data Science

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Web

Featured Topics - Faculty & Research

History Case Method Project Creating Emerging Markets Digital Data Design Institute at Harvard Entrepreneurship Global Health Care Impact Investments Impact-Weighted Accounts Institute for Business in Global Society Institute for Strategy... View Details

Summer 2012
Article

How to Become a Sustainable Company

By: Robert G. Eccles, Kathleen Miller Perkins and George Serafeim

Using field and survey data we identify the characteristics of sustainable companies, and we develop a two-stage model that can help companies develop a culture of innovation, trust, and the ability for transformational change. View Details

Keywords: Sustainability; Innovation; Leadership; Environmental Sustainability; Organizational Culture; Innovation and Invention; Trust; Organizational Change and Adaptation

June 2008 (Revised May 2017)
Case

Cook Composites and Polymers Co.

By: Deishin Lee, Michael W. Toffel and Rachel Gordon

This case describes how a company improves resource efficiency and process quality in its manufacturing process by developing a waste by-product into a new product. The case describes how CCP cleans production equipment between batches using styrene, which becomes a... View Details

Keywords: Innovation and Invention; Product Development; Business Processes; Performance Efficiency; Natural Environment; Wastes and Waste Processing; Pollutants; Environmental Sustainability; Chemical Industry; Manufacturing Industry

26 Mar 2012
Research & Ideas

What Neuroscience Tells Us About Consumer Desire

for behavior, and draws on concepts and techniques from neuroscience to inform her research in marketing. For corporations, on the other hand, the science is a means to an end goal of selling more stuff. But the tools, once restricted to... View Details

Keywords: by Carmen Nobel; Consumer Products

28 Jan 2016
News

What Flint's Water Crisis Means For The Future of U.S. Cities

June 2011 (Revised February 2024)
Background Note

Carbon Footprints: Methods and Calculations

By: Michael W. Toffel, Stephanie van Sice and Kelsey Carter

Describes methods to calculate the carbon footprint (greenhouse gas emissions) of an organization's operations and supply chain, and a product or service. Illustrates concepts with examples of calculating the carbon footprint of organizations and products. Provides... View Details

Keywords: Measurement; Climate Change; Climate Impact; Carbon Accounting; Carbon Footprint; Carbon Emissions; Sustainability; Environmental Management; Operations; Supply Chain; Pollutants; Measurement and Metrics; Environmental Sustainability

Third Quarter 2018
Article

Why and How Investors Use ESG Information: Evidence from a Global Survey

By: Amir Amel-Zadeh and George Serafeim

Using survey data from a sample of senior investment professionals from mainstream (i.e., not SRI funds) investment organizations, we provide insights into why and how investors use reported environmental, social, and governance (ESG) information. Relevance to... View Details

Keywords: ESG; ESG (Environmental, Social, Governance) Performance; Sustainability; Investment Management; Investment Strategy; Metrics; Standard Setting; Accounting Standards; Finance; Investment; Information; Environmental Sustainability; Governance; Performance Effectiveness; Strategy

SSRN

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September–October 2020
Article

Social-Impact Efforts That Create Real Value

By: George Serafeim

Until the mid-2010s few investors paid attention to environmental, social, and governance (ESG) data—information about companies’ carbon footprints, labor policies, board makeup, and so forth. Today the data is widely used by investors. How can organizations create... View Details

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January 2021 (Revised June 2023)
Case

Biobot Analytics

By: Raymond Kluender, Joshua Krieger and Mitchell Weiss

In 2017, Newsha Ghaeli and Mariana Matus were deciding whether to leave their labs at the Massachusetts Institute of Technology, put other job opportunities aside, and dive full-time into founding a wastewater analysis start-up, Biobot. Ghaeli, an architect, and Matus,... View Details

Keywords: Entrepreneurship; Information Technology; City; Analytics and Data Science; Personal Development and Career; Technology Industry; Utilities Industry; Health Industry; Information Technology Industry; Information Industry; Biotechnology Industry; United States; Kuwait; Korean Peninsula

November 1997 (Revised January 2003)
Case

Martin Smith: January 2002

By: Josh Lerner

An MBA student must choose between offers from three private equity organizations. Each organization has distinct strengths and weaknesses, and different implications for the student's career development. The case presents compensation and employment data about the... View Details

Keywords: Private Equity; Compensation and Benefits; Analytics and Data Science; Job Offer; Personal Development and Career