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Show Results For
- All HBS Web
(492)
- People (1)
- News (136)
- Research (297)
- Multimedia (17)
- Faculty Publications (226)
- 27 Nov 2017
- News
The NBA-HBS career connection
- 07 Oct 2013
- News
The Case for Blockbusters
- 15 Nov 2011
- First Look
First Look: November 15
an entrant needs to strategically choose whether to reveal its innovation by competing through the new business model or conceal it by adopting a traditional business model. We also show that the value of... View Details
Keywords: Sean Silverthorne
- August 2007 (Revised April 2008)
- Teaching Note
Marketing New York City
By: V. Kasturi Rangan, Anita Elberse and Marie Bell
Keywords: Marketing
- July 1999
- Article
An American Democracy Network: Factors Shaping the Future of On-line Political Campaigns
By: Sharon Docter, William H Dutton and Anita Elberse
Docter, Sharon, William H Dutton, and Anita Elberse. "An American Democracy Network: Factors Shaping the Future of On-line Political Campaigns." Parliamentary Affairs 52, no. 3 (July 1999): 535–552.
- December 1999
- Article
A Case Study of A Netizen's Guide to Elections
By: William H Dutton, Anita Elberse and Matthew Hale
Keywords: Voting
Dutton, William H., Anita Elberse, and Matthew Hale. "A Case Study of A Netizen's Guide to Elections." Communications of the ACM 42, no. 12 (December 1999): 48–54.
- 01 Mar 2013
- News
Can't Knock the Hustle
POSEUR: A "living statue" mysteriously materialized A guerrilla-marketing campaign designed to promote a book about rapper and entertainment mogul Jay-Z became the subject of a recent EC case by HBS professor View Details
- 31 Oct 2019
- News
Business Success Means Community Success in Wisconsin; GNN Roundup
larger community. I have to say, it was a spectacular event.” Certainly the release—on the same day as the club’s event—of a newly published case on the Bucks’ meteoric rise by HBS Professor Anita Elberse,... View Details
Keywords: Margie Kelley
- 7 PM – 9 PM PST, 26 Feb 2015
HBS San Francisco Young Alumni Reception
HBS alumni MBA 2010-2014 are invited to an evening of socializing and networking in San Francisco. View Details
- 16 Mar 2022
- Blog Post
Taking Your Shot in the Sports Industry with Adam Laitsas (MBA 2016), SVP, Head of Marketing for Madison Square Garden Sports
friends, and mentors who have helped him to build his career. Professors Anita Elberse and Joshua Margolis were Laitsas’ professors in the classroom and have become trusted advisors. HBS alum and fellow... View Details
- 20 Sep 2021
- Blog Post
Taking Your Shot in the Sports Industry with Adam Laitsas (MBA 2016), SVP, Head of Marketing for Madison Square Garden Sports Corp.
friends, and mentors who have helped him to build his career. Professors Anita Elberse and Joshua Margolis were Laitsas’ professors in the classroom and have become trusted advisors. HBS alum and fellow... View Details
- 01 Jun 2015
- News
In My Humble Opinion: Priya Paul (OPM 28, 1999)
Bharti Kher, Avinash Veeraraghavan, and Sudarshan Shetty, among others; 19th- and 20th-century Indian ephemera. Next vacation: On the beach in Goa. What she’ll be reading: Stacks of magazines—business, design, fashion, travel, art, and food. Sophia: Princess,... View Details
Keywords: Julia Hanna
- 20 Jul 2017
- News
Pushing the Next Generation Forward
Photos by Chris Taggart “Some of the students I mentor, when they see a young guy in a leadership position who went to Harvard and worked on Wall Street, they assume I come from privilege,” says Kwame Owusu-Kesse (AB 2006, MBA/MPP 2012).... View Details
Keywords: Deborah Blagg
- 15 Nov 2013
- News
Helping Bright Ideas Shine Again
Côme Laguë by Robert S. Benchley Côme Laguë (MBA 1993) has no respect for firms he calls "patent trolls"—holding companies that buy up and bank the intellectual property of closed businesses solely for the purpose of generating income... View Details
Keywords: Robert S. Benchley
- 11 Apr 2018
- News
The First Five Years: Regan Turner (MBA 2013)
case and why? “One case that stands out to me was the Droga5 case in Professor Anita Elberse’s class. Much like the way that Droga5 and Microsoft teamed up to launch Jay-Z’s Decoded memoir by unveiling pages... View Details
- 01 Jun 2010
- News
Get Well Soon
Medical Center” (CCHMC) details how one institution has implemented its own version of health-care reform, taking overall perfor-mance levels from well below average to the top 10 percent in the industry. Coauthored by HBS assistant... View Details