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Publications

Publications

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  • All HBS Web  (570)
    • People  (2)
    • News  (74)
    • Research  (446)
    • Events  (7)
  • Faculty Publications  (115)

Show Results For

  • All HBS Web  (570)
    • People  (2)
    • News  (74)
    • Research  (446)
    • Events  (7)
  • Faculty Publications  (115)
← Page 23 of 570 Results →
  • 03 Apr 2007
  • First Look

First Look: April 3, 2007

  Working PapersNone this week   Cases & Course MaterialsCommon Agricultural Policy and the Future of French Farming Harvard Business School Case 707-027 Presents the history and evolution of the EU Common Agricultural Policy, from early View Details
Keywords: Martha Lagace
  • 24 Jul 2007
  • First Look

First Look: July 24, 2007

to use its limited resources focusing on Home Depot or find a new target to forward their cause. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=407097 Apollo Hospitals—First-World Health Care at... View Details
Keywords: Martha Lagace
  • 18 Apr 2017
  • First Look

First Look at New Ideas, April 18

targeted a variety of demographic segments in different sales points, acquired new customers, and created a moment of luxurious consumption for all ages. Accordingly, within Godiva’s global enterprise, Godiva Japan had become number two... View Details
Keywords: by Sean Silverthorne
  • 02 Jun 2014
  • Research & Ideas

Excerpt: ‘A Social Strategy’

the number of likes or followers, the number of responses, or the number of times corporate messages are forwarded to others. For example, by mid-2013 Target had slightly less than 22 million fans on Facebook, Wal-Mart had 30 million,... View Details
  • 15 Aug 2011
  • Research & Ideas

A New Model for Business: The Museum

by the bevy of choices and model numbers like "XPS 15x" and "VPCSB190X." But at Apple, they have only two aptly named laptop choices: the MacBook Air, which is lightweight and geared toward consumers, and the MacBook Pro, which is View Details
Keywords: by Carmen Nobel
  • 01 Sep 2005
  • News

One-on-One with Thomas Riley

against extremism. Fifty percent of the population is under 25, and there are not nearly enough new jobs being created to provide opportunity. An uneducated, unemployed young person is someone without hope and a perfect potential target... View Details
Keywords: Garry Emmons; Finance; Government
  • Web

Online Digital Marketing Strategy Course | HBS Online

practitioners, and faculty Define the right objectives, metrics, target audiences, and value proposition to position your product or service for success Discover how to acquire and retain customers through paid, owned, and earned media... View Details
  • 08 Apr 2015
  • What Do You Think?

Are Technology Companies Ripe for Disruption?

stirred up and targets solving the preeminent problem that emerges as the mud settles. Disruptive leverage lies in the hands of an astute follower." Thornton Parker carried this line of thinking a bit further in commenting, "As... View Details
Keywords: by James Heskett; Computer; Technology
  • 01 Apr 2021
  • Blog Post

An Aerospace Engineer Provides a Lift for Underrepresented Innovators and Entrepreneurs

learn to market that idea, target customers, and do customer discovery, she said. Acquiring business acumen is important, but Shodiya is laser-focused on developing strong leadership expertise. She worked at Boeing in 2019 during the 737... View Details
  • 30 Jan 2018
  • First Look

January 30, 2018

Alexander, Tatyana Deryugina, and Julian Reif Abstract—Economic theory suggests that demand is more elastic in the long run relative to the short run, but evidence on the empirical relevance of this phenomenon is scarce. We study the dynamics of residential electricity... View Details
Keywords: Sean Silverthorne
  • 09 Mar 2010
  • First Look

First Look: March 9

International Conference on Financial Cryptography and Data Security (forthcoming) Abstract We describe a method for identifying "typosquatting," the intentional registration of misspellings of popular web site addresses. We estimate that at least 938,000... View Details
Keywords: Martha Lagace
  • 08 Dec 2015
  • First Look

December 8, 2015

These platforms provide notable benefits including reducing transaction costs, improving allocation of resources, and creating information and pricing efficiencies. Yet they also raise questions of regulation, including how regulation... View Details
Keywords: Sean Silverthorne
  • 01 Feb 2011
  • First Look

First Look: Feb. 1

Authors:Andrei Hagiu and Robin S. Lee Publication:Journal of Economics and Management Strategy (forthcoming) Abstract We analyze platform competition for content in the presence of strategic interactions between content distributors and content providers. We provide a... View Details
  • 18 Nov 2014
  • First Look

First Look: November 18

http://www.hbs.edu/faculty/Publication%20Files/Teixeira%20et%20al%20(2014)%20Television%20Advertising%20and%20Online%20Shopping_7d5c54e1-fd1b-4dcc-bd41-06e2978d4f23.pdf   Working Papers The Air War versus The Ground Game: An Analysis of Multi-Channel Marketing in U.S.... View Details
Keywords: Sean Silverthorne
  • 04 May 2020
  • Research & Ideas

Predictions, Prophets, and Restarting Your Business

clear-cut. “A problem with megatrend predictions is that, even if they turn out to be generally accurate, they’re not managerially useful.” In the first month of social distancing in the United States, online sales at Walmart and Target... View Details
Keywords: by Frank V. Cespedes
  • 01 Oct 2001
  • News

Q&A: Orin Smith

In addition, customers will be able to order beverages and access content relating to events and news in their immediate area. What is Starbucks' attitude toward coffee farmers and the environment in developing countries? We became involved with Conservation... View Details
Keywords: Hanna, Julia; Hospitality; Food and Beverage Stores; Retail Trade
  • 31 Jul 2018
  • First Look

New Research and Ideas, July 31, 2018

addresses interventions that firms, governments, and other parties deploy to shape household financial outcomes: education and information, peer effects and social influence, product design, advice and disclosure, choice architecture, and interventions that directly... View Details
Keywords: Dina Gerdeman
  • 18 Nov 2008
  • First Look

First Look: November 18, 2008

http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=609043 New Century Financial Corporation Harvard Business School Case 109-034 After years of rapid growth and stock price appreciation, New Century... View Details
Keywords: Martha Lagace
  • 18 Jul 2005
  • Research & Ideas

Identify Emerging Market Opportunities

executives need to figure out how the product, labor, and capital markets work—and don't work—in their target countries. This will help them understand the differences between home markets and those in developing countries. In addition,... View Details
Keywords: by Tarun Khanna, Krishna G. Palepu & Jayant Sinha
  • 01 Mar 2013
  • News

A Healthy Profit

ensures an intervention reaches all those who need it, at the lowest price and in the shortest amount of time." Could a similar, market-driven approach be enlisted in the world's fight against disease and illness? As Chu notes, commerce... View Details
Keywords: Garry Emmons; Colleges, Universities, and Professional Schools; Educational Services; Health, Social Assistance
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