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Publications

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  • All HBS Web  (523)
    • News  (228)
    • Research  (235)
    • Events  (4)
    • Multimedia  (8)
  • Faculty Publications  (110)

Show Results For

  • All HBS Web  (523)
    • News  (228)
    • Research  (235)
    • Events  (4)
    • Multimedia  (8)
  • Faculty Publications  (110)
← Page 23 of 523 Results →
  • 17 Oct 2017
  • First Look

First Look at New Research and Ideas, October 17, 2017

newspapers respond to entry by TV broadcast stations in 1945–1963. We find that newspaper firms’ responses depend on their customers’ tendencies to multi-home (adopt both newspaper and TV) or single-home (adopt only newspaper or only TV).... View Details
Keywords: Sean Silverthorne
  • 27 Jul 2011
  • Research & Ideas

Customer Loyalty Programs That Work

panoply of Internet sites. It's just as hard to differentiate on price, for similar reasons: any consumer with an Internet connection can quickly determine if that flat-screen TV that Walmart claims is at a blowout price actually is.... View Details
Keywords: by Maggie Starvish; Retail
  • 21 Jun 2010
  • Research & Ideas

Strategy and Execution for Emerging Markets

company created within the last five years that produces the number one flat-panel TV brand in the U.S., beating Sony, Samsung, and Panasonic. It created a brand and financed itself to grow fast despite a limited number of staff—because... View Details
Keywords: by Martha Lagace
  • 01 Jun 2015
  • News

Higher Ground

LPO in August 2005. A week later, while guest conducting in Korea, he saw reports on CNN that New Orleans, though battered by Hurricane Katrina, had managed to avoid major damage. But constant email updates from an LPO member, which had earlier matched the somewhat... View Details
Keywords: Dan Morrell; Amusement, Gambling, and Recreation Industries; Arts, Entertainment; Health, Social Assistance
  • 20 Dec 2019
  • News

The 19 Musts of 2019

deftly weaves in rich storylines from her experience as a psychotherapist—not just to entertain or teach us about others but to beautifully and subtly teach us even more about ourselves.” —Dr. Darria Long Gillespie (MBA 2005), ER doctor, View Details
Keywords: podcast; Arts, Entertainment
  • 23 Apr 2014
  • HBS Case

Are Electronic Cigarettes a Public Good or Health Hazard?

companies will manage the marketing of e-cigarette brands to maximize profitability for their shareholders” The growing sales of electronic cigarettes also caught the attention of regulators. The products had been completely unregulated—they could be advertised on... View Details
Keywords: by Michael Blanding; Food & Beverage; Advertising
  • 07 Aug 2012
  • Research & Ideas

Off and Running: Professors Comment on Olympics

more appealing since it comprises a higher-than-normal proportion of women (especially when gymnastics and swimming are featured) compared to typical sports programs. The TV tradition of "up-close-and-personal" human interest... View Details
Keywords: Re: Multiple Faculty; Sports
  • 23 Jun 2003
  • Research & Ideas

Psychology, Pathology, and the CEO

respect as the TV unit. The sports division had to fight for airtime. Employees regularly went to the press to air grievances, reinforcing the BBC's culture of blame. Invensys: A global conglomerate that was created largely through... View Details
Keywords: by Rosabeth Moss Kanter
  • 01 Sep 2008
  • News

Reality to News Biz: Drop Dead

bucks made renting out its ubiquitous terminals. Or how News Corp.’s film and TV numbers conveniently hide the rounding error that is the Wall Street Journal. One commentator even proposed that the nation’s wealthiest universities set... View Details
Keywords: Roben Farzad; journalism; Publishing Industries (except Internet); Information
  • 17 Jun 2013
  • Research & Ideas

Advertising Symbiosis: The Key to Viral Videos

ad wouldn't air on TV for another week, the customers learned. The airline was giving them the privilege of a sneak peek at the ad—and the privilege of being among the first to share it. CONCEPT: Give the viewer the opportunity to... View Details
Keywords: by Carmen Nobel; Advertising
  • 26 Mar 2012
  • Research & Ideas

What Neuroscience Tells Us About Consumer Desire

with an ad campaign called "The Orange Underground," featuring a series of 30-second TV spots in which the Cheetos mascot, Chester Cheetah, encourages consumers to commit subversive acts with Cheetos. (In one commercial, an... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 10 Nov 2009
  • First Look

First Look: Nov. 10

three flat panel TV brands, along with Samsung and Sony. Faced with intensifying price pressure from the industry leaders and an unprecedented economic recession, Wang wondered how VIZIO could best sustain its growth and finance its... View Details
Keywords: Martha Lagace
  • 15 Jun 2021
  • News

The Path out of Polarization

problem in geopolitics, it’s not going to be by begging countries to leave our weakness alone. We have to resolve the weakness. RDT: The information landscape used to be something that was controlled by each country. It was ours. We had a couple of newspapers, View Details
Keywords: Jen McFarland Flint; Telecommunications; Information
  • 17 Mar 2011
  • Research & Ideas

Harvard Business School Faculty Comment on Crisis in Japan

major DRAM memory chip makers like Samsung and Hynix in Korea, and Powerchip in Taiwan have already stopped quoting prices until they can assess the impact of the earthquake on their supply chains. Anisotropic conductive film is a key material used in the manufacture... View Details
Keywords: Re: Multiple Faculty
  • 18 Sep 2008
  • News

HBS Olympians

information here. Every four years I’m inspired by the Olympics (a pioneering example of globalization, come to think of it) and its motto, Citior! Altior! Fortior!, but never so much as to stray from my sluggish habits. I am ready to compete in the next “Olumpics,”... View Details
Keywords: Keith Larson; Olympics; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 10 Dec 2007
  • HBS Case

One Laptop per Child

$522 IQ PC aimed at children in India. Moreover, in August 2007, Lenovo, which manufactures a third of all computers sold in China, announced it would offer a laptop priced between $199 and $399 targeted at China's rural population. The PCs would plug into View Details
Keywords: by Martha Lagace; Computer
  • 26 Jun 2000
  • Research & Ideas

Presentation Round-Up

lay-out of supermarkets is more or less the same no matter where you go. Various web sites today may try to differentiate themselves by offering a different experience to the consumer, Papa said, "but we find that people want all TVs to... View Details
Keywords: by Martha Lagace & Kenneth Liss; Technology; Communications; Telecommunications
  • Profile

Jason A. Kilar

My co-founder Rich Tom and I observed that the audiences so coveted by traditional TV were gravitating toward a new generation of digital storytellers. Many of these voices have become brands in their own right and have built passionate... View Details
  • 11 Aug 2020
  • Blog Post

Supporting Independent Workers During COVID-19: One Phone Call at a Time

round-the-clock operation for much of the summer.” In late June, the daily incoming requests for FinGig skyrocketed after we were featured on the NBC Charlotte TV affiliate. The co-founders were interviewed on the local news to spread the... View Details
  • 02 Mar 2015
  • Research & Ideas

‘Retail Revolution’ Excerpt: The Scale of the Ecommerce Threat

merchandise categories or sub-categories online. Best Buy, for example, allots floor space only to higher-end televisions—commodity-level TVs are mostly merchandised online. Virtually all major retailers have rolled out or are... View Details
Keywords: Re: Rajiv Lal; Retail
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