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  • 02 Jan 2001
  • Research & Ideas

Can Japan Compete? [Part One]

former HBS professor who is now dean at the new Graduate School of International Corporate Strategy at Tokyo's Hitotsubashi University; and Sakakibara, a former Ministry of Trade and Industry (MITI) official with a doctorate from Harvard... View Details
Keywords: by Martha Lagace & Hilah Geer
  • 02 Jun 2014
  • Research & Ideas

Excerpt: ‘A Social Strategy’

Twitter—establishing an account, getting people to follow the firm, and hoping that those people will respond in kind. Such strategies have allowed firms to engage in an activity that's very familiar to them: broadcasting content to... View Details
  • 10 Dec 2013
  • First Look

First Look: December 10

  Publications August 2013 Strategic Management Journal Location Choices under Strategic Interactions By: Alcácer, Juan, Minyuan Zhao, and Cristian Dezso Abstract—The literature on location choices has mostly emphasized the impact of... View Details
Keywords: Sean Silverthorne
  • 25 Jun 2019
  • Research & Ideas

The Powerful Strategic Tool Companies Should Not Try to Control

their fan groups stand to gain valuable insights and build loyalty at a much lower cost, according to Harvard Business School’s Frank Nagle, an assistant professor of strategy, and Sonali K. Shah, associate professor of strategy and... View Details
Keywords: by Danielle Kost
  • 17 Jun 2019
  • Research & Ideas

What Hospitals Must Learn to Compete

Harvard Business School professors Raffaella Sadun and Leemore Dafny are both economists who have studied hospitals extensively—Sadun’s research has looked at the economics of management, while Dafny’s examines interactions between health... View Details
Keywords: by Alumni Bulletin Staff; Health
  • 25 Apr 2019
  • Research & Ideas

Incubators Take Notice: Your Entrepreneurs Are Networking with the Wrong People

they already knew from a roster of names and photos. Researchers randomly assigned participants to teams and work stations in a large open space and challenged them to create a mobile app for the Indian wedding industry. They tracked participants’ View Details
Keywords: by Danielle Kost
  • 20 Aug 2001
  • Research & Ideas

Making an Ally of Uncle Sam

useful metaphor because outcomes (market share, profits) in business are the result of interactions among the strategies of a set of players. The games businesses play involve a mix of cooperation to create... View Details
Keywords: by Michael Watkins, Mickey Edwards & Usha Thakrar
  • April 2011
  • Case

Shimano: The Intel of the Bicycle Business

By: Hirotaka Takeuchi and Carin-Isabel Knoop
Shimano, known as the Intel of the bicycle business, is contemplating on investing in a new growth market, namely the comfort bicycle market. View Details
Keywords: Business Growth and Maturation; Interactive Communication; Knowledge Use and Leverage; Industry Growth; Expansion; Bicycle Industry
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Takeuchi, Hirotaka, and Carin-Isabel Knoop. "Shimano: The Intel of the Bicycle Business." Harvard Business School Case 711-460, April 2011.
  • 03 Oct 2012
  • What Do You Think?

Can We Bring Back the “Industrial Commons” for Manufacturing?

are many of the same industries in which constant interaction between R&D and manufacturing are most important, industries where the outsourcing of manufacturing to another country can not only prove to be destructive to the... View Details
Keywords: by James Heskett; Manufacturing
  • 12 Jun 2006
  • Research & Ideas

The Promise of Channel Stewardship

interactive and integrative components of channel strategy. Unfortunately, however, most firms—regardless of their place in a given channel—do not manage their go-to-market strategies in that inclusive way.... View Details
Keywords: by V. Kasturi Rangan & Marie Bell; Consumer Products
  • 05 Dec 2006
  • First Look

First Look: December 5, 2006

success contrast with anecdotes where the diffusion of CRM into organizations continues to be a slow process and/or where CRM implementation outcomes have fallen short of expectations. Successful implementation depends on a number of factors such as fit between a... View Details
Keywords: Sean Silverthorne
  • 05 Jun 2012
  • First Look

First Look: June 5

abstract is unavailable at this time. Publisher's Link: http://viewer.zmags.com/publication/f0a1b93d#/f0a1b93d/12   Working PapersLocation Choices under Strategic Interactions Author:Juan Alcacer Abstract The literature on location... View Details
Keywords: Sean Silverthorne
  • 01 Oct 2008
  • Research & Ideas

How Much Time Should CEOs Devote to Customers?

product managers spent on average only three percent of their time in contact with end consumers. Terry Leahy, CEO of Tesco, the UK supermarket chain, spends two days a week in stores interacting with employees and customers. But how far... View Details
Keywords: by John Quelch
  • August 2000
  • Case

Project ACHIEVE - January 2000

By: H. Kent Bowen and Elizabeth Kind
Education services target public schools to assist the school with technology and services that will improve their communication with students, parents, and the community. There is also the goal of increasing scores of measured learning. How does a small company do... View Details
Keywords: Information Technology; Service Delivery; Learning; Interactive Communication; Measurement and Metrics; Performance Consistency; Business and Community Relations; Expansion; Technology Adoption; Education Industry
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Bowen, H. Kent, and Elizabeth Kind. "Project ACHIEVE - January 2000." Harvard Business School Case 601-044, August 2000.
  • 16 Jun 2009
  • First Look

First Look: June 16

maximizing, yet asymmetric payoffs. Studies 1 and 2 showed that people prefer to maximize profits when interacting within their social category, but chose suboptimal individual and joint profits when View Details
Keywords: Martha Lagace
  • 07 Jun 2004
  • What Do You Think?

How Important are Big Ideas?

exercise unless management approaches them with military discipline." Mike Kirkeberg goes even further in saying, "All new management philosophies and strategies work ... until they don’t. ... It seems very simple: Make a good... View Details
Keywords: by James Heskett
  • 18 May 2015
  • Research & Ideas

Advertisers Get Serious About Playing With Their Brands

a $44,000 bid. Chalk up another win for companies that are willing to be a little playful with their brands, a potentially dangerous tactic that can easily backfire but that creates big wins with consumers if done well. Social media marketing, in fact, is all about... View Details
Keywords: by Dina Gerdeman; Advertising
  • 22 Jul 2015
  • Research & Ideas

Name Your Price. Really.

"open fare" system; and Panera Bread runs four nonprofit "Panera Cares" locations with PWYW pricing. Oftentimes, businesses use the strategy as a promotion to get new customers, sometimes with a social tie-in for extra... View Details
Keywords: by Michael Blanding; Consumer Products
  • 31 Jan 2005
  • Research & Ideas

Rethinking Marketing’s Conventional Wisdom

generating goodwill in a nonaggressive way. Q: You write a lot about interactions between humans and technology. Are computers the perfect tool for customized marketing? A: The tailoring of messages via computer technology to a person's... View Details
Keywords: by Garry Emmons; Service
  • 13 Mar 2019
  • Research & Ideas

Ignore This Advice at Your Own Peril

maintaining a good relationship,” Blunden says. “So you should consider how ignoring someone’s advice might impact that relationship and be aware from a connection and career standpoint that these interactions could have a detrimental... View Details
Keywords: by Dina Gerdeman
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