Sales Promotions - Publications - Faculty & Research

23 Dec 2002
Research & Ideas

Partnering and the Balanced Scorecard

ideas and approaches that promote growth. Employees can become inspired with their understanding of how their organization creates value and intends to be a healthy, growing entity. For example, at Duke Children's Hospital Dr. Jon... View Details

Keywords: by Robert S. Kaplan & David P. Norton

14 Nov 2006
First Look

First Look: November 14, 2006

currency. This reduced profitability because Clearwater's costs were in Canadian currency while its sales where largely in other currencies. The case also discusses the challenges of maintaining a sustainable fishery and uses the collapse... View Details

Keywords: Sean Silverthorne

01 Apr 1998
News

World Class Learning

'96), was recently promoted to director of National Accounts with L'Oreal in Spain. "Prior to my MBA studies," says Baeza, a Swiss native, "I had been working in Switzerland for Nivea for four years as a group product manager in the... View Details

Keywords: Eileen K. McCluskey

26 Jan 2016
First Look

January 26, 2016

increases in future sales growth and profitability. In sum, our results document a surprisingly large impact of immigrants’ role as economic conduits for firms in their new countries. Publisher's link:... View Details

Keywords: Sean Silverthorne

29 Sep 2008
Research & Ideas

Financial Crisis Caution Urged by Faculty Panel

liquidity, and a bustling economy. Early this decade home price appreciation in many markets far exceeded the growth of income, he continued. By 2005 such a high rate of home price appreciation drew ever more investors to the market. Between 25 percent and 30 percent... View Details

Keywords: by Martha Lagace; Financial Services

20 Feb 2008
First Look

First Look: February 20, 2008

firm maintain a unified focus and operational consistency in new and existing points of sale around the world. One measure that Kompel and his team were considering was the Balanced Scorecard, a tool traditionally used by top management.... View Details

Keywords: Martha Lagace

06 Feb 2018
First Look

First Look at New Research and Ideas: February 6, 2018

substantially fewer violations. With improved compliance, channel prices increase by 2% without loss in volume. The reduction in violations is particularly stark among authorized retailers with lower sales volume, those that previously... View Details

01 Dec 2016
News

Alumni Books of 2016

(CreateSpace) Working at Google, El Awar navigated a challenging journey filled with unexpected twists, triumphs, and even heartbreak as she created her own path at one of the world’s most mysterious sales organizations. Despite her... View Details

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