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Show Results For
- All HBS Web
(5,217)
- People (7)
- News (631)
- Research (4,068)
- Events (13)
- Multimedia (7)
- Faculty Publications (2,868)
- 08 Jul 2013
- Research & Ideas
Everything Must Go: A Strategy for Store Liquidation
the birth and midlife phases of business products and ideas," Raman observes. "We don't spend enough time thinking about the death or liquidation of businesses. What drew us to this problem is that death, or the process of... View Details
- Web
Innovation & Innovative Capacity - Institute For Strategy And Competitiveness
Innovation also holds the key to solving many of the world’s most pressing social challenges such as health care and improving the quality of the physical environment. The institute works with U.S. and international leaders to assess innovative capacity and develop... View Details
- February 1975 (Revised April 1983)
- Background Note
Note on the Boston Consulting Group Concept of Competitive Analysis and Corporate Strategy
Describes a method of competitive analysis used by the Boston Consulting Group to coordinate a portfolio of products at the corporate level. Construction and interpretation of product portfolio charts is an important aspect of the technique. View Details
Hammond, John S. "Note on the Boston Consulting Group Concept of Competitive Analysis and Corporate Strategy." Harvard Business School Background Note 175-175, February 1975. (Revised April 1983.)
- 27 Mar 2008
- Working Paper Summaries
Exploring the Duality between Product and Organizational Architectures: A Test of the Mirroring Hypothesis
- Web
Career Timeline - Institute For Strategy And Competitiveness
Smart, Connected Products Are Transforming Competition , with James Heppelmann 2017 – Publishes Why Competition in the Politics Industry is failing America , with Katherine Gehl View Details
- 24 Apr 2014
- News
A reformed fiscal policy is vital to renewing US productivity
Richard H. K. Vietor, Baker Foundation Professor, is an expert on how nations compete—and he’s worried about the United States. Vietor focuses on government policies, laws, and other actions that affect competitiveness, defined as the ability of a nation’s companies to... View Details
- May 2009
- Teaching Note
Ceres Gardening Company: Funding Growth in Organic Products (Brief Case)
By: John H. McArthur and Sunru Yong
Teaching Note to 4017. View Details
- May 2015 (Revised October 2015)
- Case
Apple Inc. in 2015
By: David B. Yoffie and Eric Baldwin
At the end of 2014, Apple Inc. recorded the most profitable quarter of any firm in history, and its market capitalization soon topped $700 billion. 'Apple Inc in 2015' explores the history of Apple, its successes under Jobs, its continued growth under Tim Cook, and the... View Details
Keywords: Competition; Innovation; Market Positioning; Marketing Implementation; Planning; Products; Strategy; Strategic Positioning; Technology; Information Technology; Strategic Planning; Product Positioning; Leadership; Communication; Competitive Advantage; Product; Innovation and Invention; Computer Industry; Electronics Industry
Yoffie, David B., and Eric Baldwin. "Apple Inc. in 2015." Harvard Business School Case 715-456, May 2015. (Revised October 2015.)
- 2018
- Working Paper
Creativity Under Fire: The Effects of Competition on Creative Production
By: Daniel P. Gross
Though fundamental to innovation and essential to many industries and occupations, individual creativity has received limited attention as an economic behavior and has historically proven difficult to study. This paper studies the incentive effects of competition on... View Details
Keywords: Incentives; Tournaments; Radical Vs. Incremental Innovation; Motivation and Incentives; Competition; Creativity; Innovation and Invention
Gross, Daniel P. "Creativity Under Fire: The Effects of Competition on Creative Production." Harvard Business School Working Paper, No. 16-109, March 2016. (Accepted at The Review of Economics and Statistics. NBER Working Paper Series, No. 25057, September 2018)
- Web
Economic Development in Inner Cities - Institute For Strategy And Competitiveness
HBS ISC Competitiveness & Economic Development CED Competitiveness & Economic Development Frameworks & Key Concepts Research & Applications Research & Applications Research & Applications National Competitiveness Strategies for... View Details
- 2014
- Other Teaching and Training Material
Marketing Reading: Brand Positioning
By: Jill Avery and Sunil Gupta
This Reading addresses the principles of brand positioning and demonstrates how companies can strategically craft powerful, resonant, and unique brand positions to help products stand out amidst the cacophony of the marketplace. Strategic brand positioning provides... View Details
Keywords: Brand Positioning; Branding; Consumer Research; Defensive Strategies; Market Positioning; Marketing; Product Differentiation; Product Positioning; Strategic Positioning; Value Proposition; Customer Relationship Management; Organizational Structure; Customer Satisfaction; Brands and Branding
Avery, Jill, and Sunil Gupta. "Marketing Reading: Brand Positioning." Core Curriculum Readings Series. Boston: Harvard Business School Publishing 8197, 2014.
- Article
From TV to Web: Content Strategies for Ads That Drive Online Sales
By: Thales S. Teixeira
Consumers have become avid media multitaskers, moving seamlessly between their TVs and digital devices. Shorter TV commercials have reduced both the quantity and quality of consumer attention during prime-time viewing hours. In this new media environment, can TV... View Details
Keywords: TV Advertising; Multitasking; Infotainment; Television; Prime Time; Advertising; Online Advertising; Advertising Industry
Teixeira, Thales S. "From TV to Web: Content Strategies for Ads That Drive Online Sales." IESE Insight, no. 23 (Fourth Quarter 2014): 54–61.
- 01 Oct 2008
- Working Paper Summaries
Responding to Public and Private Politics: Corporate Disclosure of Climate Change Strategies
Keywords: by Erin M. Reid & Michael W. Toffel
- 2017
- Working Paper
Carbon Tariffs: Effects in Settings with Technology Choice and Foreign Production Cost Advantage
By: David F. Drake
Emissions regulation is a policy mechanism intended to address the threat of climate change. However, the stringency of emissions regulation varies across regions, raising concerns over carbon leakage—an outcome where stringent regulation in one region shifts... View Details
Keywords: Technology; Competition; Pollutants; Taxation; Environmental Sustainability; Globalized Markets and Industries
Drake, David F. "Carbon Tariffs: Effects in Settings with Technology Choice and Foreign Production Cost Advantage." Harvard Business School Working Paper, No. 13-021, August 2012. (Revised August 2017. Forthcoming at Manufacturing & Service Operations Management.)
- January 2015 (Revised April 2015)
- Case
Zeal: Launching Personalized and Social Learning
By: John J-H Kim and Christine S. An
Set in 2014, this case follows John Danner and his team at Zeal as they consider their product development strategy. In February 2013, serial entrepreneurs John Danner and Sanjay Noronha co-found Zeal, an education technology start up providing a web-based, mobile... View Details
Keywords: Entrepreneurship; Education Technology; MVP; Product Development; Product Market Fit; Monetization Strategy; SaaS Business Models; Education; Personalized Learning
Kim, John J-H, and Christine S. An. "Zeal: Launching Personalized and Social Learning." Harvard Business School Case 315-052, January 2015. (Revised April 2015.)
- December 2022 (Revised January 2023)
- Case
Cann: High Hopes for Cannabis Infused Beverages
By: Ayelet Israeli and Anne V. Wilson
Founded in 2018 by Jake Bullock and Luke Anderson, Cann sold “social tonics,” or cannabis-infused beverages. By 2022, the company had several notable celebrity investors and talent partners, had sold over 10 million beverages to consumers, was distributing in six... View Details
Keywords: Stigma; Product Innovation; Product Introduction; Product Differentiation; New Products; New Product Marketing; New Product Management; Brand Management; Branding; Packaging; Positioning; Growth Strategy And Execution; Growth; Cannabis Industry; Purpose; Purpose Brands; LGBTQ; Direct-to-consumer; DTC; Regulations; Channels Of Distribution; Product Development; Product Marketing; Product Positioning; Product; Innovation and Invention; Brands and Branding; Marketing; Marketing Communications; Marketing Channels; Advertising; Advertising Campaigns; Digital Marketing; Market Entry and Exit; Governing Rules, Regulations, and Reforms; Consumer Products Industry; Consumer Products Industry; United States; Canada; North America
Israeli, Ayelet, and Anne V. Wilson. "Cann: High Hopes for Cannabis Infused Beverages." Harvard Business School Case 523-074, December 2022. (Revised January 2023.)
- August 2018 (Revised August 2018)
- Case
The De Beers Group: Launching Lightbox Jewelry for Lab-Grown Diamonds
By: Benjamin C. Esty
In May 2018, the De Beers Group shocked the diamond industry when it announced it was launching a new fashion jewelry brand of laboratory-grown (synthetic) diamonds. The reaction was swift as people sought to understand the company’s motivations: was it a “huge gamble”... View Details
Keywords: Diamonds; Differentiation; New Business; Strategy Development; Strategy Execution; Scope; Adjacency; Core; Commoditization; New Product Launch; Mining; Retail; Corporate Strategy; Business Strategy; Disruption; Value Creation; Product Launch; Segmentation; Expansion; Competitive Advantage; United States; United Kingdom
Esty, Benjamin C. "The De Beers Group: Launching Lightbox Jewelry for Lab-Grown Diamonds." Harvard Business School Case 719-408, August 2018. (Revised August 2018.)
- 22 Nov 2022
- Blog Post
Alumni Leaders on Decarbonization Strategies for Combatting Climate Change
pleased to see the Department of Energy invoking the Defense Production Act for building efficiency products such as heat pumps and insulation. As the specifics of how that can be applied and utilized are... View Details
- October 2016
- Teaching Note
Longchamp
By: Jill Avery
Teaching Note for HBS No. 316-086. View Details