Publications

23 May 2023
Research & Ideas

Face Value: Do Certain Physical Features Help People Get Ahead?

employees, and did the same for Instagram, comparing influencers to everyday users. “The results showed that our model-predicted CVP is indeed consistent with human perception of celebrity potential,” Feng says. In the analysis, charisma... View Details

Keywords: by Kara Baskin

11 Oct 2016
First Look

October 11, 2016

Serafeim Abstract—We construct a measure of corporate purpose within a sample of U.S. companies based on approximately 500,000 survey responses of worker perceptions about their employers. We find that this measure of purpose is not... View Details

Keywords: Sean Silverthorne

Web

The Founding of U.S. Steel and the Power of Public Opinion | Baker Library | Bloomberg Center | Harvard Business School

reached the American public.” 6 Early on, U.S. Steel began to employ a variety of PR strategies intended to create a positive image of the industry. These efforts served to address negative public perceptions concerning harsh working... View Details

24 Jan 2023
Research & Ideas

Passion at Work Is a Good Thing—But Only If Bosses Know How to Manage It

Who wouldn't want to work for a company that values passion? And what employer wouldn't seek an employee who’s deeply passionate about their work? But, here's the rub, according to recent research from Harvard Business School: Employees and employers can have... View Details

Keywords: by Sean Silverthorne

Web

Behavioral Finance & Financial Stability

Victoria’s other research here and Boris’ other research here . More Info Financial Market Risk Perceptions and the Macroeconomy By: Carolin Pflueger , Emil Siriwardane & Adi Sunderam MAR 2020 This research provides evidence that... View Details

September 2007
Article

(Noisy) Communication

By: Bharat Anand and Ron Shachar

Communication is central to many settings in marketing and economics. A focal attribute of communication is miscommunication. We model this key characteristic as a noise in the messages communicated, so that the sender of a message is uncertain about its perception by... View Details

Keywords: Communication Intention and Meaning; Interpersonal Communication; Cost vs Benefits; Marketing Communications; Performance Improvement; Mathematical Methods

Forthcoming
Article

Overestimation in the Aggregation of Emotional Intensity of Social Media Content

By: Jonas Paul Schone, Matthew D. Rocklage, Brian Parkinson and Amit Goldenberg

Users on social media are regularly presented with sequences of emotional content in their newsfeeds, which affects their viewpoints and emotions. Could the way users aggregate and remember emotional content from their feeds contribute to the fact emotions are... View Details

Article

Breakthroughs and the 'Long Tail' of Innovation

The largely erroneous perception that breakthroughs are impossible to predict arises from the tendency to focus on just the breakthroughs while ignoring the iterative process of invention and its distribution of outcomes. When all inventions are considered, they... View Details

Keywords: Diversity; Collaborative Innovation and Invention; Independent Innovation and Invention; Innovation and Management; Business Processes; Performance Capacity; Performance Improvement

21 Jan 2010
Working Paper Summaries

Going Through the Motions: An Empirical Test of Management Involvement in Process Improvement

Keywords: by Anita L. Tucker; Health

Research Summary

Overview

Professor Huang examines the micro-foundations of entrepreneurship: the individual-level decision-making processes that influence entrepreneurs’ ability to acquire resources that they need, yet lack, especially financial capital. Deploying a variety of methods from... View Details

March 2020
Article

Gender Differences in Communicative Abstraction

By: Priyanka D. Joshi, Cheryl J. Wakslak, Gil Appel and Laura Huang

Drawing on construal level theory, which suggests that experiencing a communicative audience as proximal rather than distal leads speakers to frame messages more concretely, we examine gender difference in linguistic abstraction. In a meta-analysis of prior studies... View Details

Keywords: Construal Level Theory; Psychological Distance; Gender; Communication; Leadership

11 Aug 2022
Research & Ideas

When Parents Tell Kids to ‘Work Hard,’ Do They Send the Wrong Message?

suggests that those messages may have an unintended consequence, making people believe that someone who isn’t succeeding isn’t bothering to try. And those perceptions can perpetuate inequality in society. "How do all of these lessons... View Details

Keywords: by Michael Blanding; Education

06 May 2010
Working Paper Summaries

Introductory Reading For Being a Leader and The Effective Exercise of Leadership: An Ontological Model

Keywords: by Werner Erhard, Michael C. Jensen, Steve Zaffron & Kari L. Granger; Education

October 6, 2015
Article

Compared to Men, Women View Professional Advancement as Equally Attainable, but Less Desirable

By: Francesca Gino, Caroline Ashley Wilmuth and Alison Wood Brooks

Women are underrepresented in most high-level positions in organizations. While a great deal of research has provided evidence that bias and discrimination give rise to and perpetuate this gender disparity, in the current research, we explore another explanation: men... View Details

Keywords: Personal Development and Career; Gender

10 Nov 2022
Research & Ideas

Too Nice to Lead? Unpacking the Gender Stereotype That Holds Women Back

If you’re a woman in the workplace, chances are your boss and colleagues expect you to be nicer than your male peers, new research suggests. And that perception could contribute to differences in which jobs you are hired for, which tasks... View Details

Keywords: by Shalene Gupta

29 Apr 2013
Working Paper Summaries

Exclusive Preferential Placement as Search Diversion: Evidence from Flight Search

Keywords: by Benjamin G. Edelman & Zhenyu Lai; Publishing; Technology

May 2022
Case

Thinking Outside the Wine Box (A): Mekanism and the Franz for Life Campaign

By: Tomomichi Amano, Elie Ofek, Mengjie Cheng and Amy Klopfenstein

This case provides an overview of “Franz for Life,” an advertising campaign that independent advertising agency Mekanism created and executed to revitalize the brand image of Franzia, a low-cost boxed wine. For several years, Franzia’s popularity declined among... View Details

Keywords: Marketing; Brands and Branding; Marketing Strategy; Digital Marketing; Social Marketing; Marketing Communications; Product Positioning; Food and Beverage Industry; Advertising Industry; United States