Publications

23 Apr 2012
Research & Ideas

How to Brand a Next-Generation Product

significant changes and improvements for each successive model. Even though participants had no information about the actual features of the products, participants predicted much greater change when the latest version was named MagiColor... View Details

Keywords: by Carmen Nobel

12 Oct 1999
Research & Ideas

Decoding the DNA of the Toyota Production System

rules, individuals are repeatedly conducting experiments, testing in operation the hypotheses built into the designs of individual work activities, customer-supplier connections, pathways, and improvement... View Details

Keywords: by H. Kent Bowen & Steven Spear; Manufacturing; Transportation; Auto

Career Coach

Robert Kimmel

outside of work. Robert has been a Project Leader at Boston Consulting Group and has worked with private-equity-backed companies as part of the Portfolio Improvement Group at Audax Private Equity. His direct View Details

Keywords: Consulting; Consumer Products; Entrepreneurship; Manufacturing; Private Equity; Financial Services (All)

September 2010 (Revised September 2013)
Supplement

Aspen Skiing Company (C)

By: Michael W. Toffel and Stephanie van Sice

Having begun improving the environmental performance of its own operations, Aspen Skiing Company is considering "greening" its supply chain and lobbying for greenhouse gas regulations. A world renowned ski resort vulnerable to global climate change, Aspen's activities... View Details

Keywords: Environmental Sustainability; Supply Chain; Entertainment and Recreation Industry; Sports Industry; Aspen

June 2021
Case

One Family Textiles: Stepping Back to Move Forward?

By: V.G. Narayanan, Alpana Thapar and Fares Khrais

This case explores how a family business builds a board that includes independent directors that helps to professionalize and strengthen governance in the company. The case relates to One Family Textiles, an Abu Dhabi-headquartered manufacturer of garments. The company... View Details

Keywords: Governance; Growth and Development Strategy; Operations; Governing and Advisory Boards; Business History; Decision Making; Accounting

2022
White Paper

Census II of Free and Open Source Software - Application Libraries

By: Frank Nagle, James Dana, Jennifer Hoffman, Steven Randazzo and Yanuo Zhou

Produced in partnership with Harvard Laboratory for Innovation Science (LISH) and the Open Source Security Foundation (OpenSSF), Census II is the second investigation into the widespread use of Free and Open Source Software (FOSS). The Census II effort utilizes data... View Details

Keywords: Open Source Software; Applications and Software; Cybersecurity; Open Source Distribution

Read Now

Rob Markey is a Senior Lecturer of Business Administration in the Technology and Operations Unit at Harvard Business School. He teaches Managing Service Operations in the MBA elective curriculum. The course focuses on how to effectively design,... View Details

April 2025
Case

Breezm: Innovative 3D-Printed Eyewear (A)

By: Juan Alcácer, Brian Mao Fu and Adina Wong

In 2023, Breezm, a South Korean startup, faced a strategic decision about how to grow its innovative 3D-printed, custom-fit eyewear business. Co-founded in 2017 by Zenma Park and Wooseok Sung, Breezm combined facial scanning, AI, and in-house production to solve the... View Details

Keywords: 3D Printing; Eyeyewear; Growth; Business Startups; AI and Machine Learning; Technological Innovation; Growth and Development Strategy; Risk and Uncertainty; Expansion; South Korea

May 2020
Teaching Note

Talismark

By: Richard S. Ruback, Royce Yudkoff and Ahron Rosenfeld

Teaching Note for HBS Case No. 211-097. Talismark negotiated waste hauling contracts for small and medium size companies. Its owners, Charles Muszynski and Marshall Staiman, were able to grow the business by more than 30% per year since it was founded, but believed... View Details

Keywords: Small Business; Small Business Administration; Infrastructure; Restructuring; Business Processes; Information Management; Sales; Organizational Change and Adaptation; Wastes and Waste Processing

10 Jun 2008
First Look

First Look: June 10, 2008

Group has navigated through the significantly different political and economic changes in China to succeed as a global leader in the auto parts industry and to develop into a broad business conglomerate. Beginning in 1994, when it first began its View Details

Keywords: Martha Lagace

22 Apr 2019
HBS Seminar

Francesca Rossi, AI Ethics Global Leader, IBM

28 Jun 2007
Working Paper Summaries

Alignment in Cross-Functional and Cross-Firm Supply Chain Planning

Keywords: by Santiago Kraiselburd & Noel Watson

December 2017 (Revised January 2018)
Case

NatureSweet

By: Jose Alvarez, Forest Reinhardt and Natalie Kindred

This case describes the business model and workplace philosophy of NatureSweet, a privately owned, vertically integrated greenhouse grower and marketer of fresh tomatoes with sales across the United States and $329 million in 2016 revenues. CEO Bryant Ambelang treated... View Details

12 Jul 2022
Cold Call Podcast

Can the Foodservice Distribution Industry Recover from the Pandemic?

Keywords: Re: David E. Bell; Service; Food & Beverage

November 2009 (Revised August 2011)
Case

Warner Bros. Entertainment

By: Gary P. Pisano and Alison Berkley Wagonfeld

Examines the process used by a major motion picture studio to develop and select movie projects. Warner Bros.' strategy is to focus its efforts on a small number of major "event" films (i.e., films with the potential to generate gross box office receipts of $300... View Details

Keywords: Decision Choices and Conditions; Film Entertainment; Risk Management; Product Development; Strategic Planning; Projects; Sales; Motion Pictures and Video Industry

March 2021 (Revised February 2025)
Teaching Note

Afterpay U.S.: The Omnichannel Dilemma

By: Antonio Moreno and Anibha Singh

Teaching Note for HBS Case No. 519-086. In 2018, Nick Molnar, the founder of the Australia-based online payment service Afterpay began its expansion to the U.S. market. The service had gained a loyal following in Australia by enabling customers to pay for online... View Details

November 2009
Case

The HLB Turnaround

By: Lynda M. Applegate, Bhaskar Chakravorti and Laura Winig

Ford Pearson has recently taken over as CEO of HLB, a Chicago-based product design and development firm (and once one of the largest in the business), to help turn it around after a series of crises that had seriously threatened its survival. Pearson has personally... View Details

Keywords: Business Organization; Business or Company Management; Private Equity; Restructuring; Product Design; Corporate Finance