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Show Results For
- All HBS Web
(577)
- People (1)
- News (142)
- Research (345)
- Events (2)
- Multimedia (6)
- Faculty Publications (139)
- 24 Apr 2020
- Op-Ed
Lessons from the NFL: Virtual Hiring, Leadership, Building Teams and COVID-19
scheduled dates—albeit in a modified (virtual) form. NFL scouts had the entire 2019 college football season to evaluate prospects. The NFL Combine, another opportunity to see select recruits in action, went ahead as planned at the start of the year, and recruits are... View Details
- 09 Jan 2020
- Blog Post
Navigating Grey in the Ever-Evolving Tech Community
one day I might want to start something of my own. That said, I did not *gasp* have a career plan when I arrived at HBS. But I knew I wanted to work with creators and content in one way or another, and I knew I wanted to continue working in View Details
- 17 Nov 2015
- Lessons from the Classroom
How Activist Investors Became Respectable
online well before any regulatory filing disclosed his holdings in the company. These tactics may have been designed for drama, but the investment strategy and its scale are nothing unusual today. Activist shareholders and the hedge funds... View Details
- 01 Jun 2022
- News
Eyes in the Skies
firm whether a vessel carrying vital goods has left port or show an insurance company the damage a tornado has left in its wake. Customers access the BlackSky constellation through an online portal that allows them to image locations... View Details
Keywords: Alexander Gelfand
- 01 Jun 2014
- News
The Digital Deck
As a professor in the Strategy Unit, Bharat Anand has studied how media companies move a traditional product into the online space. Some have managed that transition well, he says, and others have not. In... View Details
Keywords: Julia Hanna
- 01 Mar 2016
- News
Case Study: Paper Chase
6, 2000) + ONLINE web-only content It’s all about social media! This business will grow from robust word-of-mouth recommendations, and based on my experience, these tactics should work well: (1) Send samples to social View Details
- 29 May 2007
- First Look
First Look: May 29, 2007
Business School Case 707-474 In 2006, newspaper firms in developed markets were severely threatened on three fronts: the growth of online news, online classified advertising, and free newspapers. Schibsted,... View Details
Keywords: Martha Lagace
- 04 Jul 2005
- Research & Ideas
Should You Outsource Your Marketing?
that outside expertise is often needed. Sony, a legendary marketer, outsourced its program to market products through its online "Sony Style" store, recognizing that they needed expertise in areas such as customer database... View Details
Keywords: by Poping Lin
- Web
Departments | Employment
Creative Educational Software Development Program Innovation IT Operations, which includes: Infrastructure Support Media Services Technology Consulting Technology Services for Faculty, MBA Students, Executive Education Participants, and... View Details
- 05 Feb 2019
- First Look
New Research and Ideas, February 5, 2019
test,” which would reveal the longer-term health of the country’s largest banks. Purchase this case:https://hbsp.harvard.edu/product/219038-PDF-ENG Harvard Business School Case 919-013 Fishbowl Fishbowl is a social media app that allows... View Details
Keywords: Dina Gerdeman
- 04 Nov 2008
- First Look
First Look: November 4, 2008
http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=709011 Marc Abrahams: Annals of an Improbable Entrepreneur Harvard Business School Case 409-013 Marc Abrahams was a media entrepreneur who specialized in... View Details
Keywords: Martha Lagace
- 17 Nov 2020
- In Practice
How Retailers Can Thrive in a Shopping Season Like No Other
stay-at-home orders will likely make brick-and-mortar stores and shopping malls less appealing to consumers, and will likely fuel online shopping. On a more positive side, consumers are likely to continue to indulge in little luxuries... View Details
- 01 Aug 1998
- News
Spring Reunions: Milestones and Memories
technology and entertainment. Since graduation, his career path has wound its way through pay-per-view television programming and new media business development to his current job as president of E! Online. Based on his experience writing... View Details
Keywords: Eileen K. McCluskey
- 19 Feb 2010
- News
The MBA Oath Debate
After months of glowing press accounts, the MBA Oath, a voluntary HBS student-crafted pledge that asks graduating MBAs to commit to the creation of value “responsibly and ethically,” has hit a media rough patch. Critics now see little... View Details
- 06 Feb 2007
- First Look
First Look: February 6, 2007
consumption moves to the digital medium? Provides a view of the news industry in mid-2006 and discusses the impact of an increasingly fractured media landscape and various media format's ability to capture... View Details
Keywords: Martha Lagace
- 07 Oct 2008
- First Look
First Look: October 7, 2008
http://www.hbs.edu/research/pdf/09-043.pdf Media versus Special Interests Authors:Alexander Dyck, David Moss, and Luigi Zingales Abstract We argue that profit-maximizing media helps overcome the problem of... View Details
Keywords: Martha Lagace
- 02 May 2005
- What Do You Think?
Where is Consumer Generated Marketing Taking Us?
the time, I bet he would have spent significant time on the online underground." Fernando Polo dismissed the potential pitfalls of bias caused by listening only to outspoken users of the Internet by saying, "Excuses such as... View Details
Keywords: by James Heskett
- 11 Jun 2014
- News
The First Five Years: Brittani Rettig (MBA 2010)
share my healthy tips and inspirational stories on major media outlets like Good Morning Texas, Sheryl Sandberg's Lean In online community, and on Greatist.com. In addition to the blog, I have also launched... View Details
- 17 May 2016
- First Look
May 17, 2016
and announcing the product launch through social media channels, the company finds significant customer interest. With only two weeks of promising data, the CEO must decide whether or not to abandon the planned sale to pursue the new... View Details
Keywords: Sean Silverthorne
- 17 Jun 2020
- News
Toronto Copes with COVID-19 Via Webinars; Alumni Respond to Pandemic in Philippines
social connection by taking a real lunch break. For example, take a Zoom yoga class with a friend, or check in with a mentor/mentee, or enjoy tuna melts with your family downstairs. Finally, go untouchable from all news media and social... View Details
Keywords: Margie Kelley