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    • Multimedia  (3)
  • Faculty Publications  (185)
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  • 26 Feb 2008
  • First Look

First Look: February 26, 2008

retail trading areas. We hypothesize two effects, cannibalization and complementarity, and conjecture that the magnitude of these effects may change over time and may differ between the catalog and online channels. We find that opening... View Details
Keywords: Martha Lagace
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