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Show Results For
- All HBS Web
(2,060)
- People (5)
- News (476)
- Research (1,250)
- Events (9)
- Multimedia (22)
- Faculty Publications (861)
- 2015
- Other Teaching and Training Material
Marketing Reading: Digital Marketing
By: Sunil Gupta and Joseph Davin
Digital technology has changed how consumers search for information, interact with each other, and buy products. The popularization of these technologies has made it possible for companies to have a better understanding of their customers' decision journey and... View Details
Keywords: Advertising; Buzz Marketing; Internet Marketing; Marketing; Marketing Management; Social Media; Social Networks; Viral Marketing; Word-of-mouth Marketing; Digital; Internet; Marketing Channels; Marketing Reference Programs; Online Advertising; Advertising Industry
Gupta, Sunil, and Joseph Davin. "Marketing Reading: Digital Marketing." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8224, 2015.
Ethan C. Rouen
Ethan Rouen is an associate professor of business administration in the Accounting and Management Unit at Harvard Business School, where he teaches the elective course Reimagining Capitalism. From 2020 to 2022, he served as the faculty co-chair of the
- 2021
- Case
NiPay's Pricing Conundrum
By: Marco Bertini and Oded Koenigsberg
NiPay is a software provider competing in the Nigerian business-to-business payments market. Founded by Idaku Ibrahim nearly 20 years ago, NiPay sells two products to retailers and other merchants, which enable individual shoppers to transact either online or via a... View Details
Bertini, Marco, and Oded Koenigsberg. "NiPay's Pricing Conundrum." London Business School Case, 2021. Electronic.
- June 2012
- Case
Innovating at AT&T: Partnering to Lead the Broadband Revolution
By: Lynda M. Applegate, Phillip Andrews and Kerry Herman
In 2010, the U.S. retail market value for next-generation non-handset wirelessly-enabled devices was just over $1 billion. By 2011 it had grown 1,141% to $13.2 billion and was forecast to reach $24.7 billion in 2015. At the same time, user demand for data was surging... View Details
Keywords: Innovation & Entrepreneurship; Team Leadership; Emerging Technologies; Business Models; Business To Business; Corporate Vision; Growth Strategy; Corporate Culture; Innovation and Invention; Corporate Entrepreneurship; Partners and Partnerships; Leadership; Mobile and Wireless Technology; Growth and Development Strategy; Globalized Firms and Management; Business Model; Technology Industry; United States
Applegate, Lynda M., Phillip Andrews, and Kerry Herman. "Innovating at AT&T: Partnering to Lead the Broadband Revolution." Harvard Business School Case 812-124, June 2012.
- 14 Dec 2012
- News
Something for the weekend
- 22 Dec 2015
- News
The curation of insights at incubators
- August 2023
- Case
BYD, China, and Global Electric Vehicle Rivalry
By: Cynthia A. Montgomery and Max Hancock
In 2023, BYD, a Chinese electric vehicle (EV) maker, surpassed Tesla to become the world's best-selling EV brand. BYD began selling mobile phone batteries in 1995, acquired a license to sell vehicles in 2002, and spent two decades building its EV brand, growing its... View Details
Keywords: Competition; Competitive Strategy; Expansion; Segmentation; Vertical Integration; Market Participation; Environmental Sustainability; Auto Industry; Electronics Industry; China; Europe; United States; Japan; South Korea
Montgomery, Cynthia A., and Max Hancock. "BYD, China, and Global Electric Vehicle Rivalry." Harvard Business School Case 724-358, August 2023.
- 23 Sep 2019
- News
Measuring the Effects of Loan Forgiveness
- November 1974
- Case
Job Corps
Describes the efforts of the director of Job Corps to stave off the destruction of his agency by the Nixon administration. In this process, the director built extensive power bases which he mobilized in support of Job Corps. The end result was that Job Corps was not... View Details
Keywords: Business or Company Management; Nonprofit Organizations; Power and Influence; Business and Government Relations
Fenn, Dan H., Jr. "Job Corps." Harvard Business School Case 375-152, November 1974.
- July 1991 (Revised May 1995)
- Case
Work: Craft and Factory in Nineteenth-Century America
Illustrates conditions of work for two types of 19th-century workers: an itinerant craftsman and New England textile factory "operatives," most of whom were women. The contrast is between freedom and geographical and occupational mobility for the craftsman, versus... View Details
McCraw, Thomas K. "Work: Craft and Factory in Nineteenth-Century America." Harvard Business School Case 391-264, July 1991. (Revised May 1995.)
- 08 Jan 2018
- Video
Brain-Based Training for Lifelong Fitness
- 22 Jan 2014
- Working Paper Summaries
Separating Homophily and Peer Influence with Latent Space
Shikhar Ghosh
Shikhar Ghosh is a Professor of Management Practice in the Entrepreneurial Management Unit. He currently teaches in the elective curriculum and is the course head for 3 Technologies that will Change the World. Shikhar received the Apgar Award for innovation in... View Details
- October 2023
- Case
Making Progress at Progress Software (A)
By: Katherine Coffman, Hannah Riley Bowles and Alexis Lefort
In this case, the Human Capital team at Progress Software has identified that some employees have a hard time understanding how to advance within Progress. This realization leads the team to develop several major people-process innovations: the introduction of... View Details
Keywords: Leading Change; Organizational Culture; Performance Evaluation; Prejudice and Bias; Personal Development and Career; Human Capital; Employee Relationship Management; Technology Industry; Bulgaria
Coffman, Katherine, Hannah Riley Bowles, and Alexis Lefort. "Making Progress at Progress Software (A)." Harvard Business School Case 924-010, October 2023.
- 03 Feb 2014
- News
Gates Seen Taking Bigger Products Role at Microsoft
- 21 Jan 2021
- Video
M. V. Subbiah
MV Subbiah, the Executive Chairman of the Murugappa Group, a large Indian business conglomerate, discusses the group’s AMM Foundation and its community initiatives that focuses primarily on small towns and villages. This includes the creation of four schools, the... View Details
- March 2020 (Revised January 2022)
- Case
Michelin: Building a Digital Service Platform
By: Sunil Gupta and Christian Godwin
Michelin, a tire company with over a century of experience, attempts to develop a digital service platform for its fleet and dealer customers. The case focuses on the challenges of bringing a large, well-established company into the digital age. Concerned about the... View Details
Keywords: Change; Transformation; Customer Focus and Relationships; Decision Making; Leading Change; Growth and Development; Strategy; Digital Platforms; Internet and the Web; Auto Industry; Travel Industry; Transportation Industry; United States; France
Gupta, Sunil, and Christian Godwin. "Michelin: Building a Digital Service Platform." Harvard Business School Case 520-061, March 2020. (Revised January 2022.)
- November 2011 (Revised October 2014)
- Case
The 2010 Chilean Mining Rescue (A)
By: Amy C. Edmondson, Faaiza Rashid and Herman B. "Dutch" Leonard
On August 5, 2010, 700,000 tons of some of the hardest rock in the world caved in Chile's century-old San José mine. The collapse buried 33 miners at a depth almost twice the height of the Empire State Building-over 600 meters (2000 feet) below ground. Never had a... View Details
Edmondson, Amy C., Faaiza Rashid, and Herman B. "Dutch" Leonard. "The 2010 Chilean Mining Rescue (A)." Harvard Business School Case 612-046, November 2011. (Revised October 2014.)
- February 2009 (Revised December 2010)
- Case
Windows Vista
By: Benjamin Edelman
Microsoft designs, modifies, publicizes, and distributes Windows Vista—against a backdrop of consumers already largely satisfied with their existing Windows XP systems. Microsoft must decide what features to include and what to drop, how to compete with its own... View Details
Keywords: Product Launch; Demand and Consumers; Partners and Partnerships; Competition; Software; Computer Industry
Edelman, Benjamin. "Windows Vista." Harvard Business School Case 909-038, February 2009. (Revised December 2010.) (request a courtesy copy.)