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  • March 1991 (Revised October 1991)
  • Background Note

Manage Orders, Satisfy Customers, Make Money

By: Benson P. Shapiro and John J. Sviokla
Keywords: Customer Satisfaction; Order Taking and Fulfillment
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Shapiro, Benson P., and John J. Sviokla. "Manage Orders, Satisfy Customers, Make Money." Harvard Business School Background Note 591-098, March 1991. (Revised October 1991.)
  • 10 Jan 2008
  • Sharpening Your Skills

Sharpening Your Skills: Operations Management

and involves all levels of the organization. How Can Operations Become A Competitive Advantage? Operations and the Competitive Edge Many managers expect operations organizations to fulfill only a support role. But an effective operations... View Details
  • July 1985 (Revised January 1988)
  • Case

American Hospital Supply Corp.: The ASAP System (A)

American Hospital Supply, the largest firm in the U.S. hospital supply industry, has achieved success in part through the use of information systems. Changes in the hospital marketplace suggest a shift in strategy would be appropriate. What role should information... View Details
Keywords: Information Technology; Order Taking and Fulfillment; Distribution Industry; Health Industry; United States
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Vitale, Michael R. "American Hospital Supply Corp.: The ASAP System (A)." Harvard Business School Case 186-005, July 1985. (Revised January 1988.)
  • August 2014 (Revised March 2015)
  • Case

Reinventing Retail: ShopRunner's Network Bet

By: Benjamin Edelman and Karen Webster
ShopRunner considers adjustments to improve its online shopping service which offers no-charge two-day shipping as well as easy returns and other conveniences. Competitors' diverse pricing models and ancillary benefits raise questions about how to structure and price... View Details
Keywords: Shopping Club; Coop; Pricing; Shipping; Marketing Channels; Global Strategy; Order Taking and Fulfillment; Information Technology Industry; Retail Industry; United States; China
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Edelman, Benjamin, and Karen Webster. "Reinventing Retail: ShopRunner's Network Bet." Harvard Business School Case 915-002, August 2014. (Revised March 2015.) (request a courtesy copy.)
  • February 2001 (Revised November 2019)
  • Supplement

Delivery Problems at Arrow Electronics, Inc. (B)

By: Andrew P. McAfee, Frances X. Frei and Kerry Herman
Supplements the (A) case. A rewritten version of an earlier case. View Details
Keywords: Order Taking and Fulfillment; Problems and Challenges; Business Processes; Distribution Industry; Electronics Industry
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McAfee, Andrew P., Frances X. Frei, and Kerry Herman. "Delivery Problems at Arrow Electronics, Inc. (B)." Harvard Business School Supplement 601-132, February 2001. (Revised November 2019.)
  • February 2001 (Revised November 2019)
  • Case

Delivery Problems at Arrow Electronics, Inc. (A)

By: Andrew P. McAfee, Frances X. Frei and Kerry Herman
Describes a dramatic decrease in service levels (on-time shipments) from the warehouse network of a large electronics distributor. Students need to analyze the root cause of the problem and propose actions. A rewritten version of an earlier case. View Details
Keywords: Order Taking and Fulfillment; Problems and Challenges; Business Processes; Distribution Industry; Electronics Industry
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McAfee, Andrew P., Frances X. Frei, and Kerry Herman. "Delivery Problems at Arrow Electronics, Inc. (A)." Harvard Business School Case 601-131, February 2001. (Revised November 2019.)
  • August 2001 (Revised March 2003)
  • Case

PassAct, Inc.

PassAct is a virtual distributor for high-tech R&D components and products, taking orders from researchers within companies, passing them on to appropriate suppliers, and monitoring fulfillment. Customers order from a Web-based catalog with built-in work-flow... View Details
Keywords: Internet and the Web; Order Taking and Fulfillment; Web Services Industry
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McAfee, Andrew P. "PassAct, Inc." Harvard Business School Case 602-026, August 2001. (Revised March 2003.)
  • 05 May 2014
  • News

Acustom Apparel Takes On E-Commerce

Keywords: Clothing and Clothing Accessories Stores; Retail Trade
  • July 1994 (Revised August 1994)
  • Case

Pacific Bell: Centrex Reengineering

Describes the redesign and rollout of the new order-fulfillment process for a flagship product at Pacific Bell. Pacific Bell is one of the Regional Bell Operating Companies comprised of seven regional business units. Rather than implement the new process, roles, and... View Details
Keywords: Organizational Change and Adaptation; Change Management; Information Technology; Order Taking and Fulfillment; Telecommunications Industry
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Stoddard, Donna B., and Sirkka Jarvenpaa. "Pacific Bell: Centrex Reengineering." Harvard Business School Case 195-098, July 1994. (Revised August 1994.)
  • February 2008
  • Case

Campbell Soup Company: Selling Channel Innovation to Customers

Campbell Soup, like most food manufacturers, faced grocery chain and wholesale demand for its goods driven by Campbell's own promotional pricing structure rather than retail consumer demand. Former policies to encourage overstock created huge swings in production and... View Details
Keywords: Information Technology; Distribution Channels; Order Taking and Fulfillment; Manufacturing Industry; Food and Beverage Industry
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Ton, Zeynep. "Campbell Soup Company: Selling Channel Innovation to Customers." Harvard Business School Case 608-141, February 2008.
  • April 2009
  • Case

Supply Chain Optimization at Hugo Boss (A)

By: Ananth Raman, Nicole DeHoratius and Zahra Kanji
We evaluate the impact of a supply chain pilot implemented at Hugo Boss. This pilot entailed altering the way in which Hugo Boss orders from its suppliers. We explore the challenge of assessing the impact of supply chain change, the link between operational performance... View Details
Keywords: Order Taking and Fulfillment; Logistics; Supply Chain Management; Performance Evaluation; Sales; Apparel and Accessories Industry; Retail Industry; Europe
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Raman, Ananth, Nicole DeHoratius, and Zahra Kanji. "Supply Chain Optimization at Hugo Boss (A)." Harvard Business School Case 609-029, April 2009.
  • September 1991 (Revised September 2010)
  • Case

Dore-Dore

By: Janice H. Hammond and Audris Wong
Dore-Dore, a French manufacturer of socks and children's knitwear, has just converted a portion of its knitwear operations to a flexible modular system to allow faster response and greater flexibility. The case provides an opportunity to assess the changes in knitwear... View Details
Keywords: Order Taking and Fulfillment; Logistics; Production; Performance Productivity; Apparel and Accessories Industry; France
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Hammond, Janice H., and Audris Wong. "Dore-Dore." Harvard Business School Case 692-028, September 1991. (Revised September 2010.)
  • April 2021
  • Supplement

Buy Online, Pickup in Store: Vice President of E-Commerce Supplement

By: Antonio Moreno, Santiago Gallino and Amy Klopfenstein
In April 2019, Sylvarella VP of E-Commerce Charla Limont must review an analysis of her department’s sales data to determine the impact of the company’s Buy Online, Pickup in Store (BOPS) program. The program implementation created significant problems for the... View Details
Keywords: Operations; Service Delivery; Logistics; Infrastructure; Distribution Channels; Order Taking and Fulfillment; Analysis; Retail Industry; Apparel and Accessories Industry; United States; Canada
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Moreno, Antonio, Santiago Gallino, and Amy Klopfenstein. "Buy Online, Pickup in Store: Vice President of E-Commerce Supplement." Harvard Business School Supplement 621-106, April 2021.
  • June 2010
  • Case

FoldRite Furniture Company: Planning to Meet a Surge in Demand

By: Steven C. Wheelwright and Afarin Bellisario
Demand for folding and stackable chairs and tables at FoldRite Furniture Co. is unexpectedly strong. The company spent the previous two years improving manufacturing quality and efficiency, dropping poor-performing product lines, developing new products that are... View Details
Keywords: Manufacturing; Production Capacity; Production Scheduling; Risk Management; Growth Management; Production; Logistics; Order Taking and Fulfillment; Business Strategy; Manufacturing Industry; Consumer Products Industry; United States; Europe
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Wheelwright, Steven C., and Afarin Bellisario. "FoldRite Furniture Company: Planning to Meet a Surge in Demand." Harvard Business School Brief Case 104-555, June 2010.
  • 12 PM – 1 PM EST, 13 Feb 2018
  • Webinars: Career

Managing the High-Intensity Workplace

People today are under intense pressure to be "ideal workers"--totally committed to their jobs and always on call. How do people cope with these pressures and what are some of the dysfunctional consequences for individuals and for their organizations? While complete... View Details
  • March 1994
  • Case

Bose Corp.: The JIT II Program (A)

By: Roy D. Shapiro and Bruce Isaacson
Bose Corp. is evaluating an unusual plan to manage relationships with vendors that supply components for Bose speakers. The company must decide: 1) which planning and ordering activities should be performed by Bose and which can be performed by vendors, 2) how much... View Details
Keywords: Supply Chain Management; Planning; Production; Alliances; Order Taking and Fulfillment; Electronics Industry
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Shapiro, Roy D., and Bruce Isaacson. "Bose Corp.: The JIT II Program (A)." Harvard Business School Case 694-001, March 1994.
  • Portrait Project

Chao Zeng

environment for a cheerful, naive teenager. This experience taught me courage and determination. I learned how to take control of the situation, fight against whatever challenge to fulfill my job, and advocate for those who need my help.... View Details
  • March 1993
  • Case

Liz Claiborne, Inc. and Ruentex Industries, Ltd. (Abridged)

By: Roy D. Shapiro and Marie-Therese M. Flaherty
Details the evolution of a value-creating supplier-buyer partnership. Describes the buyer's (Liz Claiborne) manufacturing and marketing strategy, and details the workings of the firm's relationship with an important Taiwanese supplier of piece goods (Ruentex Industries... View Details
Keywords: Marketing Strategy; Order Taking and Fulfillment; Production; Supply Chain Management; Alliances; Value Creation; Manufacturing Industry
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Shapiro, Roy D., and Marie-Therese M. Flaherty. "Liz Claiborne, Inc. and Ruentex Industries, Ltd. (Abridged)." Harvard Business School Case 693-098, March 1993.
  • March 2003
  • Case

Zara

Fashion retailer ZARA has achieved spectacular growth via a distinctive design-on-demand operating model. This case describes this model and outlines a number of challenges facing the company, with a particular emphasis on its international expansion. Includes color... View Details
Keywords: Business Model; Globalized Firms and Management; Production; Order Taking and Fulfillment; Fashion Industry; Retail Industry
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Arnold, David J., and Guillermo D"Andrea. "Zara." Harvard Business School Case 503-050, March 2003.
  • Web

FOCUS Foods Wins Social Enterprise Grand Prize 2015 | Social Enterprise | Harvard Business School

FOCUS Foods Wins Social Enterprise Grand Prize 2015 Julia Kurnik More Impact Stories A Pathway to Pursue Aspirations Mizuho Kanai 2018 While Mizuho Kanai (MBA 2018) was fulfilling her summer internship at NPR, her manager recommended that... View Details
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