Emergency Management - Publications - Faculty & Research - Harvard Business School

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2022
Book

Purpose + Profit: How Business Can Lift Up the World

By: George Serafeim

The roadmap and best practices to reap the enormous value that can emerge when your business prioritizes social and environmental goals—such as climate change, diversity and inclusion, and sustainability—right alongside the pursuit of profit.

We not only... View Details

Keywords: ESG (Environmental, Social, Governance) Performance; Profitability; Business And Society; Organizations; Mission and Purpose; Goals and Objectives; Social Issues; Environmental Sustainability; Value Creation; Organizational Change and Adaptation

2008
Simulation

Strategic Innovation Simulation: Back Bay Battery

By: Willy C. Shih and Clayton Christensen

This online simulation allows students to play the role of a business unit manager at Back Bay Battery Company who faces the dilemma of balancing a portfolio of investment strategies across products in the rechargeable battery space. Players have to manage R&D... View Details

Keywords: Competitive Strategy; Disruptive Innovation; Growth and Development Strategy; Innovation and Management; Investment; Product Development; Research and Development; Battery Industry

September 2015
Teaching Note

Sustainability at IKEA Group

By: Michael W. Toffel

Can IKEA Group double its global sales within a decade by expending in emerging markets while implementing on its ambitious sustainability strategy that included focusing on raw material sourcing and suppliers’ production processes? The case focuses on IKEA Group’s... View Details

Keywords: Supply Chain Management; Emerging Markets; Environmental Sustainability; Globalized Markets and Industries; Consumer Products Industry

March 2014
Teaching Plan

Amul Dairy

By: Ray A. Goldberg and Matthew Preble

In 2013, Rahul Kumar, the managing director of Amul dairy, India's leading dairy firm, had to decide how to position his firm for the future in light of India's growing population and demand for dairy. How could he maintain the firm's cooperative structure, address the... View Details

July 2013
Case

Amul Dairy

By: Ray Goldberg and Ian McKown Cornell

In 2013, Rahul Kumar, the managing director of Amul dairy, India's leading dairy firm, had to decide how to position his firm for the future in light of India's growing population and demand for dairy. How could he maintain the firm's cooperative structure, address the... View Details

Keywords: Agribusiness; Dairy; Policy; Corporate Strategy; Nutrition; Agriculture and Agribusiness Industry; India

Linda A. Hill

Linda A. Hill is the Wallace Brett Donham Professor of Business Administration at the Harvard Business School and Faculty Chair of the Leadership Initiative. Hill is regarded as one of the top experts on leadership and innovation. Hill is... View Details

2012
Chapter

Leading in Crises: Observations on the Political and Decision-Making Dimensions of Response

By: Herman B. Leonard and Arnold M. Howitt

Emergency response organizations, as we have argued in earlier writing, must deal with both "routine emergencies" (dangerous events, perhaps extremely severe, that are routine because they can be anticipated and prepared for) and "true crises" (which, because of... View Details

Keywords: Strategy; Leadership; Decision Choices and Conditions; Crisis Management; Government and Politics

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Joseph B. Fuller

Joseph Fuller is a Professor of Management Practice in General Management and Entrepreneurship. He founded and co-leads the school’s project, Managing the Future of Work, as well as the Harvard Project on the Workforce. He currently leads the FIELD Global Capstone... View Details

Profile

Kayode Ogunro

a difference that has an enduring impact on the development fortunes of underserved emerging markets. What did you learn during the job search process? My job search process was atypical, as I had a very specific idea of what I wanted and... View Details

Keywords: Investment Management / Hedge Fund; Investment Management / Hedge Fund; Investment Management / Hedge Fund; Investment Management / Hedge Fund; Investment Management / Hedge Fund

October 1998 (Revised December 2001)
Case

Procter & Gamble: Always Russia

P&G has rapidly gained market leadership in Russia with the Always feminine protection brand. The distinctive emerging market strategies employed by P&G are discussed. In planning further market development, the management team faces three decisions: 1) whether to... View Details

Keywords: Strategy; Emerging Markets; Planning; Consumer Products Industry; Russia

September 2007
Supplement

Ravi Venkatesan, Chairman, Microsoft India

By: Tarun Khanna and Krishna G. Palepu

Ravi Venkatesan, chairman of Microsoft India, discusses market entry, localization, and intellectual property rights in emerging markets. View Details

Keywords: Multinational Firms and Management; Intellectual Property; Emerging Markets; Market Entry and Exit; Information Technology Industry; India

07 Feb 2023
Research & Ideas

Supervisor of Sandwiches? More Companies Inflate Titles to Avoid Extra Pay

If it seems like everyone is a manager these days, you may be onto something. Not only is there a profusion of assistant managers, there are also now carpet shampoo and food cart managers, directors of first impressions, assistant bingo... View Details

Keywords: by Scott Van Voorhis

March 2018 (Revised May 2018)
Case

Celgene

By: Malcolm Baker and Emily McComb

In February 2011, Adam Koppel, a managing director at Brookside Capital, the public equity arm of Bain Capital, must decide whether to increase or exit the firm’s position in Celgene Corporation. News has emerged that raises potential safety concerns associated with... View Details

Keywords: Life Sciences; Biotechnology; Public Market Investing; Celgene; Revlimid; Hedge Fund; Growth Stocks; Valuation; Investment; Decision Choices and Conditions; Analysis; Biotechnology Industry

July 2005 (Revised March 2007)
Case

Kansai Digital Phone: Zutto, Gaining Japanese Loyalty

By: Francisco de Asis Martinez-Jerez and James Robert Dillon

Ted Katagi, marketing strategy manager of Kansai Digital Phone (KDP), utilizes customer lifetime value as a key metric to prioritize initiatives in an emergency plan to turn around the company. KDP is a regional phone company in Japan with less than stellar... View Details

Keywords: Customer Relationship Management; Customer Value and Value Chain; Customer Satisfaction; Telecommunications Industry; Electronics Industry; Japan; United States

March 2002 (Revised May 2010)
Case

Apple Stores

This case reveals the genesis of the Apple Stores, a revolutionary retail concept launched by Ron Johnson, Apple Computer's senior vice president of retail. In January 2002, Apple Computer was at the eve of one of the most stunning commercial successes ever known in... View Details

Keywords: Competitive Advantage; Marketing Channels; Consumer Behavior; Innovation and Invention; Computer Industry; Retail Industry

January 2009
Article

From Regional Star to Global Leader

By: Nitin Nohria

Yang Jianguo was recently promoted from country manager for China to global head of product development at a staid French perfume maker. He was chosen for his technical smarts and his knowledge of emerging markets—a critical avenue for growth, given that sales in the... View Details

Keywords: Communication Strategy; Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Leadership Development; Management Teams; Emerging Markets; Product Development; Beauty and Cosmetics Industry; China; Paris

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September 2006 (Revised March 2010)
Case

Teva Pharmaceutical Industries, Ltd

By: Tarun Khanna, Krishna G. Palepu and Claudine Deborah Madras

How do companies develop a strategy that is both low-cost and differentiated without becoming squeezed in the middle? Describes how Teva, Israel's first and largest multinational, achieved its globally dominant position in generic pharmaceuticals, an industry that has... View Details

Keywords: Multinational Firms and Management; Emerging Markets; Rank and Position; Competitive Strategy; Pharmaceutical Industry; India; Israel

Research Summary

Branding in Digital and Social Media

By: Jill J. Avery

This very contemporary line of research explores the rapidly changing digital world, and investigates how emerging technologies are creating a new consumer culture in which consumers expect to be partners in the co-creation of brands. The work explores the branding... View Details

Article

Neither a Bazaar nor a Cathedral: The Interplay between Structure and Agency in Wikipedia's Role System.

By: Ofer Arazy, Hila Lifshitz - Assaf and Adam Balila

Roles provide a key coordination mechanism in peer-production. Whereas one stream in the literature has focused on the structural responsibilities associated with roles, the another has stressed the emergent nature of work. To date, these streams have proceeded largely... View Details

Keywords: Wikipedia; Knowledge Work; Organizational Structure; Knowledge; Information Publishing

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June 2014
Case

Going Social: Durex in China

By: Mikolaj Jan Piskorski and Aaron Smith

When Reckitt Benckiser (RB), a leading consumer goods company, first entered China, it encountered significant challenges. RB's strategy relied on selling high margin products supported by cost-effective advertising and distribution, but the highly competitive Chinese... View Details

Keywords: Distribution; Multinational Firms and Management; Internet and the Web; Marketing Communications; Brands and Branding; Consumer Products Industry; China

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