• May 2015 (Revised October 2015)
• Case

Apple Inc. in 2015

By: David B. Yoffie and Eric Baldwin

At the end of 2014, Apple Inc. recorded the most profitable quarter of any firm in history, and its market capitalization soon topped $700 billion. 'Apple Inc in 2015' explores the history of Apple, its successes under Jobs, its continued growth under Tim Cook, and the... View Details

Keywords: Competition; Innovation; Market Positioning; Marketing Implementation; Planning; Products; Strategy; Strategic Positioning; Technology; Information Technology; Strategic Planning; Product Positioning; Leadership; Communication; Competitive Advantage; Product; Innovation and Invention; Computer Industry; Computer Industry

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Yoffie, David B., and Eric Baldwin. "Apple Inc. in 2015." Harvard Business School Case 715-456, May 2015. (Revised October 2015.)

• 31 May 2011
• Research & Ideas

Japan Disaster Shakes Up Supply-Chain Strategies

The full cultural and sociological aftershocks of the earthquake in Japan—the worst disaster to hit the country since World War II—are washing like a tsunami across many industries as manufacturers and their customers scramble to replace... View Details

Keywords: by Dennis Fisher; Electronics; Electronics; Electronics; Electronics

• 30 May 2018
• Research & Ideas

Should Retailers Match Their Own Prices Online and in Stores?

break. These somewhat captive consumers will gladly pay this price to avoid leaving the store empty-handed. Moreover, rivals will likely follow suit. Low-end retailers often don’t bother Certain types of retailers are especially inclined to self-match, including those... View Details

Keywords: by Dina Gerdeman; Retail

• 12 Mar 2006
• Research & Ideas

New Research Explores Multi-Sided Markets

vertical chain and therefore come up with superior products. One tradeoff would therefore seem to be between large market share and high quality, of which the Microsoft/Apple comparison is a good illustration. Sony illustrates another dimension of vertical integration.... View Details

Keywords: by Sean Silverthorne; Technology

• 20 Apr 2015
• Research & Ideas

The 5 Strategy Rules of Bill Gates, Andy Grove, and Steve Jobs

that no one understood what it did was brilliant," says Yoffie. "That changed the entire structure of the semiconductor industry forever." “They were all in many ways highly imperfect leaders. We didn't want to idealize... View Details

Keywords: by Michael Blanding; Computer

• 19 Sep 2023
• Blog Post

2023 Summer Internships in Business & Environment

joining HBS. Audrey Atencio (MBA 2024, Section G), Summer Internship: Summer Associate, Piva Capital Piva is a San Francisco-based venture capital firm ($500mm AUM) investing in visionary entrepreneurs who are solving the world's critical problems in the View Details

F. Warren McFarlan

Professor McFarlan earned his AB from Harvard University in 1959, and his MBA and DBA from the Harvard Business School in 1961 and 1965 respectively. He has had a significant role in introducing materials on Management Information Systems to all major programs at... View Details

Keywords: e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry

• February 2017 (Revised November 2021)
• Case

Digitalization at Siemens

By: David J. Collis and Tonia Junker

The case discusses the digitalization strategy of Siemens AG, a German-based company operating in manufacturing and electronics. The increasing impact of digital technologies on all of its business units had prompted CEO Joe Kaeser and his team to put digitalization at... View Details

Keywords: Company Management; Digital Technologies; Corporate Strategy; Competition; Information Technology; Information Infrastructure; Manufacturing Industry; Manufacturing Industry

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Collis, David J., and Tonia Junker. "Digitalization at Siemens." Harvard Business School Case 717-428, February 2017. (Revised November 2021.)

• April 2023 (Revised September 2023)
• Case

Apple's iPhone Revolution: Pioneering the Circular Economy

By: George Serafeim

When asked to identify an example of a circular economy business model that has generated billions in revenues for a company, ChatGPT, the famous chatbot that in 2022 rocked the world with its ability to perform a variety of tasks, immediately identified and... View Details

Keywords: Iphone; Smartphone; Waste Management; Recycling; Innovation; Product Upgrade; Product Life Cycle; Sustainability; Climate Impact; Digital; Business Model Innovation; Climate Change; Information Technology; Business Model; Electronics Industry; Information Technology Industry

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Serafeim, George. "Apple's iPhone Revolution: Pioneering the Circular Economy." Harvard Business School Case 123-089, April 2023. (Revised September 2023.)

• Web

Accounting & Management Awards & Honors - Faculty & Research

Management Accounting Section of the American Accounting Association. Susanna Gallani : Winner of the Best Paper Award at the 2022 Conference of the Accounting and Finance Association of Australia and New Zealand, Technology Section, for "The Effects of View Details