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  • 26 Feb 2008
  • First Look

First Look: February 26, 2008

way for higher rates of customer acquisition and higher rates of repeat purchasing among existing customers in the direct channels in the long term. Our results are based on... View Details
Keywords: Martha Lagace
  • 11 Oct 2016
  • First Look

October 11, 2016

startup in the face of fierce competition. From 2011 through 2016, the business evolved from a hobby to a startup with $22 million in revenue and 45 employees, all of whom worked remotely from home. Customer View Details
Keywords: Sean Silverthorne
  • 08 May 2012
  • First Look

First Look: May 8

case:http://cb.hbsp.harvard.edu/cb/product/712028-PDF-ENG Social Strategy at American Express Mikołaj Jan Piskorski and David ChenHarvard Business School Case 712-447 American Express has developed a number of strategic partnerships with Facebook, Foursquare, and... View Details
Keywords: Carmen Nobel
  • 12 Aug 2014
  • First Look

First Look: August 12

514-112 Johnson & Johnson: The Pursuit of Wellness To create the world's healthiest workforce, diversified health care giant Johnson & Johnson (J&J) mandated participation in its "Culture of Health" program globally, View Details
Keywords: Sean Silverthorne
  • 10 Apr 2007
  • First Look

First Look: April 10, 2007

issues is brief and non-technical. Provides actual deferred tax information from AOL's Form 10-K, where net operating loss carry forwards result in a large deferred tax asset and the accounting for software and deferred subscriber View Details
Keywords: Martha Lagace
  • June 2023 (Revised March 2024)
  • Case

Creating World-Class Board Governance at SECO

By: Krishna G. Palepu and Emer Moloney
In Spring 2023, SECO CEO Massimo Mauri had the ambition to grow the €200 million revenue technology company to a €1 billion company by 2030. Founded in Italy in the 1970s, the family-owned company had gone through a period of growth and internationalization,... View Details
Keywords: Family Business; Business Model; Acquisition; Business Growth and Maturation; Talent and Talent Management; Customer Focus and Relationships; Engineering; Governance; Corporate Governance; Governing and Advisory Boards; Growth and Development Strategy; Compensation and Benefits; Retention; Innovation and Invention; Technological Innovation; Going Public; Strategic Planning; Business and Shareholder Relations; Business Strategy; Information Infrastructure; Information Technology; Value Creation; Organizational Change and Adaptation; Computer Industry; Electronics Industry; Industrial Products Industry; Information Technology Industry; Technology Industry; Italy; Europe; Germany; United States; China
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  • 16 Dec 2014
  • First Look

First Look: December 16

Evidence from Randomized Survey Experiments By: Kuziemko, Ilyana, Michael I. Norton, Emmanuel Saez, and Stefanie Stantcheva Abstract—We analyze randomized online survey experiments providing interactive, customized information on U.S.... View Details
Keywords: Sean Silverthorne
  • 04 Mar 2013
  • Lessons from the Classroom

Lessons from Running GM’s OnStar

automobiles; it was up to Huber to figure out what that meant. Primarily the GM leadership was looking to justify GM's earlier multibillion-dollar acquisitions of Hughes Aircraft (which included commercial satellites) and Electronic Data... View Details
Keywords: by Carmen Nobel; Auto
  • 20 May 2014
  • First Look

First Look: May 20

animal testing was a sensitive issue as it contradicted the brand's strong environmentally friendly and ethical positioning. The matter had already arisen during the Pola acquisition as Pola, like all Japanese cosmetics companies,... View Details
Keywords: Sean Silverthorne
  • 25 Sep 2012
  • First Look

First Look: September 25

that while INRIX's industry-leading technology platform and customized services had set the firm apart, large location-based services companies could more easily enter the sector, posing a significant threat. In recent years, due to the... View Details
Keywords: Sean Silverthorne
  • 16 Nov 2010
  • First Look

First Look: November 16, 2010

that acquisitions can build competitive advantage partially through retention of valuable human capital of the target firm. However, making commitments to retain and motivate successful top managers is a challenge when contracts are not... View Details
Keywords: Sean Silverthorne
  • 21 Oct 2008
  • First Look

First Look: October 21, 2008

limited explanatory power. Overall levels of local customers and suppliers are only modestly important, but new entrants seem particularly drawn to areas with many smaller suppliers, as suggested by Chinitz (1961). Abundant workers in... View Details
Keywords: Martha Lagace
  • 01 Aug 2017
  • First Look

First Look at New Research and Ideas, August 1

businesses, made acquisitions in digital innovation and cloud computing, formed partnerships with former competitors such as Apple and tech startups, and invested in internally developed cognitive computing/AI platform Watson, a big bet... View Details
Keywords: Sean Silverthorne
  • 26 Mar 2013
  • First Look

First Look: March 26

ones. Findings: Our key counterintuitive finding is that Japanese and American founders of entrepreneurial firms are more similar than is often suggested. We first find that in both Japan and the U.S., achievement motivation is positively related to View Details
Keywords: Sean Silverthorne
  • 05 Feb 2019
  • First Look

New Research and Ideas, February 5, 2019

elephant attack to become a leading artificial intelligence software company. The case describes his unusual management approach emphasizing employee testing and selection, customer testing and selection, and a high degree of... View Details
Keywords: Dina Gerdeman
  • 15 Dec 2015
  • First Look

December 15, 2015

Acquisition (B) Supplements the (A) case. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/615034-PDF-ENG Harvard Business School Case 816-020 GovDelivery Is government the biggest, worst View Details
Keywords: Carmen Nobel
  • 22 Jan 2019
  • First Look

New Research and Ideas, January 22, 2019

mandated language change at a Chilean subsidiary of a large U.S. multinational organization. The engineering-focused subsidiary aiming to facilitate cross-border interactions embedded language acquisition experts to transition all... View Details
Keywords: Dina Gerdeman
  • 20 Jul 2010
  • First Look

First Look: July 20

eventual recovery? How far could Target go in emphasizing low price—the "pay less" side of its slogan—without eroding the company's core promise of offering unique and upscale products that customers would not see at other... View Details
Keywords: Martha Lagace
  • 16 Apr 2013
  • First Look

First Look: April 16

notion that the signal-to-noise ratio plays a central role in generating multiplicity with AA preferences for fairness.   Cases & Course Materials Harvard Business School Case 612-701 Zappos.com 2009: Clothing, Customer Service, and... View Details
Keywords: Sean Silverthorne
  • 09 Jun 2015
  • First Look

First Look: June 9, 2015

the closer one gets to the customer in responses from sales and service personnel. This article outlines the issues and explains why withholding information about strategy for competitive reasons often results in greater risk for the... View Details
Keywords: Sean Silverthorne

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