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- All HBS Web (945)
- Faculty Publications (177)
- 02 Apr 2015
- Research & Ideas
Digital Initiative Summit: Who Has the Power in the Music Industry?
new environment? To the latter question, Sider suggested that musicians need to learn a new set of skills. "If you're a musician and you were coming out 20 years ago, you would have had to go through a rigid system to distribute your View Details
- 01 Jun 2015
- News
Case Study: Sneak Peak
to help launch the product once they created a commercially viable recipe. In January 2013, they debuted their chocolate milk shake in the natural grocery channel (including Whole Foods Market and Sprouts Farmers Market). Over the course... View Details
- 20 Aug 2024
- Book
Why Competing With Tech Giants Requires Finding Your Own Edge
resources—be it the myriad Amazon product reviews, a rich collection of free videos on YouTube, or Google’s open-source algorithms. Thanks to these tech giants, a significant portion of your ecosystem is already established and readily... View Details
- October 2009
- Case
Low-k Dielectrics at IBM
By: Willy C. Shih and Giovanni Carraro
Innovations at the frontiers of technology carry enormous risk of making wrong choices. This case examines a decision made by IBM in its semiconductor process technology strategy: a material to use as a dielectric insulator in its leading edge silicon chip technology.... View Details
Keywords: Competency and Skills; Decision Choices and Conditions; Technological Innovation; Product Development; Science; Creativity; Semiconductor Industry; United States
Shih, Willy C., and Giovanni Carraro. "Low-k Dielectrics at IBM." Harvard Business School Case 610-023, October 2009.
Jerry Della Femina
Della Femina was part of a new breed of executives that shook up the staid world of advertising in the late sixties. Wildly creative and eccentric, Della Femina pushed the envelope of provocative advertising throughout his career. He... View Details
Keywords: Services
- 18 Mar 2001
- Research & Ideas
The Essentials for Enlightened Experimentation
R&D systems for performing experiments that will generate the information needed to develop and refine products quickly. The challenges are managerial as well as technical: Organize For Rapid Experimentation Examine and, if necessary,... View Details
Keywords: by Stefan Thomke
- 01 Mar 2008
- News
Faculty Research Online
currently practiced, contributes much to creativity and innovation, says Professor Emeritus Jim Heskett. What changes will allow managers, particularly in larger organizations, to add value to the creative... View Details
Mary Kay Ash
Ash created a successful cosmetics company by and for women by utilizing a direct sales force and creative motivational sales techniques. At the end of its first year, Mary Kay Cosmetics boasted $198,514 in sales and 318 salespeople. By... View Details
Keywords: Personal Care & Home Products
- 01 Mar 2008
- News
Innovation, Inc.
help students launch and creatively manage new businesses, including both stand-alone start-ups and ventures operating within an established organization. Tripsas notes, “Whenever a firm introduces a truly novel product, it has... View Details
- 24 Oct 2007
- Sharpening Your Skills
Sharpening Your Skills: Managing Innovation
Sharpening Your Skills dives into the HBS Working Knowledge archives to bring together articles on ways to improve your business skills. Questions to be answered: Can innovation and creativity be managed? Where do View Details
- Profile
Ann Chao
says. Bridging the gap between creative and business minds For Ann, the most distinctive dimension of her MBA education is its ethical core. “HBS gets to our deepest motives,” she says. “Is it just profit? Or is profit a means for... View Details
- 01 Jun 2010
- News
Three Profs Win McKinsey Award
Articles about the disastrous effects of outsourcing on the American economy and the origins of creative business strategies have earned three HBS professors top honors in the annual competition for best contributions to the Harvard... View Details
- 01 Jun 1997
- News
Thomas C. Høegh
Northwestern University, he returned home, cofounded a production company, and, as artistic director, gained a reputation for cutting-edge performances of both new and traditional material for radio, television, and the stage. In 1994, he... View Details
Keywords: Garry Emmons
- 01 Dec 2010
- News
You Are What You Eat
creative tension of competition and cooperation.... We are now in the grip of another agricultural revolution in which Elite Capital takes control of the food chain. It is false to argue that intensification is needed to feed the world... View Details
- 01 Jun 2002
- News
Be Our Guest: HBS Show 2002 Goes Off without a Hitch
which ran April 17–20 in Burden Auditorium. Since its first production in 1974, the event has showcased the dramatic, musical, and theatrical talent of HBS students. This year's performance was no exception. Titled Infernal Rate of... View Details
- 19 Sep 2012
- News
On a Sound Track
Skullcandy products are currently distributed in over 70 countries, a number that expands every month. So a major challenge for us is how to establish our brand in each local market. Good brands are globally consistent, but they’re... View Details
- Web
Staff | Information Technology
Setting Up Two-Step Verification Training Daily Work Resources that enable you to be productive both on and off campus. Adobe Creative Cloud Budgeting ChatGPT Edu Computer Upgrades Generative AI Tools at HBS... View Details
- February 2010 (Revised September 2011)
- Case
Local Motors: Designed by the Crowd, Built by the Customer
By: Michael I. Norton and Jeremy Dann
In the wake of the meltdown among U.S. auto manufacturers in 2009, Jay Rogers, CEO of Local Motors, has a new approach for the automotive industry: decide which models are produced through online design competitions, and then allow customers to "build their own cars"... View Details
Keywords: Business Startups; Customer Focus and Relationships; Collaborative Innovation and Invention; Product Design; Product Development; Creativity; Social and Collaborative Networks; Customization and Personalization; Auto Industry; Manufacturing Industry; United States
Norton, Michael I., and Jeremy Dann. "Local Motors: Designed by the Crowd, Built by the Customer." Harvard Business School Case 510-062, February 2010. (Revised September 2011.)
- 01 Jun 1998
- News
Excitement Building for HBS Global Conference in Chicago
established companies and examine how emerging growth firms are developing competitive products and strategies for the global marketplace. Over a dozen presentations and panel discussions on topics such as entrepreneurial marketing,... View Details
- August 1998 (Revised October 1998)
- Case
Disney's "The Lion King" (A): The $2 Billion Movie
By: Jeffrey F. Rayport, Carin-Isabel Knoop and Cate Reavis
In 1994, just 10 years after its filmed entertainment division lost $33 million, Disney's animated creation "The Lion King" became the second highest grossing film ever. In addition to drawing $740 million in worldwide box office sales, its merchandise sales exceeded... View Details
Keywords: Value Creation; Marketing Strategy; Expansion; Creativity; Film Entertainment; Organizational Change and Adaptation; Organizational Structure; Product Development; Entertainment and Recreation Industry; Retail Industry
Rayport, Jeffrey F., Carin-Isabel Knoop, and Cate Reavis. Disney's "The Lion King" (A): The $2 Billion Movie. Harvard Business School Case 899-041, August 1998. (Revised October 1998.)