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Show Results For
- All HBS Web
(2,722)
- People (2)
- News (351)
- Research (1,947)
- Events (20)
- Multimedia (14)
- Faculty Publications (1,275)
- April 2022 (Revised August 2022)
- Case
Antler
By: Dennis Campbell and Iuliana Mogosanu
The case describes the founding, development, and scaling of Antler, an early-stage investment platform that invests in entrepreneurs pre-team and, in many cases, even pre-idea. The case explores the economics of venture capital investing at such an early stage and the... View Details
- 8:30 AM – 6:45 PM EST, 02 Dec 2020
- Virtual Programming
Building Resilient Organizations for Turbulent Times: Pathways for Driving Deep Change
Leaders of resilient organizations are masters of not only reacting to adversity but also of using headwinds to adapt and come out stronger.?This interactive program will provide a comprehensive model for how to develop and guide successful change within organizations.... View Details
- November 1998 (Revised August 1999)
- Case
Mickey Maurer: IBJ Corp. and MyStar Communications
By: Paul W. Marshall and Jeremy Dann
Mickey Maurer is a successful entrepreneur who retired in the late 1980s and then reentered the business world with the purchase of two media companies. In the radio industry he faces competition from large national players. In his publishing enterprise, Maurer... View Details
Keywords: Motivation and Incentives; Competition; Business Growth and Maturation; Entrepreneurship; Management Teams; Media and Broadcasting Industry
Marshall, Paul W., and Jeremy Dann. "Mickey Maurer: IBJ Corp. and MyStar Communications." Harvard Business School Case 899-106, November 1998. (Revised August 1999.)
- April 2012
- Article
Emotion-induced Engagement in Internet Video Ads
By: Thales S. Teixeira, Michel Wedel and Rik Pieters
This study shows how advertisers can leverage emotion and attention to engage consumers in watching Internet video ads. In a controlled experiment, joy and surprise were assessed through automated facial expression detection for a sample of ads. Concentration of... View Details
Teixeira, Thales S., Michel Wedel, and Rik Pieters. "Emotion-induced Engagement in Internet Video Ads ." Journal of Marketing Research (JMR) 49, no. 2 (April 2012): 144–159.
- February 2018 (Revised October 2019)
- Case
HubSpot and Motion AI: Chatbot-Enabled CRM
By: Jill Avery and Thomas Steenburgh
HubSpot, an inbound marketing, sales, and customer relationship management (CRM) software provider, announced that it had acquired Motion AI, a software platform that enabled companies to easily build and deploy chatbots, fueled by artificial intelligence, to interact... View Details
Keywords: CRM; Sales Management; Customer Service; Artificial Intelligence; B2B Vs. B2C; Business Marketing; SaaS; Marketing; Marketing Strategy; Brands and Branding; Customer Focus and Relationships; Sales; Salesforce Management; Technological Innovation; Applications and Software; Customer Relationship Management; AI and Machine Learning; Technology Industry; Service Industry; United States; North America
Avery, Jill, and Thomas Steenburgh. "HubSpot and Motion AI: Chatbot-Enabled CRM." Harvard Business School Case 518-067, February 2018. (Revised October 2019.)
- September 2014
- Case
Landmark Facility Solutions
By: William Fruhan and Wei Wang
Landmark Facility Solutions presents a situation in which a medium-sized facility management company assesses whether to acquire a larger facility management company that is known for its high-quality services and technical expertise. The acquirer believes the... View Details
Fruhan, William, and Wei Wang. "Landmark Facility Solutions." Harvard Business School Brief Case 915-527, September 2014.
- Web
The Five Forces - Institute For Strategy And Competitiveness
assess industry attractiveness, how trends will affect industry competition, which industries a company should compete in—and how companies can position themselves for success. Threat of New Entrants The threat of new entrants into an... View Details
- September 2014 (Revised November 2014)
- Case
Marketing Marijuana in Colorado
By: John A. Quelch and David Lane
Colorado's 2014 legalization of marijuana for adult recreational (not just medical) use created a new market that entrepreneurs rushed to enter, channeled by regulations that aimed to minimize marijuana's access to minors while not stifling the emergent new industry.... View Details
Keywords: Public Health; Regulation; Marijuana; Plant-Based Agribusiness; Public Sector; Entrepreneurship; Health Care and Treatment; Agriculture and Agribusiness Industry; Health Industry; Colorado
Quelch, John A., and David Lane. "Marketing Marijuana in Colorado." Harvard Business School Case 515-009, September 2014. (Revised November 2014.)
- March 1995 (Revised March 1995)
- Case
Smashing the Cube: Corporate Transformation at CIBA-GEIGY Ltd.
By: David J. Collis and Elizabeth Wynne Johnson
CIBA-GEIGY is a large, diversified multinational corporation that transforms itself in the 1990s through a massive structural and cultural change. The case describes the changes implemented and the processes used to effect change in portfolio, people, and structures.... View Details
Keywords: Restructuring; Change Management; Transformation; Investment Portfolio; Multinational Firms and Management; Organizational Culture; Corporate Strategy
Collis, David J., and Elizabeth Wynne Johnson. "Smashing the Cube: Corporate Transformation at CIBA-GEIGY Ltd." Harvard Business School Case 795-041, March 1995. (Revised March 1995.)
- June 1999 (Revised August 2004)
- Case
The American Basketball League: The Last Chapter
By: Stephen A. Greyser and Elizabeth (Lisa) Smyth
Provides information on the demise of the American Basketball League (ABL) in December 1998. Reviews the League's attendance, television activity, and competitive positioning versus the Women's National Basketball Association (WNBA). In conjunction with earlier cases... View Details
Greyser, Stephen A., and Elizabeth (Lisa) Smyth. "The American Basketball League: The Last Chapter." Harvard Business School Case 599-109, June 1999. (Revised August 2004.)
- October 1981 (Revised April 1984)
- Case
H.J. Heinz Co.: The Administration of Policy (B)
Summarizes the investigation conducted by outside legal and accounting firms under the Heinz audit committee. Improper practices were found at three of the five Heinz domestic divisions and at a number of foreign operations. Presents restated financial data for the... View Details
Goodpaster, Kenneth E. "H.J. Heinz Co.: The Administration of Policy (B)." Harvard Business School Case 382-035, October 1981. (Revised April 1984.)
- May 1986 (Revised February 1991)
- Case
Wilson Lumber Co.
By: Thomas R. Piper
The Wilson Lumber Co. is faced with a need for increased bank financing due to its rapid sales growth and low profitability. Students must determine the reasons for the rising bank borrowing, estimate the amount of borrowing needed, and assess the attractiveness of the... View Details
Keywords: Borrowing and Debt; Financing and Loans; Banks and Banking; Forecasting and Prediction; Sales; Financial Strategy
Piper, Thomas R. "Wilson Lumber Co." Harvard Business School Case 286-122, May 1986. (Revised February 1991.)
- April 2009
- Supplement
Supply Chain Optimization at Hugo Boss (B) - The M-Ratio
By: Ananth Raman, Nicole DeHoratius and Zahra Kanji
We evaluate the impact of a supply chain pilot implemented at Hugo Boss. This pilot entailed altering the way in which Hugo Boss orders from its suppliers. We explore the challenge of assessing the impact of supply chain change, the link between operational performance... View Details
Keywords: Supply Chain; Performance Evaluation; Problems and Challenges; Sales; Change; Valuation; Consumer Products Industry
Raman, Ananth, Nicole DeHoratius, and Zahra Kanji. "Supply Chain Optimization at Hugo Boss (B) - The M-Ratio." Harvard Business School Supplement 609-055, April 2009.
- April 2009
- Case
Supply Chain Optimization at Hugo Boss (A)
By: Ananth Raman, Nicole DeHoratius and Zahra Kanji
We evaluate the impact of a supply chain pilot implemented at Hugo Boss. This pilot entailed altering the way in which Hugo Boss orders from its suppliers. We explore the challenge of assessing the impact of supply chain change, the link between operational performance... View Details
Keywords: Order Taking and Fulfillment; Logistics; Supply Chain Management; Performance Evaluation; Sales; Apparel and Accessories Industry; Retail Industry; Europe
Raman, Ananth, Nicole DeHoratius, and Zahra Kanji. "Supply Chain Optimization at Hugo Boss (A)." Harvard Business School Case 609-029, April 2009.
- July 1989 (Revised December 1990)
- Case
CIBA-GEIGY Pharmaceuticals: Pharma International
By: John A. Quelch
Examines the decision by Pharma International on whether to launch an antimalarial product in Nigeria and, if so, how that should be implemented. Involves commercial, ethical, and policy considerations. Rich in situation assessment data, the case refers to criticism of... View Details
Keywords: Ethics; Decision Choices and Conditions; Product Launch; Policy; Developing Countries and Economies; Pharmaceutical Industry; Nigeria
Quelch, John A. "CIBA-GEIGY Pharmaceuticals: Pharma International." Harvard Business School Case 589-108, July 1989. (Revised December 1990.)
- June 1995
- Case
Northern Telecom and Tong Guang Electronics (B): Building Success
By: Rosabeth M. Kanter and Pamela A. Yatsko
This case continues the story of the joint venture in China between Northern Telecom (Nortel) of Canada and Tong Guang Electronics of China. It shows how North Americans learned to operate in a very different cultural environment in China and provides an opportunity to... View Details
Keywords: Mobile and Wireless Technology; Joint Ventures; Change Management; Organizational Culture; Leadership; Cross-Cultural and Cross-Border Issues; Culture; Telecommunications Industry; Manufacturing Industry; Canada; China
Kanter, Rosabeth M., and Pamela A. Yatsko. "Northern Telecom and Tong Guang Electronics (B): Building Success." Harvard Business School Case 395-083, June 1995.
- 04 Oct 2012
- News
5 Key Questions to Gauge the Culture in Your Startup
- July 2024
- Article
Acceptance of Automated Vehicles Is Lower for Self than Others
By: Stuti Agarwal, Julian De Freitas, Anya Ragnhildstveit and Carey K. Morewedge
Road traffic accidents are the leading cause of death worldwide for people aged 2–59. Nearly all deaths are due to human error. Automated vehicles could reduce mortality risks, traffic congestion, and air pollution of human-driven vehicles. However, their adoption... View Details
Agarwal, Stuti, Julian De Freitas, Anya Ragnhildstveit, and Carey K. Morewedge. "Acceptance of Automated Vehicles Is Lower for Self than Others." Journal of the Association for Consumer Research 9, no. 3 (July 2024): 269–281.
- October 2000 (Revised December 2000)
- Exercise
Participant and Leader Behavior: Group Decision Simulation (B)
This series provides the instructions for a group decision-making simulation in which students experience four different methods for leading a group decision process. In the simulation, all students work in groups, with one person designated as the team leader. All... View Details
"Participant and Leader Behavior: Group Decision Simulation (B)." Harvard Business School Exercise 301-027, October 2000. (Revised December 2000.)
- October 2000 (Revised December 2000)
- Exercise
Participant and Leader Behavior: Group Decision Simulation (A)
This series provides the instructions for a group decision-making simulation in which students experience four different methods for leading a group decision process. In the simulation, all students work in groups, with one person designated as the team leader. All... View Details
"Participant and Leader Behavior: Group Decision Simulation (A)." Harvard Business School Exercise 301-026, October 2000. (Revised December 2000.)