Publications

2012
Article

The Internalization of Advertising Services: An Inter-Industry Analysis

By: Sharon Horsky, Steven C. Michael and Alvin J. Silk

This study investigates the extent to which U.S. advertisers use in-house rather than independent advertising agencies and examines inter-industry variation in such internalization. Contrary to the widely held impression that use of an in-house advertising agency is... View Details

Keywords: Advertisers; In-house Advertising; Inter-industry Variation; Internalization; Scale Economies; Transaction Costs; Vertical Integration; Advertising Costs; Creative Industries; Marketing Strategy; Advertising Industry; Europe; North and Central America

9 May 2011 - 11 May 2011
Conference Presentation

How Firms Respond to Mandatory Information Disclosure

By: Anil Doshi, Michael Toffel and Glen W. S. Dowell

When new institutional pressures arise, which organizations are particularly likely to resist or acquiesce? When subjected to new information disclosure mandates, an increasingly popular form of market-based government regulation, which types of organizations are... View Details

Keywords: Corporate Disclosure; Governing Rules, Regulations, and Reforms; Environmental Regulation; Corporate Social Responsibility and Impact; Organizational Change and Adaptation

September 2011 (Revised December 2011)
Case

CARD Group: Mutually Reinforcing Institutions

By: Cynthia A. Montgomery, Michael Shih-Ta Chen and Dawn Lau

CARD (Center for Agricultural and Rural Development) is a Philippines-based microfinance organization that began as an NGO and has since expanded into eight related entities providing services to the poor. Under Founding Director Dr. Aristotle Alip's leadership, CARD... View Details

Keywords: Microfinance; Partners and Partnerships; Non-Governmental Organizations; Business Strategy; Competitive Strategy; Financial Services Industry; Philippines

November 2010
Case

Gilt Groupe

By: Michael J. Roberts, William A. Sahlman and Tamara Obradov

The case explores decisions faced by Gilt Groupe co-founders in 2009 regarding how rapidly to grow, which growth strategies to pursue and how much capital to raise. View Details

Keywords: Entrepreneurship; Finance; Growth Management; Growth and Development Strategy; Decision Making

2010
Working Paper

Creating Leaders: An Ontological Model

By: Werner Erhard, Michael C. Jensen and Kari L. Granger

The sole objective of our ontological approach to creating leaders is to leave students actually being leaders and exercising leadership effectively as their natural self-expression. By "natural self-expression" we mean a way of being and acting in any leadership... View Details

Keywords: Leadership Development; Goals and Objectives; Science; Attitudes; Perspective

January 2010 (Revised March 2011)
Case

The Children's Hospital of Philadelphia: Network Strategy

By: Michael E. Porter, Carolyn Daly and Andrew Peter Dervan

In 2009 Children's Hospital of Philadelphia (CHOP) had been recognized as the best children's hospital in the country for six years in a row; but leadership saw CHOP as more than the large main campus in western Philadelphia. Beginning in the 1990s, CHOP had created a... View Details

Keywords: Communication; Health Care and Treatment; Service Delivery; Organizational Structure; Networks; Integration; Health Industry; Philadelphia

2011
Working Paper

Managerial Practices That Promote Voice and Taking Charge among Frontline Workers

By: Julia Adler-Milstein, Sara J. Singer and Michael W. Toffel

Process-improvement ideas often come from frontline workers who speak up by voicing concerns about problems and by taking charge to resolve them. We hypothesize that organization-wide process-improvement campaigns encourage both forms of speaking up, especially voicing... View Details

Keywords: Communication; Employees; Knowledge Sharing; Knowledge Use and Leverage; Management Practices and Processes; Operations; Business Processes; Performance Improvement

SSRN

September 2009
Case

CapitaLand Ltd: CEO Selection

By: Thomas J. DeLong, Michael Shih-ta Chen and G.A. Donovan

In September 2007, the Group President of CapitaLand has to select a new CEO for a key subsidiary. The case presents the profiles of three candidates—two internal and one external—and ends with the senior management team debating the candidates' merits. View Details

Keywords: Selection and Staffing; Management Teams; Managerial Roles; Personal Characteristics

July 2008 (Revised February 2009)
Supplement

(PRODUCT) RED (B)

By: Youngme E. Moon, Michael I. Norton and David Chen

Updates the (PRODUCT) RED (A) case through early 2008, including announcements of new partner relationships (with Hallmark, Microsoft, and Dell) as well as new communications initiatives. View Details

Keywords: Communication; Brands and Branding; Marketing Strategy; Social Marketing; Partners and Partnerships; Social Enterprise; Africa

July 2008 (Revised February 2009)
Case

(PRODUCT) RED (A)

By: Youngme E. Moon, Michael I. Norton and David Chen

Describes the launch and initial results of the (PRODUCT) RED campaign, a social marketing initiative conceived by U2's Bono and Bobby Shriver to combat AIDS in sub-Saharan Africa. The company licensed the (RED) brand to partner companies, which initially included Gap,... View Details

Keywords: Investment Funds; Philanthropy and Charitable Giving; Brands and Branding; Marketing Strategy; Social Marketing; Social Enterprise; Africa

August 2007 (Revised April 2008)
Case

Texas Pacific Group--J. Crew

By: Michael J. Roberts, William A. Sahlman and Lauren Barley

Describes Texas Pacific Group's purchase and operation of J. Crew, the catalog and specialty clothing retailer. Highlights the issues involved in financing such a transaction, and then focuses on the operational challenges of turning around the business, and of TPG's... View Details

Keywords: Mergers and Acquisitions; Private Equity; Financing and Loans; Investment; Operations; Organizational Change and Adaptation; Apparel and Accessories Industry; Retail Industry

February 2003 (Revised May 2008)
Case

AFP Provida

By: Michael E. Porter, Arturo L. Condo and Andrea Prado

Describes the evolution of AFP Provida, one of the early entrants into the Chilean pension fund system established in 1981. By 1999, AFP Provida was not only the largest pension fund administrator in Chile, but also the largest in Latin America in terms of number of... View Details

Keywords: Developing Countries and Economies; Globalized Firms and Management; Industry Clusters; Competitive Advantage; Expansion; Financial Services Industry; Chile

March 2001 (Revised March 2001)
Case

Range, The (B)

By: Kathleen L. McGinn, Tracy Thompson and Michael P. Smith

Supplements the (A) case. View Details

Keywords: Journalism and News Industry

December 1996
Case

Case of the Colored Post-It Notes

By: Carliss Y. Baldwin, Michael C. Jensen and Karen Wruck

An example of how policies about budgeting and resource decisions are commonly misallocated is presented. View Details

Keywords: Budgets and Budgeting; Policy; Resource Allocation

Article

Less is More: The Lure of Ambiguity, or Why Familiarity Breeds Contempt

By: Michael I. Norton, Jeana H. Frost and Dan Ariely

1980
Article

R&D Performance as a Function of Internal Communication, Project Management, and the Nature of the Work

By: Thomas J. Allen, Denis M.S. Lee and Michael Tushman

Keywords: Research and Development; Performance; Communication; Projects; Management

October 1998
Teaching Note

NutraSweet in China TN

By: Michael Y. Yoshino, Carin-Isabel Knoop and Anthony St. George

Teaching Note for (9-397-029) and (9-398-087). View Details

Keywords: China