Publications

September 2018 (Revised March 2019)
Case

Philanthropy and Brand Building: Jeff Vinik and the Tampa Bay Lightning

By: Stephen A. Greyser and Michael Mondello

Owner Jeff Vinik and top management of the NHL Tampa Bay Lightning are reviewing their strategy and progress in achieving their goals of brand-building and community commitment. Strategic philanthropy is unusual in sport. Tampa Bay is historically a non-traditional... View Details

Keywords: Brands and Branding; Philanthropy and Charitable Giving; Business and Community Relations; Sports Industry; Tampa

March 2018 (Revised January 2019)
Case

Gilead Mexico

By: Michael Chu and V. Kasturi Rangan

With a breakthrough cure for Hepatitis C listing in the U.S. at $1,000/pill, Gilead must now solve the issue of making it available to patients across the world, much as it did for its blockbuster HIV/AIDS antiretrovirals. For Erik Musalem, the new general manager of... View Details

Keywords: Health Care and Treatment; Price; Strategy; Management; Pharmaceutical Industry; Mexico

March 2018 (Revised March 2018)
Case

JPMorgan Chase: Invested in Detroit (A)

By: Joseph L. Bower and Michael Norris

Beginning in 2014, JPMorgan Chase launched Invested in Detroit, a $100 million philanthropic investment in the city over five years. The bank worked with local economic development organizations, workforce development organizations, small businesses, philanthropies,... View Details

Keywords: Local Economic Development; Workforce Development; Philanthropic Investment; Financial Institutions; Corporate Social Responsibility and Impact; Urban Development; Business and Community Relations; Banking Industry; United States; Michigan

March 26, 2015
Article

A Wake-Up Call for Tomorrow's Top 1 Percent: Rebuild America's Middle Class

By: Jan Rivkin and Michael E. Porter

January 2017
Teaching Note

Orkestra – Basque Institute of Competitiveness

By: Michael E. Porter and Christian Ketels

Article

Time, Money, and Happiness

By: Cassie Mogilner and Michael I. Norton

We highlight recent research examining how people should manage their most precious resources—time and money—to maximize their happiness. Contrary to people’s intuitions, happiness may be less contingent on the sheer amount of each resource available and more on how... View Details

Keywords: Happiness; Behavior; Resource Allocation; Money

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August 2016 (Revised November 2016)
Case

C.W. Dixey & Son

By: Anat Keinan and Michael B. Beverland

C.W. Dixey & Son is about to be relaunched as a luxury eyewear brand after a fifty-year absence from the marketplace. This case focuses on reviving a dormant brand with a 200-year plus heritage of innovation, craft excellence, and luxury. Drawing on extensive... View Details

Keywords: Luxury Branding; Authenticity; Inconspicuous Consumption; Brand Positioning; Brand Revitalization; Eyeyewear; Market Entry and Exit; Luxury; Market Participation; Brands and Branding; Consumer Products Industry

June 2016 (Revised October 2016)
Technical Note

The Role of the Chief Financial Officer

By: C. Fritz Foley and Michael Lemm

This note profiles the role of the modern chief financial officer (CFO). It presents insights based on a variety of surveys and descriptions of HBS graduates who hold or have held the CFO role. Although the role varies significantly from one organization to another,... View Details

Keywords: CFO; Chief Financial Officer; Corporate Finance; Finance

January 2016
Teaching Note

The Affordable Care Act Case Series

By: Joseph L. Bower and Michael Norris

29 Oct 2015
Other Presentation

Social Progress: The Next Development Agenda

By: Michael E. Porter and Scott Stern

How do we measure development? The Social Progress Index was launched in 2013 as a holistic approach to benchmarking countries' social performance, independent of economic measures. SPI has been widely taken up on a global basis in evaluating national performance, and... View Details

Keywords: Economic Development; Development Economics; Society; United States

2016
Article

Vicarious Contagion Decreases Differentiation—and Comes with Costs

By: Ovul Sezer and Michael I. Norton

Baumeister et al. propose that individual differentiation is a crucial determinant of group success. We apply their model to processes lying in between the individual and the group—vicarious processes. We review literature in four domains—attitudes, emotions, moral... View Details

Keywords: Moral Sensibility; Behavior; Groups and Teams; Attitudes; Emotions

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June 2015
Supplement

MINTing Innovation at NewYork-Presbyterian (B)

By: Richard G. Hamermesh and Michael Norris

This short (B) case gives an update on the progress that MINT has made at NYP since the end of the (A) case. View Details

March 24, 2015
Article

Starbucks' 'Race Together' Campaign and the Upside of CEO Activism

By: Aaron Chatterji and Michael W. Toffel

When Starbucks CEO Howard Schultz asked his baristas to engage customers in a discussion about race in America, it was a clear case of the growing trend of "CEO activism." Despite the criticism of that particular initiative, CEO activism—from Shultz to Chick-Fil-A's... View Details

Keywords: Leadership; Social Issues; Corporate Social Responsibility and Impact; Communication Strategy; Race

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March 2015
Case

The I-PASS Patient Handoff Program

By: Robert S. Huckman and Michael Norris

In 2015, the I-PASS Patient Handoff Program Team, led by six pediatricians around the U.S., had to determine the best way to disseminate their program that had been proven to reduce communication errors in patient handoffs in hospital settings. Should they turn it into... View Details

Keywords: Health Care; Hospitals; Operations Improvement; Entrepreneurship; Health Care and Treatment; Health Industry; United States