Publications
Publications
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(15,336)
- Faculty Publications (5,102)
- February 1995 (Revised August 1995)
- Case
Microsoft in the People's Republic of China, 1993
By: Tarun Khanna
Explores some of the economic and political tradeoffs that need to be negotiated by a firm seeking to influence industry structure. The setting is the nascent personal computer software industry in the People's Republic of China (PRC) in 1993. Microsoft has to localize... View Details
- February 1995 (Revised October 1995)
- Case
Doing Business in a Distributed World: Clients, Servers, and the Stuff in Between
By: Lynda M. Applegate and Geoffrey Bock
Examines business computing as it is evolving in the 1990s. Compares the highly centralized and tightly controlled systems of the past with today's flexible, networked, client/server technology. Serves as an introduction to client/server terminology and technology. View Details
- January 1995
- Teaching Note
Northern Telecom (A): Greenwich Investment Proposal (Condensed)and Northern Telecom (B): The Norstar Launch TN
Teaching Note for (9-594-051) and (9-593-104). View Details
- January 1995 (Revised July 1996)
- Background Note
Paving the Information Superhighway
By: Lynda M. Applegate, Geoffrey Bock and Janis Lee Gogan
Examines solutions to many of the information-sharing problems that limit growth of electronic commerce on the Internet. Serves as a basic primer for the use of electronic information exchange. While familiarizing the student with the basic tenets and terminology of... View Details
- January 1995 (Revised September 1997)
- Case
TV Guide (B)
TV Guide, the nation's most profitable and largest magazine, attempts entry into the world of electronic publishing. The crux of TV Guide's strategy is to transform the magazine's content into a centralized database that can be accessed by new businesses, like... View Details
- 1995
- Book
Reengineering the Organization, Transforming to Compete in the Information Economy Instructor's Guide
By: R. L. Nolan, D. L. Stoddard, T. H. Davenport and S. Jarvenpaa
- January 1995 (Revised November 1995)
- Case
Candela Laser vs. Cynosure, Inc.
By: Josh Lerner and Benjamin Conway
Summarizes the lawsuit by Candela Laser against its former CEO and founder, who has begun a competing firm. The extent of patent and trade secret protection are crucial issues. View Details
- January 1995 (Revised November 1996)
- Case
Avalon Information Services, Inc.
By: Lynn S. Paine and Wilda White
The Privacy Review Committee of Avalon Information Services must decide how to deal with concerns voiced by its retail supermarket customers about the privacy of consumer data collected through Avalon's point-of-sale data collection program. One customer is proposing... View Details
- January 1995 (Revised March 1995)
- Supplement
Apple Computer 1995 (A)
By: David B. Yoffie and Takia Mahmood
Updates Apple Computer--1992. Summarizes the key strategic actions from 1992 to 1995 regarding PCs, the PowerMac, multimedia, OS licensing, and alliances with IBM. View Details
- January 1995 (Revised May 1997)
- Case
Syscom Computers
By: Kenneth A. Froot, Peter Tufano and Chris L Marshall
Discusses a company deciding what it should do to manage its worldwide hedging operations. View Details
- December 1994
- Background Note
Note on Estimating the Value of the "IT Asset" Part II
By: Richard L. Nolan
- December 1994
- Background Note
Note on Estimating the Value of the "IT Asset" Part I
By: Richard L. Nolan
- December 1994
- Teaching Note
Competitive Information Policy at United Technologies TN
By: Lynn S. Paine
- December 1994
- Supplement
Prodigy Services Company (A)-- Supplement
By: Lynn S. Paine
Allows students to record their personal evaluations of the communications which gave rise to the controversy detailed in Prodigy Services Co. (A). View Details
Keywords: Information Technology Industry
- November 1994 (Revised April 1995)
- Case
Flat Panel Display Initiative, The
By: George C. Lodge and Sharon Novak
Keywords: Technological Innovation
- November 1994
- Case
Pilkington Float Glass--1955
By: Kim B. Clark
The case examines the development of the float glass process at Pilkington in the mid-1950s. Pilkington has pursued the development of a radically new process for flat glass production, but has experienced serious problems at each stage of development. The senior... View Details
- November 1994 (Revised October 1995)
- Case
Canadian Airlines: Reservations About Its Future (A)
By: F. Warren McFarlan, Duncan G. Copeland and Chris L Marshall