Publications

March 2001
Case

Sime Darby Berhad (B): The Asian Crisis Begins

By: Tarun Khanna and Danielle Melito Wu

Supplements the (A) case. View Details

Keywords: Acquisition; Business Conglomerates; Economy; Capital Markets; Emerging Markets; Business and Government Relations; Corporate Strategy; Value Creation; Financial Services Industry; Malaysia

February 2001 (Revised April 2006)
Teaching Note

Global Equity Markets: The Case of Royal Dutch and Shell TN

By: Kenneth A. Froot and Maciej Cuchra

Teaching Note for (9-296-077). View Details

Keywords: Financial Services Industry; United States; Netherlands; United Kingdom

December 2000 (Revised October 2001)
Case

Putnam Investments

By: Andre F. Perold and Harlan P. Carere

Keywords: Financial Services Industry

November 2000
Case

University Technology Ventures: October 2000

By: Josh Lerner

The founders of University Technology Ventures, a fund of funds designed for university professors, face numerous challenges in raising their first fund. The role, economics, and structure of funds-of-funds are examined in the course of examining the partners' dilemma. View Details

Keywords: Private Equity; Problems and Challenges; Partners and Partnerships; Financial Services Industry

September 2000
Teaching Note

Lebenthal & Company TN

By: Thomas J. DeLong and Susan Harmeling

Teaching Note for (9-899-121). View Details

Keywords: Financial Services Industry

September 2000
Teaching Note

Upjohn Company, The: The Upjohn-Pharmacia Merger (TN)

By: Krishna G. Palepu

Teaching Note for (9-197-034). View Details

Keywords: Financial Services Industry

February 2000 (Revised January 2008)
Case

Merrill Lynch: Integrated Choice

By: V. Kasturi Rangan and Marie Bell

Merrill Lynch, a full-service brokerage firm with $1.5 trillion in client assets, is under attack from both discount and electronic brokerage firms. It responds with Integrated Choice, a suite of products designed to capture clients from the do-it-yourself investor who... View Details

Keywords: Distribution Channels; Marketing Strategy; Product Launch; Organizational Change and Adaptation; Risk and Uncertainty; Financial Services Industry

January 2000
Case

Selecting a New Name for Security Capital Pacific Trust

A methodology for selecting a new corporate brand name is explored, highlighting different types of names, criteria and hurdles in securing new names, and legal implications. Brand identity consultancy Lippincott & Margulies guided a real estate investment trust... View Details

Keywords: Brands and Branding; Financial Services Industry

November 1999 (Revised February 2000)
Case

Woodland Partners: Field of Dreams?

By: Thomas J. DeLong, Ashish Nanda and Theodore D. Seides

Elizabeth Lilly, Richard Rinkett, and Richard Jensen are pondering whether to launch a new investment management firm and, if so, what growth strategy to chart for the potential firm. View Details

Keywords: Goals and Objectives; Decision Making; Problems and Challenges; Business Startups; Business Processes; Growth and Development Strategy; Financial Services Industry

November 1999 (Revised June 2006)
Case

DLJdirect: "Putting Our Reputation Online"

By: Thomas R. Eisenmann and Gillian Morris

Online broker DLJdirect faced two decisions during the fall of 1999: what customer segments should it target and how much should it spend on marketing? Unlike its competitors, who focused either on day traders or more mainstream investors, DLJdirect differentiated its... View Details

Keywords: Marketing Strategy; Marketing Communications; Competitive Strategy; Decision Choices and Conditions; Investment; Cost Management; Business Plan; Research and Development; Customers; Budgets and Budgeting; Online Advertising; Internet; Financial Services Industry

May 1999
Case

Susan Brown

By: William A. Sahlman

A number of issues confront an associate in a venture capital firm. She has just learned that her senior partners are not yet willing to make her a general partner of the firm. She has several options and must decide what to do. View Details

Keywords: Human Resources; Venture Capital; Personal Development and Career; Leadership Development; Organizational Change and Adaptation; Financial Services Industry

October 1996 (Revised November 2000)
Case

State Street Global Advisors

By: Richard F. Meyer

Keywords: Financial Services Industry

October 1985
Case

Liberty Investment Management

By: David F. Hawkins

Keywords: Financial Services Industry

October 1990 (Revised June 1993)
Case

Prudential-Bache and Thomson McKinnon (A)

By: Robert H. Hayes and Leonard A. Schlesinger

Keywords: Financial Services Industry

August 1996 (Revised October 1996)
Case

Howard, Shea & Chan Asset Management (A)

By: Benson P. Shapiro

A medium-sized investment management firm is attempting to decide whether to try to grow, and if so, how. It is a complicated decision because the managing partner and her colleagues have significantly different views. This case provides the background on the industry,... View Details

Keywords: Partners and Partnerships; Decision Making; Sales; Growth and Development Strategy; Financial Services Industry